QuestionQuestion

You understand your core business, but are you comfortable with the other elements needed to run a successful business?For instance,

– Sales process

– Personnel challenges

– Marketing programs

– Financial controls

– Planning

You understand your core business, but are you comfortable with the other elements needed to run a successful business?For instance,

– Sales process

– Personnel challenges

– Marketing programs

– Financial controls

– Planning

TAB’s VisionTAB’s Vision

What is TAB?What is TAB?

The TAB System includes:

Monthly board meetings

Education

Private coaching

Resource network

The TAB System includes:

Monthly board meetings

Education

Private coaching

Resource network

First TAB Method for Improving Business SuccessFirst TAB Method for Improving Business Success

Board meetings – Entrepreneur & Strategic

Monthly – same day each month

Location of meetings

Start at 4-5 Members – no more than 15

Non-competing members, No Key suppliers or customers

Board meetings – Entrepreneur & Strategic

Monthly – same day each month

Location of meetings

Start at 4-5 Members – no more than 15

Non-competing members, No Key suppliers or customers

Two Heads Are Better Than OneTwo Heads Are Better Than One

Second TAB Method for Improving Business SuccessSecond TAB Method for Improving Business Success

Presentation:

Different business topic each month

Each member applies their business to the topic

Present a challenge or opportunity

Presentation:

Different business topic each month

Each member applies their business to the topic

Present a challenge or opportunity

TAB Board PresentationsTAB Board Presentations

DevelopingDevelopingSalesSales

ProcessProcess

Financial Financial StatementsStatements

TrackTrack& Measure& Measure

ResultsResults

Word Word of mouthof mouthMarketingMarketing

MarketingMarketingon the Webon the Web

MarketingMarketingPlansPlans

TAB Board PresentationsTAB Board Presentations

HumanHumanResources Resources How toHow to

NegotiateNegotiate

Changing Changing CourseCourse

SWOTSWOTAnalysisAnalysis

RetainingRetainingCustomersCustomers

Time Time ManagementManagement

TAB

What TAB Members LearnWhat TAB Members LearnYou Don’t Know What You Don’t Know!You Don’t Know What You Don’t Know!

What TAB Members LearnWhat TAB Members Learn

While all businesses are unique; 75-80% of business challenges are common to ALL companies

Not locked into your industry’s way of thinking

While all businesses are unique; 75-80% of business challenges are common to ALL companies

Not locked into your industry’s way of thinking

Third TAB Method for Improving Business SuccessThird TAB Method for Improving Business Success

TAB Private Coaching Sessions

Initial face to face meeting

Monthly Telephone coaching

– Discuss any challenge from previous board meeting

– Preparation of topic for next meeting

TAB Private Coaching Sessions

Initial face to face meeting

Monthly Telephone coaching

– Discuss any challenge from previous board meeting

– Preparation of topic for next meeting

Proprietary Products Proprietary Products

Analyze and strategize your business– Strategic Business Leadership®

Analyze and strategize your business– Strategic Business Leadership®

TAB-Strategic Business LeadershipTAB-Strategic Business Leadership

Are you happy working 60 or more hour weeks and very little vacations, if at all?

Don’t you love lying awake at night due to stress from the business?

Would you love to create TGIM?

Are you happy working 60 or more hour weeks and very little vacations, if at all?

Don’t you love lying awake at night due to stress from the business?

Would you love to create TGIM?

TAB-Strategic Business LeadershipTAB-Strategic Business Leadership

More than planning

The process is simple

Aligns your company’s vision with your personal goals

Recognizes who and what needs to be set in motion

More than planning

The process is simple

Aligns your company’s vision with your personal goals

Recognizes who and what needs to be set in motion

Strategy 1.1 Join local organizations to develop relationships. fac

2-7-2008 13:52 CompleteComplete

Action 1.1.1 Ask my board members to recommend best groups in my area for referrals.Due 11-30-2006

fac Jane2-7-2008 13:53

CompleteComplete

Goal 1 Develop a referral program to add 5 new customers each month.fac2-7-2008 13:51

CompleteComplete

Third TAB Method for Improving Business SuccessThird TAB Method for Improving Business Success

Resource Network

The TAB Hotline

Tips from the Top®

Network with other TAB Boards®

Resource Network

The TAB Hotline

Tips from the Top®

Network with other TAB Boards®

Third TAB Method for Improving Business SuccessThird TAB Method for Improving Business Success

TABBoards.com-TAB Express– TAB Boards

Rewards®

– Member yellow pages

– Industry specific message boards

– Business Library

TABBoards.com-TAB Express– TAB Boards

Rewards®

– Member yellow pages

– Industry specific message boards

– Business Library

Purpose of TAB Boards®Purpose of TAB Boards®

Affordable,Practical

Business Advice

Sounding

Board for Ideas

Resource

Sharing

Think Tank

Focus GroupSafe

EnvironmentNetworking

TAB Boards® Also ProvideTAB Boards® Also Provide

Practical solutions rather than theory

Support group

We hold your feet to the fire

Practical solutions rather than theory

Support group

We hold your feet to the fire

TAB-Certified FacilitatorTAB-Certified FacilitatorCrucial to the success of boards

Has broad business experience

Completed TAB-Certified Facilitator and SBL-Coach Training

Crucial to the success of boards

Has broad business experience

Completed TAB-Certified Facilitator and SBL-Coach Training

A picture is worth

a 1,000 words

A demonstration is worth

1,000,000

A picture is worth

a 1,000 words

A demonstration is worth

1,000,000

Three Laws of Marketing

Overt Benefit – what’s in it for the customer?

Real Reason to Believe – persuasive credibility you will do as promised

Dramatic Difference - uniqueness

1

2

3

Marketing BasisMarketing Basis

Feature - What are the various features of your product or services?

Benefit - What are the benefits the customer will receive from each feature?

Feature - What are the various features of your product or services?

Benefit - What are the benefits the customer will receive from each feature?

Benefits Vs. Overt Benefits

All Shoes Shined

Protect Your Shoes

Durable Shoeshine

Gentle Shoeshine For Delicate Women’s Shoes

Salt Guard Protects FromWinter Damage

Armor Shoeshine Lasts 7 Days

Fast Shoeshine 2 Minute Shoeshine

Benefits Overt Benefits

Self AuditSelf Audit

Gather materials communicating your core business or product offering.

Are you listing features only and not benefits?

Now write “what’s in it for the customer.”

Answer these questions as if you were the customer in an overt manner:

Is the benefit clear and obvious?

Is the message specific about what’s in it for them?

Does the idea excite your interest?

Is the concept clearly unique vs. the competition?

Gather materials communicating your core business or product offering.

Are you listing features only and not benefits?

Now write “what’s in it for the customer.”

Answer these questions as if you were the customer in an overt manner:

Is the benefit clear and obvious?

Is the message specific about what’s in it for them?

Does the idea excite your interest?

Is the concept clearly unique vs. the competition?

TAB More Than Pays for ItselfTAB More Than Pays for Itself

Real bottom line benefits

Most profitable time spent in improving your business

Avoid reinventing the wheel

Work ON your business, not just IN it

In business FOR yourself, but as a TAB member you’re not BY yourself

Real bottom line benefits

Most profitable time spent in improving your business

Avoid reinventing the wheel

Work ON your business, not just IN it

In business FOR yourself, but as a TAB member you’re not BY yourself

TAB

The Next StepsThe Next Steps

TAB Information

Meeting

Business Evaluation

Application& Profile

Coaching&

BoardMeeting

The Alternative Board® Offers YouThe Alternative Board® Offers You

Strategic Business Leadership®

Initial 2-hour coaching session

Monthly Newsletter

TAB Board Meetings

Telephone Coaching

TAB Hotline

Strategic Business Leadership®

Initial 2-hour coaching session

Monthly Newsletter

TAB Board Meetings

Telephone Coaching

TAB Hotline

Message Boards

Year-Round Access to Facilitator

Member Online Yellow Pages

TAB Website

TAB Events

And More!

Message Boards

Year-Round Access to Facilitator

Member Online Yellow Pages

TAB Website

TAB Events

And More!