Communications Development and

Leadership ProgramPreparing Stylists for Their Futures

Marianne Meindertsma

Overview

IntroductionProgram overview

By developing stylists’ communication skills and

business skills, the salon will be able to recognize their

future educators and leaders.

The Opportunity

YES

Focus on technical skills

NO

• Public speaking

• Broad networking events

• Classes on creating a brand for themselves

• Resume writing

• Mentorship program

Current Situation

The OpportunitySuccess Factors: Public Speaking

1. What is public speaking?

2. Top 3 skills

3. Q&A

The OpportunitySuccess Factors: Networking

• Critical

• Stand out

• New contacts and opportunities

The OpportunitySuccess Factors: Branding

• Professional reputation

• 74%

• Gain new contacts

The OpportunitySuccess Factors: Resume/Cover Letter

• Analyze

• Compose

• Evaluate

The OpportunitySuccess Factors: Mentorship

• Guest Artist

• Salon Representative

The OpportunityAnalysis of Alternatives

• Mentorship

• Guidance

• Institute level

The OpportunityBenefits

• Compete

• Increase

• Gain

• Improve

The OpportunityRisks

• Additional payment

• Loss in stylist revenue

• Lack of follow through

Financial Recommendation

Cost: $2000 plus lost revenue and product sales

• Temporary

• Future increase

Highlighted References

http://www.slideshare.net/bmein/education-proposal-44984549