dwcreativejuice
DESCRIPTION
David Wilcox presented on Social Media and Creativity at a Creative Juice seminar organised by the University of Westminster in April 2008. He argued that open collaboration online and at events could add a lot to the creative processTRANSCRIPT
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Social media and creativity
•What is social media ... and why bother
•How openness aids creativity ....
•Collaborative events
•The web as the “site”
•Co-designing with games
David Wilcox socialreporter.com
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It used to be simple ...Web pages provided information
Email plus attachmentsprovided info, communication and collaboration
Forums enabled discussion - but might not be used
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Social media• consume• commune• create• collaborate
Blogs
WikiFeeds
Photos
videos
E-mail groups
Facebook groups
Now it’s not so easy ...
Shared bookmarks
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There are major benefits
• Getting information, communicating, creating, collaborating• Developing your voice online• Reaching new audience
Some you can do on your own ... in conventional contracting ... however here’s why I believe ...
Open collaboration aids creativity
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First: releasing creativity without getting drowned
• Become a good digital consumer• Develop a tailored toolkit• Create a learning blog• Go to collaborative events• Try free and low cost tools• Co-design
http://michelemartin.typepad.com/thebambooprojectblog/
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Innovation campEnabled by design
Rate your prison
Barcode wikipedia
Rate my CVOn the upSharestuff
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Co-designing online services
Invite people to contribute
Run a focus group Play a game
Develop a prototype
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The ‘website’ is the web ...
Network navigation
Mainblog
Twitter -short messages
ExpertsOnline
Posts and comments from other blogs
Feature
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... and much of it free
Feed from freenewsletter
Feed from del.icio.usbookmarks
Video from YouTube
Feed from Google maps
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Are you Yes 2.0? or No 2.0?
•A human voice•Willing to share•Open source thinking•Share responsibility•Basics covered•Ready to experiment•Tell good stories
•Official voice•Anxious to control•We own it•Central vetting•Audience not online•Unwilling to invest time•Publish reports
The cultural challenge
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Try games for co-design
SimulationsScenariosTools on cardsAction plansStorytelling
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Gaming design
•Invent the scenario - challenges, interests
•Identify characters
•Choose methods from cards
•Tell a story
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Card examples
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Tools
Scenarios
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Process of the game - and of design
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You can do it on your own
Create your ownPages are piecesFree servicesFeeds
Many places
Fundraising
Feeds
Profile
Shared photos andbookmarks
http://beth.typepad.com/beths_blog/