dr sweid training courses

TRAINING COURSES & WORKSHOPS

1 – 5 DAYS

“I transform lives; I bring

the real world into the training class”

Dr. Stephen M. Sweid

1 – 3 Days Training Course / Workshop

Creative Thinking At Work And Business


Why not transform into a world class creative thinker? Creativity at work and business is no more a choice in the new millennium, but has become imperative. There is no possibility to differentiate, or excel, or even survive on the individual and institutional level in this era without creativity. In this age of globalization and light speed changes and quantum leaps in innovations, it is unthinkable to catch up and compete with advanced or even emerging countries through conventional gradual changes. Creativity is the key. Creativity = Solutions + Differentiation + New products + Growing Profits + Global player + Quantum Leaps + Blue Ocean


Quantum Leap To I N N O VA T I O N


Whether a private or public entity, be as innovative as known international firms, e.g. Google, HP, 3M, Microsoft, GE etc. Innovation is not about new products only, but about every activity in the company, e.g. marketing, business model, partnership, services, distribution etc. Training course / workshop is based on most up- to- date developments in innovation, and is produced in association with a known European innovation consulting company. INNOVATION = MORE COMPETITIVE+ MORE ADAPTABLE+ MORE PROFITS+ MORE GROWTH+ GLOBAL PLAYER

Transform Into a World Class Innovative Organization


Creative Strategic Planning & Management FOR THE NEW MILLENNIUM (AND MANAGING CHANGE)


Strategic planning and strategic management have become central pro-active involvements to cope with a world of rapid changes and raining innovations, and to secure success and superiority in a global market with fierce competition. The organization cannot do everything with high impact. Laser focus of the whole entity has become crucial, and quantum leap transformations are becoming inevitable. The strategic planning process is essential for renewal and re-orientation of the organization and for alignment. Most successful organizations in the world operate with a strategic plan, whether business or government entities. STRATEGY = CLEAR VISION + CLEAR COURSE + FLEXIBILITY & MANEUVRE + FOCUS + ALIGNMENT

Transform Into a World Class Organization


Creative Strategic Planning & Management FOR THE NEW MILLENNIUM (AND MANAGING CHANGE)


Strategic planning and strategic management have become central pro-active involvements to cope with a world of rapid changes and raining innovations, and to secure success and superiority in a global market with fierce competition. The organization cannot do everything with high impact. Laser focus of the whole entity has become crucial, and quantum leap transformations are becoming inevitable. The strategic planning process is essential for renewal and re-orientation of the organization and for alignment. Most successful organizations in the world operate with a strategic plan, whether business or government entities. Course covers different approaches including BSC and QL. STRATEGY = CLEAR VISION + CLEAR COURSE + FLEXIBILITY & MANEUVRE + FOCUS + ALIGNMENT

Transform Into a World Class Organization

Formulating A Breakthrough Strategy

A breakthrough strategy achieves significant new results in business or management, and provides high degree of competitiveness, and a quantum leap shift. It demonstrates a high degree of innovation and transformation. If it is not mostly new it is not a breakthrough strategy. Breakthrough strategy may touch even the DNA of the organization, i.e. core values, core competence, mission … The quantum leap approach has become a popular choice in view of the accelerating pace of change in the global environment

The training course covers in a comprehensive manner the key ingredients that impact the formulation phase to a high degree and that generate strategies way beyond expectations. It is equally applicable to corporate organizations but also to new SME start-ups. It is all about breakthrough and quantum leap change, using a variety of practical and powerful techniques, including very novel but tested approaches such as iterative convergence and dual team. The right mindset for strategic planning is quite emphasized, as well as means of igniting innovation in the process, and generating great goals. Who does what is also well covered with the aim of obtaining a breakthrough output. The training course helps in the preparation of and getting started with the strategy formulation phase, including detailed steps.

Concept Development Of New Projects: Start-ups, SMEs Etc.

Successful Small Business Start-up Market Research, Business Plan, & Success Factors

This is a 5 – 10 days training course / workshop dedicated to people seeking to undertake a small business project, irrespective of nature or size. Main objective of the course is to learn the principles and tools to succeed in the business venture. Another objective is to prepare and complete during the course the business plan for the project. Major aim is to obtain a loan from banks or grant from donors. Participants are instructed how to carry out market inquiries for their project during the course, how to differentiate, how to prepare a business plan based on a straightforward template, and how to present their projects to sources of finance. Strong focus is placed on concept development and securing the ingredients of success for each project, including multiple one-to-one sessions. Trainer has been involved in the launching of 100s of projects. Training Course can be organized in conjunction with donor SME programs (Grants), or bank SME finance programs (Loans).

Preparing A World Class Professional Business Plan

The "business plan" is the standard document needed whenever finance is required for a new business venture, irrespective of the nature or size of project. Business plans are also prepared for any new service in public sectors, and are not only limited to profitable ventures. The business plan describes the business model that will be applied within a future timeframe of some 3 – 5 years to guarantee the success of the new undertaking, including its economic feasibility. It is considered as the road map for the project. The business plan is one form of a strategic plan. The business plan is comprehensive in that it has to address the main components of the business, including products, markets ands marketing, productions and operations, organizational, managerial and HR issues, and indeed financial issues, including finance.

Advanced Market Research Skills: Market Research And Market Studies

Without availability of sufficient and reliable market intelligence that reflect reality on the ground it is impossible to produce a reliable forecast, or to develop an effective plan, or to make the right decisions concerning for instance marketing or launching new products or exporting or investing in new projects. Proper research is needed for better goals, plans and achievements, and for minimizing risk. Nearly all of the failed businesses had one thing in common: They did not understand what their customers' needs were, or how they could best serve them. The right information does not imply the right decision, since the latter depends also on the skills and experience of the decision maker. Nevertheless the wrong information or lack of it leads unequivocally to the wrong decisions, irrespective of skills and experience. There is power in knowledge, and companies with better market intelligence are usually more successful. Sustainable success in business cannot be achieved without ongoing close watch of market developments.

Preparing And Developing The Export Business

(International Marketing)

Overall objective is to help participants enter Arab or foreign markets successfully, and / or improve their performance in such markets, through a methodological but practical approach including research and planning, and using most advanced export marketing tools in this activity. (Course could be customized)

How To Be Successful In A Job And In Business

Main objective of the training course is to exercise high impact transformation in terms of changing habits and lives, and to shift right at the takeoff of the course to the success mode. The training course simulates real life situations, through very effective exercises using various physical gadgets too. •The training course reveals the two main secrets of success, including holistic approach and adaptation, but also common attributes of successful people and organizations. •Most common big mistakes in business and projects are revealed. •Right at the onset of the course the aspirations and goals of each delegate are identified, all for the purpose of linkage with the techniques being used, and for maximum impact. •Most effective and advanced success keys and tools are addressed, including self- change techniques •Opportunity for delegates to ask questions about their obstacles to success. •Over 75% of time allocated to practical high-impact exercises.

Self-Discipline

In The Workplace

Research has irrefutably demonstrated that what differentiates successful people from the rest is not their talent but is self discipline, whatever their field of endeavor. Self disciplined people accomplish much more. Self-discipline is the ultimate key to achieving any goal and realizing any dream. It makes you perform the tasks that need to be done even if you do not want to do them. It makes go from thinking to doing. It helps you manage your emotions under pressure, control your reactions, control what you say, beat procrastination, focus etc. It is about willpower, hard work, perseverance, patience, time management. With self discipline you can accomplish anything. With self discipline you can perform much more efficiently. The good thing is, It doesn't matter whether you are young or old, strong or weak, you can reach higher levels of self discipline with training. It is similar to many other skills. You can become a master with practice!

HARD SKILLS 1. Formulating a breakthrough strategy for quantum leap change and success 2. Successful business startup (SMEs): market research, business plan, & success factors 3. Quantum leap to innovation: Transform into a world class innovative organization. 4. Top level creative thinking at work & in business: 20 proven techniques 5. Market research for SME startup and business plan. 6. Developing innovative marketing strategy and plan 7. International marketing / exports 8. Preparing a world class business plan 9. Conducting feasibility studies. 10. Creative thinking for leaders and entrepreneurs. 11. Concept development of start-up projects: for tangible differentiation and wow effect 12. Developing unique new products and services 13. Thinking strategically for entrepreneurs, leaders and managers 14. Creative strategic planning & management 15. Balanced scorecard strategic planning 16. How to be more flexible and agile and to adapt to quick changes in the business environment. 17. Linking strategy to execution 18. Advanced market research skills: market research, market surveys and market studies 19. International market research and studies

HARD SKILLS 20. "Golden five-point star global business skills course" covering 5 key disciplines: 1 – Planning 2 –

research: information gathering 3 – Creative thinking and innovation 4 - Teamwork & partnership 5 – organization and management

21. "Supervision skills ": time management + planning + research + problem solving + decision making + creativity + communication + presentation + meeting + writing + assertiveness + conflict resolution + delegation + leadership + team building + hr & performance management

22. Planning skills 23. Top level business writing for highest impact 24. Effective presentations. SOFT SKILLS 25. How to be successful in your job and business, and how to be the best 26. Communications 27. Prioritizing and time management for managers 28. Assertiveness skills. 29. Self-discipline in the workplace 30. Multitasking at work for enhanced performance. 31. Leadership skills courses 32. Teamwork skills and synergy courses: Team building, team leadership, synergy etc.

ABOUT THE TRAINER

Dr. Stephen M Sweid is a business and management consultant with international certification in consulting and training, and with over 15 years consulting experience in the international arena West and East (incl. Far East), covering a wide spectrum of industries, High tech and traditional, private and government sectors. Consultant has many years hands-on international experience and proven track records in the topics he trains in. He has provided consulting and training work to hundreds of multinationals, SME’s and international organizations in many countries. Consultant is member of different international associations in management, strategic planning, marketing, innovation and other, e.g. RG and ICG in London, UK, and has international associates in different disciplines. Consultant is versed in all topics trained and is in the position to assist the organization, when requested, in going all the way to full implementation of products and systems, together with a suitable team of consultants and researchers.

For More Information and Receiving Full Outline of the Course Dr. Stephen M. Sweid 5 The Lawns, Lee Terrace, London SE3 9TB, UK P O Box 29585, Dubai, U.A.E, Mobile: +44(0)7459204969 / +971 (0)528375721 [email protected] www.cinnosys.com

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http://www.cinnosys.com/