Download - Milan Fashion Challange
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Marco Botto, Luca Mayr, Charlotte Vander Stichele, Julia Barros, Fernando BorgesPolitecnico di Milano | Facoltà del Design | Corso di Realtà Aumentata | Mauro Cecconello | Davide Spallazzo | Fabio
Bergamini | Ilaria Mariani | Francesco Villa
Concept
Fashion designSubject
Concept
Fashion design
Collect & Trade
Subject
Genre
Concept
Fashion design
Collect & Trade
Mainly girls from 17 to 20, with interests in Fashion design, especially connected to Milan.Must have smartphone
Subject
Genre
Target
Concept
Fashion design
Teach in 3 different levels: - History of fashion design- Most famous places related to fashion design- Entry-level knoledge about creating fashion articles
Collect & Trade
Mainly girls from 17 to 20, with interests in Fashion design, especially connected to Milan.Must have smartphone
Subject
Genre
Target
Educational
Concept
Fashion design
Teach in 3 different levels: - History of fashion design- Most famous places related to fashion design- Entry-level knoledge about creating fashion articles
Collect & Trade
Mainly girls from 17 to 20, with interests in Fashion design, especially connected to Milan.Must have smartphone
The main relations in the game are between the players and the players with the city of Milan
Subject
Genre
Target
Educational
Relations
Concept
Project idea
Week before the Fashion Week in Milan.
Project idea
Week before the Fashion Week in Milan.
A couple of thieves came and stole 2 of the most important bags from the backstages and now eveyone is panicking and asking for help.
Project idea
Week before the Fashion Week in Milan.
A couple of thieves came and stole 2 of the most important bags from the backstages and now eveyone is panicking and asking for help.
Armani’s and Prada’s assistant teamed up 8 people split in two teams, and they must help the designers gather all the materials needed to recreate the articles stolen.
Project idea
The teams have to gather all the materials necessary to recraft the two important bag.
The first the does it wins!
Project idea
Objects
Gaufré nappa leather tote.Prada
Objects
Bicolor leather bag.Armani
Gaufré nappa leather tote.Prada
Objects
Gaufré nappa leather tote.
Prada Tote
Gaufré nappa leather tote.
Leather
Snake
Satin
Cotton
Prada Tote
Gaufré nappa leather tote.
Leather Rings
Snake Studs
Satin Zip
Cotton Buttons
Prada Tote
Bicolor leather bag.
Armani bicolor bag
Bicolor leather bag.
Leather
Ostrich
PVC
Wool
Armani bicolor bag
Bicolor leather bag.
Leather Rings
Ostrich Studs
PVC Zip
Wool Buttons
Armani bicolor bag
Primary materials
Materials
Leather
Primary materials
Materials
Leather
Ostrich
PVC
Wool
Snake
Satin
Cotton
Primary materials
Materials
Leather
Ostrich
PVC
Wool
Snake
Satin
Cotton
Primary materials Secondary materials
Materials
Leather Rings
OstrichStuds
PVCZip
WoolButtons
Snake
Satin
Cotton
Primary materials Secondary materials
Materials
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Armani Hotel Diego della Valle Missoni
Gucci
Versace
Gianfranco Ferrè
Prada
Moschino
Laura Biagiotti
Valentino
Dolce & Gabbana
Main places
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Armani Hotel Diego della Valle Missoni
Gucci
Versace
Gianfranco Ferrè
Prada
Moschino
Laura Biagiotti
Valentino
Dolce & Gabbana
Main placesTasks
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Giardini di Villa Reale Pinacoteca di Brera Duomo Piazza Cordusio Piazza Castello
Piazza Clerici
Piazza Borromeo
Chiesa di S. Maurizio
Palazzo Reale
Piazza Fontana
Palazzo della Regione
Palazzo Belgioso
Piazza della Scala
Galleria V. Emanuele
Palazzo del Senato
Piazza San Babila
Giardini Perego
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Secondary places
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Giardini di Villa Reale Pinacoteca di Brera Duomo Piazza Cordusio Piazza Castello
Piazza Clerici
Piazza Borromeo
Chiesa di S. Maurizio
Palazzo Reale
Piazza Fontana
Palazzo della Regione
Palazzo Belgioso
Piazza della Scala
Galleria V. Emanuele
Palazzo del Senato
Piazza San Babila
Giardini Perego
24 28
25
26
27
Secondary placesRewards
Difficulty
Sample Question
Difficulty
Where does the famous “rosso valentino” come from?
a. Inspired by a holiday in Spain [true]
b. Used in some clothes made with “passion”
c. Used to criticize the Italian contemporary fashion style
Points: 10Reward: Snake
Low
Sample Question
Difficulty
Which of the following did Giorgio Armani not study?
Where does the famous “rosso valentino” come from?
a. Medicine
b. Psycology [true]
c. Photography
a. Inspired by a holiday in Spain [true]
b. Used in some clothes made with “passion”
c. Used to criticize the Italian contemporary fashion style
Points: 10Reward: Snake
Points: 20Reward: Lether
Low Medium
Sample Question
Difficulty
Which of the following did Giorgio Armani not study?
Whats was the emblem of the brand during its best period?
Where does the famous “rosso valentino” come from?
a. Medicine
b. Psycology [true]
c. Photography
a. The light aluminium metal mesh [true]
b. The use of studs
c. Metal zips with baroque embroidery
a. Inspired by a holiday in Spain [true]
b. Used in some clothes made with “passion”
c. Used to criticize the Italian contemporary fashion style
Points: 10Reward: Snake
Points: 20Reward: Lether
Points: 30Reward: Cotton
Low Medium High
Sample QuestionSample Question
Promo materialPromo material
Flyers
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