Download - Ag and Natural Resources Update
Why Social Networks?
Mobile Access
flickr.com/photos/yourdon/3275742912/
Social Network Accessing Change 10/09
Facebook 32% + 23%
Twitter 30% + 15%
YouTube 22% + 22%
Source: ROI Research, June 2010
TryExplore
Learn
“This ... is ridiculously simple.” Andy Kleinschmidt
flickr.com/photos/coyotejack/2566090619/
flickr.com/photos/yourdon/2675323741/
Social media provides flexibility, efficiency, & scalability.
96%
ANR Update | October 19, 2010 | C. H. Wood
over 500 million users – more than the combined populations of the United States, Germany, and Japan.
will serve 75 billion video streams to 375 million unique visitors this year. Users now upload more than 24 hours of content every minute.
Dell claims $3 million through
Why?
WebGuild 9/13/2010 http://www.webguild.org/20100913/seo-integration-with-social-media
ANR Update | October 19, 2010 | C. H. Wood
Internet users spend more time on Facebook than on Google, Yahoo, YouTube, Microsoft, Wikipedia and Amazon combined.
Source: mashable.com
ANR Update | October 19, 2010 | C. H. Wood
3+ million active Like pages.
1.5+ million local businesses have active
pages
9 Like pages/day
Average user > 55 minutes/day on Facebook
facebook.com/press/info.php?statistics Retrieved 3/22/2010
ANR Update | October 19, 2010 | C. H. Wood
ANR Update | October 19, 2010 | C. H. Wood
a micro-blogging platform - maximum of 140 characters
Friends are called followers
ANR Update | October 19, 2010 | C. H. Wood
• 50,000,000 tweets per day (600 tweets per second)
• 6,000,000 new members in January and February 2010 (2.3 new members / second)
Numbers
ANR Update | October 19, 2010 | C. H. Wood
• You engage
• You find common interests
• You listen
• You Share
Compare Twitter to a personal social gathering
ANR Update | October 19, 2010 | C. H. Wood
APHA Convention | October 1, 2010 | C. H. Wood
Twitter... is also
• A relationship building tool
• Increase awareness of your programs
• Funnel to new clientele
• Meet others in similar industries, and interests.
Following does not have
to be reciprocal.
ANR Update | October 19, 2010 | C. H. Wood
Ability to follow and listen the best and brightest minds in the world in a given subject area
An Ah Ha! Moment
ANR Update | October 19, 2010 | C. H. Wood
• Content supplier
• Global reach
• SEO Goodness
• Analytics Great Know what others are watching
ANR Update | October 19, 2010 | C. H. Wood
ANR Update | October 19, 2010 | C. H. Wood
Pick one social network application
and start.
ANR Update | October 19, 2010 | C. H. Wood
Find a time each day to participate.
ANR Update | October 19, 2010 | C. H. Wood
Integrate into daily activities/work.
NETC | May 25, 2010 | C. H. Wood & A. S. Griffin
Use to Promote Extension
Programming.
ANR Update | October 19, 2010 | C. H. Wood
Be professional, think, use common sense.
ANR Update | October 19, 2010 | C. H. Wood
Same rules of behavior as F2F.
ANR Update | October 19, 2010 | C. H. Wood
Give credit where appropriate.
ANR Update | October 19, 2010 | C. H. Wood
We are better together than separate.
ANR Update | October 19, 2010 | C. H. Wood
Acknowledgements
Henry C - http://www.flickr.com/photos/plasmonyc/9172672/
lolcats images - http://icanhascheezburger.com/
Other images - http://thinkstockphotos.com/
ANR Update | October 19, 2010 | C. H. Wood