decker bullock sotheby's international realty advantage

Only One True International Real Estate Brand | 1

In a Time of Global Communications

and Global Markets,There is Only One True

International Real Estate Brand

Christine Christiansen415.259.7133

[email protected]

2 | Only One True International Real Estate Brand

S U P E R I O R L O C A L P R E S E N C E



Our Superior Local Presence. Decker Bullock Sotheby’s International

Realty offers the premier real estate

experience in Marin and the greater

San Francisco Bay area. We have listed

and sold the pre-eminent properties

in our market for more than 20 years,

connecting our sellers with qualified

buyers from our local area and around

the world.



We have unprecedented global reach that results in attracting more international and well qualified buyers because we offer:

• The premiere brand in Luxury Real Estate

• More countries served, nearly 600 offices

• More listings at all price points

• Greater volume of luxury properties

• More impressions on major websites like nytimes.com and wsj.com

• More buyer traffic on sothebysrealty.com

U N P R E C E D E N T E D G LO B A L R E AC H



50

40

30

20

10

0

No. of Countries

Decker BullockSotheby’s

InternationalRealty

Christies—Pacific Union

LuxuryPortfolio—Alain Pinel, McGuire,

Frank Howard Allen

sothebysrealty.com

luxuryportfolio.com

christiesrealestate.com

Based on Office Search March 23, 2012


HIGHER WEB TRAFFIC


HIGHER WEB TRAFFIC

Total Unique Visitors – approx. 3,850,000

Average Monthly Visits – approx. 462,000

Total Visits – approx. 5,550,000

Average Minutes per Visit – approx. 12:45

Total Pageviews – approx. 50,753,000

Average Monthly Pageviews – approx. 4,230,000

Visitors from Outside the US – approx. 38%

50,000

40,000

70,000

60,000

30,000

20,000

10,000

0

Unique Visitors per MonthWeb Traffic


InternationalRealty

Pacific Union Alain Pinel, McGuire,

Frank Howard Allen

sothebysrealty.com

luxuryportfolio.com


Source:A representative viewfrom compete.com


ACHIEVING THE HIGHEST PRICESFOR OUR CLIENT’S HOMES

The most sophisticated buyers and sellers in Marin consistently choose to work with Decker Bullock Sotheby’s International Realty. Our clients at all price points want to achieve the highest price for their home and we consistently rank #1 for Home Sales by price point.


$0

$200,000

$400,000

$600,000

$800,000

$1,000,000

$1,200,000

$1,400,000

$1,600,000

$1,800,000

$2,000,000

DeckerBullock

SIR

FirstMarinRealty

PacificUnion

AlainPinel

FrankHoward

Allen

McGuireRE

ColdwellBanker

RE

Bradley RE

ReMaxGold

$1,9

58,7

00

$1,3

01,1

00

$1,1

87,5

00

$960

,500

$943

,800

$801

,500

$676

,100

$569

,100$8

05,9

00

ACHIEVING THE HIGHEST PRICESFOR OUR CLIENT’S HOMES

Average Price of Homes Sold In Marin in 2011, by Broker Twelve months of data from BAREIS MLS, as of 2012



InternationalRealty

Alain Pinel, McGuire,

Frank Howard Allen

Pacific Union

sothebysrealty.com

luxuryportfolio.com


0

2,000

4,000

6,000

8,000

10,000

12,000

14,000

16,000

18,000

20,000

22,000

24,000

26,000

28,000

30,000

27,276

12,030

6,476

DOMINATING THE MARKET UNDER $3 MILLION

In Marin County 98% of homes sold are under $3 million. In that price-point sothebysrealty.com has double the number of listings as luxuryportfolio.com (Frank Howard Allen, Alain Pinel and McGuire’s marketing association) and 4 times the number of listings as christiesrealestate.com (Pacific Union’s marketing association). Our clients want their homes showcased where they know qualified buyers will find them, on sothebysrealty.com.

Based on Listing Search March 23, 2012

Only One True International Real Estate Brand | 11Only One True International Real Estate Brand | 11Only One True International Real Estate Brand | 11



InternationalRealty


Frank Howard Allen

Pacific Union

sothebysrealty.com

luxuryportfolio.com


0

200

400

600

800

1,000

1,200

1,400

1,600

1,800

2,000

2,2002,189

1,781

1,341

DOMINATING THE MARKET FROM $3–5 MILLION

In Marin County only 2% of the homes sold are between $3-5million. In that price-point you need a specialist. On sothebysrealty.com there are 20% more listings than luxuryportfolio.com (Frank Howard Allen, Alain Pinel and McGuire’s marketing association) and 60% more listings than on christiesrealestate.com (Pacific Union’s marketing association). Our clients want their homes showcased where they know qualified buyers will find them, on sothebysrealty.com.




InternationalRealty


Frank Howard Allen

Pacific Union

sothebysrealty.com

luxuryportfolio.com


0

100

200

300

400

500

600

700

800

900

1,000

1,100

1,200

1,300

1,400

1,5001,481

969 963

DOMINATING THE MARKET FROM $5 –10 MILLION

In Marin County less than 1% of homes sold are between $5-10 million. In that price-point you need a specialist. On sothebysrealty.com there are 50% more listings as there are both on luxuryportfolio.com (Frank Howard Allen, Alain Pinel and McGuire’s marketing association) and christiesrealestate.com (Pacific Union’s marketing association). Our clients want their homes showcased where they know qualified buyers will find them, on sothebysrealty.com.




InternationalRealty


Frank Howard Allen

Pacific Union

sothebysrealty.com


luxuryportfolio.com

0

100

200

300

400

500

600

700

800

746

572

422

DEFINING THE MARKET OVER $10 MILLION

In Marin County last year, only 1 home sold over $10 Million and Decker Bullock Sotheby’s International Realty represented the Seller. The sothebysrealty.com website has 44% more listings than christiesrealestate.com (Pacific Union’s marketing a ssociation) and nearly double the number of listings on luxuryportfolio.com (Frank Howard Allen, Alain Pinel and McGuire’s marketing association).



COMPREHENSIVE LISTING DISTRIBUTION

Our sellers can receive a property report with information on the view-ing and inquiry statistics on the major websites for their individual property.

Our qualified properties are distributed to major listing websites online such as: • Trulia • Zillow• Realtor.com • Yahoo• Wall Street Journal


HIGHEST ONLINE VISIBILITY


High Online Visibility in The Wall Street Journal, New York Times, BBC, and elsewhere.

• WSJ.com is estimated to deliver over 13 million impressions in 2012

• NYTimes.com is estimated to deliver 300 million impressions in 2012

• BBC.com is estimated to deliver 74 million impressions in 2012

22 | Only One True International Real Estate Brand22 | Only One True International Real Estate Brand


FOCUS ON PHOTOGRAPHY

High quality photography is the most important part of marketing a home online. Properties with six or more photos receive 300 times more pages views than those with less.


YOUTUBE.COM/SOTHEBYSREALTY

At 3 Billion Views Per Day,YouTube is:

• #1 video site

• 2nd largest search engine

• 3rd largest website in the world

• 60% of all video uploads are on YouTube

• 48 hours of video uploaded every minute

Visit us at youtube.com/sothebysrealty


• If Facebook was a country it would be the 3rd largest country in the world.

• 1 Billion tweets are posted each week on Twitter

• A new member joins LinkedIn every second


Bring Something to the Conversation

Our Sotheby’s International Realty Facebook Fan and Twitter Pages have grown to include thousands of fans and followers from all over the globe who have joined in the conversation about the unique homes, extraordinary lives and lifestyles we represent. Facebook and Twitter are an essential part of how we tell our story and engage with those who value the unique.

SOCIAL MEDIA


SOTHEBY’S AUCTIONS

Over 200 years of marketing the world’s most valuable possessions.

Since the founding of the Sotheby’s Auction House in 1744, the Sotheby’s name has earned renown as a marketer of the world’s most valuable and prestigious possessions.

This reputation is built as much upon exceptional service to clients as on the notable art, antiques, jewelry and other holdings that pass through Sotheby’s offices around the world.

EXTRAORDINARY OFFICES

Locations in 592 Cities Around the World—Now Open in Ross Valley!

Southern Marin Office

100 Tiburon Blvd.

Mill Valley, CA 94941

415.381.7300

Sausalito Office

211 Second St.

Sausalito, CA 94965

415.331.9000

Belvedere - Tiburon Office

1620 Tiburon Blvd.

Tiburon, CA 94920

415.435.0700

Ross Valley Office

189 Sir Francis Drake Blvd.

Greenbrae, CA 94904

415.461.7200


CHRISTINE CHRISTIANSEN

Decker Bullock

Sotheby’s International Realty


Greenbrae, California 94904

415.259.7133

[email protected]

DRE# 01393098

About Christine Christiansen

Christine is a Marin native with an international perspective, education

and pedigree. Spending time abroad in many different countries as a

child, her perspective on the world was expanded at an early age. She

continued to develop this perspective as an adult, earning a degree in

International Relations from the University of Minnesota, working as

a flight attendant for United Airlines and completing an International

Business MBA at Dominican University of California. Having attended

San Rafael City Schools, Christine chose to return to her roots to raise

her son and offer up her experience to serve the Marin community.

She enjoys sharing the intimate details about living in Marin with

her clients.

Along with her rich background and deep academic knowledge,

Christine brings a combined 20 years of successful experience in real

estate, high tech and financial services to the Marin Real Estate Market,

including management positions with industry leaders and strategic

financial planning for businesses. She has been in real estate since 2003,

specializing in Marin residential sales, including existing home resales,

condominiums, townhomes, income investment properties, bank owned

properties (REOs) institutional representation, luxury homes and

private sales. Over the years, Christine has earned the trust of hundreds

of clients, as well as the President’s Award of Distinction for multiple

years and Client Service Awards.


What Makes Christine Unique?

• Client Advocacy: Christine is known for providing honest, insightful

service and helping clients stay aligned with their priorities. She is an

expert at employing the combination of her well-honed qualitative and

quantitative skills to serve her clients’ best interests and achieve their

goals.

• A Customized Experience: Providing personalized customer service

and listening to clients are some of Christine’s gifts. She takes pride

in making a difference and thoughtfully tailors her approach to each

individual client’s needs and desires.

• The Insiders’ Choice: Christine knows the market well and has been

selected to represent insiders, such as real estate agents, real estate

attorneys, mortgage lenders and architects. She also has strong relation-

ships with contractors, vendors and brokers that benefit her clients.

• International Perspective: This perspective allows Christine to serve

her clients anywhere and to take her clients wherever they want to go.

Christine is also a Certified International Property Specialist (CIPS).

Currently, Christine is embracing the dynamic nature of the Marin Real

Estate market, being a mother and supporting the local community.

She is a Realtor with Decker Bullock Sotheby’s International Realty

and is an active member of the National Association of Realtors, the

California Association of Realtors and the Marin Association of Realtors.

She happily sponsors several local and global organizations, including

the Glenwood School, San Domenico School, the San Francisco Boys

Chorus, Save the Children, UNICEF and Heifer International. Christine

welcomes opportunities to build lasting relationships with clients old and

new and is glad to answer any questions or provide more information.


Presented by

Southern Marin Office

100 Tiburon Blvd.

Mill Valley, CA 94941

415.381.7300

Sausalito Office

211 Second St.

Sausalito, CA 94965

415.331.9000

Ross Valley Office


Greenbrae, CA 94904

415.461.7200

Belvedere - Tiburon Office

1620 Tiburon Blvd.

Tiburon, CA 94920

415.435.0700

Christine Christiansen415.259.7133

[email protected]

decker bullock sotheby's international realty advantage

Documents

luxury real estate

premier real estate

p r e s e n c e2

comu n p r e c e d e

premiere brand

r e ac h4

total visits

highest pricesfor