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CTC Media, Inc. Investor Presentation First Quarter 2010 Results

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  • CTC Media, Inc.

    Investor Presentation

    First Quarter 2010 Results

  • 11

    The Leading Independent Media Company in Russia and the CIS

    FREE-TO-AIR

    CTC MEDIA

    GROUP

    PRODUCTION

    - UZBEKISTAN

    - KAZAKHSTAN

    - MOLDOVA

    CTC - pure entertainment channel

    targeting viewers aged 6-54

    Domashny - only channel in Russia

    targeting females aged 25-60

    DTV - action / investigative themed channel

    targeting viewers aged 25-54

    Channel 31 - entertainment channel

    targeting viewers aged 6-54

    SofTS - start-up channel

    CTC TV Dixi - entertainment channel

    targeting viewers aged 6-54

    6 channels in 4 countries

    and 2 in-house production companies

    RUSSIA CIS SOHO MEDIA COSTAFILM

    • 4th most watched broadcaster in Russia with a national

    audience of c.100 million for CTC, the flagship channel

    • One of the leading broadcasters in Kazakhstan (Channel 31)

    • Entertainment focus appeals to dynamic, youthful &

    affluent audience

    • TV is the most cost-effective advertising medium in Russia

    • Well positioned portfolio of assets with in-house

    production capabilities

    • Strong cash flow generation & balance sheet

  • 2

    Operational & Financial Highlights

  • Average combined 4+ audience share in Russia up year-on-year from 12.3% to 13.0%

    Target audience shares up year-on-year for CTC and Domashny networks

    Successful introduction of CTC-international following its North American launch in December 2009

    Sale of 100% interest in Kazakh radio station for $2.0 million in cash in January 2010

    Group Highlights for the First Quarter 2010

    GROUP FINANCIAL HIGHLIGHTS

    GROUP OPERATIONAL HIGHLIGHTS

    Total revenues up 18% to $123.2 million

    OIBDA up 1% to $39.7 million

    OIBDA margin of 32.2%

    Net income up 8% to $25.2 million, fully diluted EPS of $0.16 (Q1 2009: $0.15)

    Net cash position of $76.2 million at end of the period

    Board of Directors approved a $0.065 per share cash dividend to be paid on June 30, 2010 to stockholders of record as of June 1, 2010

    3

  • 44

    Market and Operational Update

  • 46.3 48.7 48.1 50.1

    27.6 25.3 22.0 20.8

    6.0 5.46.3 5.1

    18.1 18.217.2 16.5

    5.4 6.4

    43.555.7

    30.716.0

    6.44.4

    18.213.4

    0.9 1.2 1.59.3

    2004 2005 2006 2007 2008 2009

    5

    3.9 5.06.5

    9.211.1

    6.4

    1.7 2.33.2

    4.45.6

    3.6

    2004 2005 2006 2007 2008 2009

    TV Ad Market

    Total Ad Market

    5

    Sources: (1) Russian Association of Communication Agencies

    (2) Initiative Media

    Note: (*) Data for 2007 and 2008 was restated by Russian Association of Communication Agencies in February 2010

    Ad Spend in Russia by Media Segment1 (%)

    Russian Advertising Market Overview

    Internet

    Radio

    Print

    Television

    Outdoor

    Advertising Market Size1 (US$ billion)

    TV remains inexpensive relative to other media in Russia and continues to take advertising market share

    2009 Cost per Thousand (CPT)2 (US$)

    2009 TV Cost per Thousand (US$)²0.4 0.8 0.9Other 1.21.0 1.3

    * *

    * *

    ../../../../../Q1%202008/flags/rs-flag.html

  • 66

    Russian TV Advertising Sales Structure

    Combined audience share

    of 25%2

    Advertising on CTC Media channels exclusively sold by the largest media sales house in Russia

    Video International

    Advertising Agencies

    AlkasarGazprom-Media /

    Advertisers

    Media Sales Houses:

    Combined audience share

    of 62%1

    Sources: (1) Video International web site, as of April 2010. Source for audience share: TNS Gallup (all above 4 years old) in Q1 2010

    (2) Public information, as of April 2010. Source for audience share: TNS Gallup (all above 4 years old) in Q1 2010

    C:/Documents and Settings/eostrova/Local Settings/Temp/2008 earnings announcements/Q4 2008/Finance_SFC/IR/2008 earnings announcements/Q2 2008/TMT 2006/?channel=3&when=2&day=13454http://www.tv3russia.ru/default.aspxhttp://www.reklamayuga.ru/upload/iblock/2e0/Clip_2.jpgC:/Documents and Settings/eostrova/Local Settings/Temp/2008 earnings announcements/Q1 2008/flags/rs-flag.html

  • Sectors Advertised on CTC Media Channels

    Vast majority of advertisers are basic consumer goods focused

    CTC Media advertisers’ budgets split: 77% multinationals, 23% local companies2

    1 Food 27%

    2 Cosmetics 19%

    3 Other goods 11%

    4 Pharmaceuticals and vitamins 11%

    5 Telecoms 7%

    6 Appliances 5%

    7 Personal care products 5%

    8 Beverages 5%

    9 Detergents 5%

    10 Beer 3%

    11 Auto and finance 2%

    100%

    1 Food 25%

    2 Cosmetics 20%

    3 Other goods and services 13%

    4 Pharmaceuticals and vitamins 12%

    5 Appliances 7%

    6 Personal care products 5%

    7 Detergents 5%

    8 Telecoms 5%

    9 Beverages 4%

    10 Beer 2%

    11 Auto and finance 2%

    100

    %

    Notes: (1) CTC Media sales data for CTC, Domashny and DTV Networks

    (2) Q1 2010

    Q1 20101Q1 20091

    C:/Documents and Settings/kpospelov/Local Settings/Temp/notes80F356/Roadshow_March 2009/March 2009_London/2008 earnings announcements/Q1 2008/flags/rs-flag.html

  • 8

    19.9

    22.7

    4.1

    0.9

    18.8

    21.9 21.6

    4.0

    1.3

    6.8

    20.4

    12.4 13.0

    6.2

    Channel One VGTRK Gazprom-Media CTC Media National Media Group Prof-Media UTV Russia Holding

    88

    Free-to-Air TV Landscape in Russia

    Source: TNS Gallup Media, demographic ―all above 4 years old‖, CTC Media’s Research Department

    CTC Media is the largest non-state owned broadcasting company in Russia

    Combined Audience Shares, %

    (all 4+ demographic)

    Q1 2009

    Q1 2010

    ../../../eostrova/IR/Finance_SFC/IR/2008 earnings announcements/Q1 2008/flags/rs-flag.htmlhttp://www.tv3russia.ru/default.aspx

  • 9

    19.9

    17.8

    13.7

    8.5

    6.7

    5.1

    3.32.7

    2.0 2.1 1.9 1.7 1.91.2 1.0 0.9 0.6 0.4 0.3

    12.3

    18.8

    16.9

    15.1

    13.0

    9.1

    6.5

    4.3

    3.22.6

    2.2 2.0 1.7 1.92.2

    1.7

    0.8 0.8 0.7 0.6 0.6

    12.412.4

    Channel

    One

    Rossiya 1 NTV CTC

    Media

    Combined

    CTC TNT Ren-TV TV Center TV-3 Domashny Rossiya K DTV Channel 5 Rossiya 2 Zvezda MTV Rossiya 24 Muz-TV 2x2 7TV Other

    99

    All 4+ Audience Share Dynamics and Power Ratio

    (1) Source: TNS Gallup Media, demographic ―all above 4 years old‖, CTC Media’s Research Department

    CTC Media captures market share in access of combined audience share due to its high power ratio

    (2) Power ratio = National TV advertising market share/All 4+ audience share (average). Combined Power Ratios include blended power ratios for CTC, Domashny and DTV (company’s estimates)

    (3) Includes audience shares of smaller national and regional channels

    Audience Shares, %

    (all 4+ demographic)1

    Q1 2009

    Q1 2010

    Combined Power Ratio of CTC Media’s channels in Q1 2010 – 1.52

    (FY 2009: 1.5)

    3

    ../../../../eostrova/IR/Finance_SFC/IR/2008 earnings announcements/Q1 2008/flags/rs-flag.htmlhttp://www.tv3russia.ru/default.aspxhttp://www.tvzvezda.ru/

  • 2.62.9 3.0

    2.0 2.2 2.2

    0.0

    2.0

    4.0

    6.0

    8.0

    10.0

    12.0

    Q1 09 FY 09 Q1 10

    2.2 2.2 2.11.9 2.0 1.7

    0.0

    2.0

    4.0

    6.0

    8.0

    10.0

    12.0

    Q1 09 FY 09 Q1 10

    10

    CTC Media Target Audience Share Dynamics

    CTC and Domashny networks gained target audience shares y-o-y in Q1 2010

    Domashny Network DTV NetworkCTC Network

    All 4+ demographicAll 4+ demographic

    Target demographic All 6-54 Target demographic All 25-54

    Source: TNS Gallup Media (audience shares, %)

    All 4+ demographic

    Target demographic females 25-60

    11.4

    12.2 12.6

    8.59.0 9.1

    0.0

    2.0

    4.0

    6.0

    8.0

    10.0

    12.0

    Q1 09 FY 09 Q1 10

    ../../../../../eostrova/IR/Finance_SFC/IR/2008 earnings announcements/Q1 2008/flags/rs-flag.html

  • 111111

    Increasing Technical Penetration

    Note: (1) Technical penetration means the percentage of the population that has the technical ability to receive a particular broadcast signal. Measured annually by TNS Gallup Media in cities with populations of more than 100,000

    Reaching more potential viewers through expanded technical penetration

    Technical Penetration1, %

    Substantial year-on-year increase in technical

    penetration for CTC (+3.2pp) Domashny (+5.4pp) and

    DTV (+7.4pp) in 2009

    We continue to improve the signal distribution

    through regional stations acquisitions and expanding our

    affiliate network

    50% of technical penetration is provided by CTC Media’s

    owned-and-operated stations and repeater

    transmitters

    86.6

    58.2

    44.9

    87.4

    64.8

    54.4

    87.5

    71.0

    61.0

    90.7

    76.4

    68.4

    0

    10

    20

    30

    40

    50

    60

    70

    80

    90

    100

    20062007

    20092008

    C:/Documents and Settings/eostrova/Local Settings/Temp/Finance_SFC/IR/2008 earnings announcements/Q1 2008/flags/rs-flag.html

  • 12

    Russian Series

    4% (10%)

    Russian and

    Foreign Movies

    42% (52%)

    Foreign Series

    and Animation

    31% (83%)

    Russian Shows

    12% (14%)

    Russian Sitcoms

    and Sketchcoms

    12% (16%)

    Foreign Series

    30% (9%)

    Russian Series &

    Sitcoms

    14% (13%)

    Russian Shows

    19% (64%)Russian and

    Foreign Movies

    38% (14%)

    Foreign Series

    and Animation

    40% (20%)

    Russian &

    Foreign

    Movies

    38% (14%)

    Russian Series

    & Sketchcoms

    13% (19%)

    Russian

    Shows

    19% (64%)

    12

    Programming Strategy

    Domashny Network1

    DTV Network1

    CTC Network1

    Maximizing the audience share numbers in desirable demographics

    through well-balanced content acquisition and scheduling strategy

    Locally produced content is the key

    element of our strategic programming

    grids and drive the audience share in

    target demographics

    In-house produced series and sitcoms are

    top CTC prime-time performers and are

    the core of our content library

    ¼ of CTC Media’s programming and ½ of

    CTC prime time is produced in-house2

    Programming agreements with major

    Hollywood studios - Sony Pictures

    Television International, Walt Disney,

    Paramount, Universal and Warner Bros.

    Optimal mix of programming

    Notes: (1) Content split is given for Q1 2010

    (2) As a % in amortization of programming rights, Q1 2010

    Content split by hours and by % in amortization of programming rights expense

    ../../../../../../eostrova/IR/Finance_SFC/IR/2008%20earnings%20announcements/Q1%202008/flags/rs-flag.html

  • 33.4

    11.012.7

    5.5 6.6

    3.0 2.34.3

    2.81.3 1.0 1.2

    11.510.4 9.7

    6.54.9

    32

    3.51.9 1.2 0.8 1.1

    10.5

    34.1

    Channel

    One Eurasia

    KTK Channel 31 NTK Kazakhstan El

    Arna/Khabar

    Khabar NTV (Alma

    TV)

    Astana Rakhat Tan HIT TV Mir

    13

    Kazakhstan:

    Audience Shares, %

    (all 6-54 demographic)

    Channel 31 Audience Share Dynamics

    All 6+ demographic

    Target demographic All 6-54

    Audience Share Dynamics

    Channel 31 is one of the leading broadcasters in Kazakhstan

    Source: TNS Gallup Asia

    Q1 2009

    Q1 201012.7

    11.6

    10.411.2

    10.29.4

    0.0

    2.0

    4.0

    6.0

    8.0

    10.0

    12.0

    14.0

    16.0

    Q1 09 FY 09 Q1 10

  • 1414

    Further consolidation of our position as Russia’s leading independent free-to-air TV broadcaster

    Further development of the DTV and Domashny channels, sustainable position of CTC channel

    Monetize strong CTC, DTV and Domashny brands

    Opportunistic approach to acquisitions and start-up projects in neighboring CIS markets

    Establish international presence through developing selected CTC Media programs based on existing content for selective international markets

    Core strategy

    Drivers

    Increase technical penetration of DTV and Domashny channels

    Sustain CTC’s target audience share, increase Domashny’s and DTV’s target audience shares

    Attract younger audiences to Domashny and DTV

    Integrate Russian networks to drive combined power ratio and sustain sound level of overall market share

    Expand and improve online presence of free-to-air channels in Russia

    Maintain focus on pure entertainment programming and complementary audience profiles

    Exert greater control over programming quality and investments through in-house content production

    Develop existing CIS operations

    Selectively expand into neighboring CIS markets to ensure growth participation

    Maximize cash flows

    Use strong balance sheet to capitalize on investment opportunities and enhance shareholder returns

    Key Strategic Objectives

    Clear and focused strategy

    ../../../../../Q1%202009/Roadshow_March%202009/March%202009_London/2008%20earnings%20announcements/Q1%202008/flags/rs-flag.html

  • 15

    Markets of Operations and Primary Strategic Interest

    Ukraine

    Population = 45.7 million

    2009 TV Ad Market = US$ 252 million

    Moldova

    Population = 4.3 million

    2009 TV Ad Market = US$ 17.2 million

    Russia

    Population = 142 million

    2009 TV Ad Market = US$ 3.6 billion

    Uzbekistan

    Population = 27.6 million

    2008 TV Ad Market = US$ 15 million*

    Kazakhstan

    Population = 15.4 million

    2009 TV Ad Market = US$ 95 million

    Belarus

    Population = 9.6 million

    2009TV Ad Market = US$ 60 million

    Sources: Video International, Russian Association of Communications Agencies, Zenith Optimedia, CIA World Factbook, Rosstat, All-Ukrainian Advertising Coalition, Company’s estimates

    * 2009 data is not available

    Potentially reaching over 180 million viewers in four countries of current operations

    Counties of current operations

    Countries of potential interest

    C:/Documents and Settings/eostrova/Local Settings/Finance_SFC/IR/2008 earnings announcements/Q1 2008/flags/rs-flag.html

  • 1616

    Financial Highlights

  • 104.8

    180.5

    123.2

    99.1

    172.6

    0

    50

    100

    150

    200

    Q1 2009 Q4 2009 Q 1 2010

    18%

    Group Total Operating Revenues

    Total Operating Revenues

    Advertising Revenues

    Recovery of Russian TV ad. Market

    Growing audience shares and their

    efficient monetization

    High blended power ratio

    Favorable currency exchange rate

    movements

    14% positive impact of the exchange rate

    between the US dollar and the Russian

    ruble on Russian ad sales in Q1 2010

    CTC Media’s total operating revenues up

    18% to $123.2 million

    The increase reflects :

    US$ mln

    18%

    Total revenues up 18% y-o-y in Q1

    17

    ../../../../../Q1 2009/Roadshow_March 2009/March 2009_London/2008 earnings announcements/Q1 2008/flags/rs-flag.html

  • 39.2

    87.4

    39.7

    0

    20

    40

    60

    80

    100

    Q1 2009 Q4 2009 Q 1 2010

    32.2%48.4%37.4%

    23.3

    64.5

    25.2

    0

    50

    100

    150

    200

    Q1 2009 Q4 2009 Q 1 2010

    20.5%35.7%22.2%

    OIBDA up 1% year on year to $39.7 million

    OIBDA margin: 32.2%

    Fully diluted EPS up 7% to $0.16

    Group OIBDA and Net Income

    Group Net Income

    Group OIBDA

    US$ mln

    US$ mln

    Note: (1) Adjusted results exclude $232.7 million charge arising from the impairment of the intangible assets of DTV Group in Russia, Channel 31 in Kazakhstan and a broadcasting group in Moldova in the Q4 2008; an $18.7 million

    charge arising from the impairment of the broadcasting licenses in Russia in Q4 2009; and a $28.6 million stock-based compensation expense recognized in conjunction with the previously announced settlement by CTC Media of

    litigation brought by it against its former CEO and Board in Q4 2009. See reconciliations on pages 29-30

    1%

    8%

    BOD approved second $0.065 per share cash dividend installment to be paid on June 30, 2010

    18

    Adjusted1

    Adjusted1

    ../../../../../Q1 2009/Roadshow_March 2009/March 2009_London/2008 earnings announcements/Q1 2008/flags/rs-flag.html

  • Corporate Office

    -28%

    Production Group

    -1%

    CIS Group

    -2%

    DTV TV Station Group

    -1%

    Domashny TV Station

    Group

    1%

    CTC TV Station Group

    20%

    DTV Netw ork

    2%Domashny Netw ork

    8%

    CTC Netw ork

    100%

    CTC Netw ork

    67%

    Domashny Netw ork

    11%

    DTV Netw ork

    8%

    CTC TV Station Group

    10%

    Domashny TV Station

    Group

    1%

    DTV TV Station Group

    1%

    CIS Group

    2% Eliminations and

    other

    -12.7%

    CTC Netw ork

    67%

    Domashny Netw ork

    10%

    DTV Netw ork

    8%

    CTC TV Station Group

    10%

    Domashny TV Station

    Group

    2%

    DTV TV Station Group

    1%

    CIS Group

    2%

    CTC Netw ork

    88%Domashny

    Netw ork

    9%

    DTV Netw ork

    11%

    CTC TV Station

    Group

    15%

    Domashny TV

    Station Group

    1%

    DTV TV Station

    Group

    -1%

    CIS Group

    -3%

    Production Group

    1%

    Corporate Office

    -20%

    Eliminations and

    other

    -20%

    19

    Note: (1) intersegment transactions are included in eliminations.

    Total Operating

    Revenue¹

    Total OIBDA1

    Q1 2009 Q1 2010

    Diversification of business and decrease of dependence on CTC Channel

    Total Revenue

    $123.2 mln

    Total Revenue

    $104.8 mln

    Total OIBDA

    $39.2 mln

    Q1 2009 Q1 2010

    Total OIBDA

    $39.7 mln

    Q1 2010 Revenue and OIBDA Contribution by Segment

    ../../../../../Q1%202009/Roadshow_March%202009/March%202009_London/2008%20earnings%20announcements/Q1%202008/flags/rs-flag.html

  • Direct operating

    expenses

    $12.5 m

    14%

    SG&A expenses

    $20.3 m

    23%

    Amortization of

    programming rights

    $49.5 m

    57%

    Amortization of

    sublicensing rights and

    own production cost

    $1.4 m

    2%

    Depreciation &

    amortization

    $3.4 m

    4%

    Direct operating

    expenses

    $7.3 m

    11%

    SG&A expenses

    $18.3 m

    27%

    Amortization of

    programming rights

    $36.9 m

    54%

    Amortization of

    sublicensing rights

    and own production

    cost

    $3.1 m

    4%

    Depreciation &

    amortization

    $2.6 m

    4%

    20

    Q1 2010 Operating Expenses

    In Q12010 CTC Media’s total operating expenses

    increased by 27% year-on-year in US dollar

    terms due to:

    Q1 2009

    Total OpEx

    $68.2 mln

    Total OpEx

    $86.9 mln

    Q1 2010

    OpEx increases in line with CTC Media development strategy

    Increased investments in programming (resulted

    in healthy audience share gains)

    and network coverage

    Foreign currency movements

    14% positive impact of the exchange rate

    between the US dollar and the Russian ruble

    on Russian ad sales in Q1 2010 (2/3 of OpEx

    are ruble denominated)

    ../../../../../Q1%202009/Roadshow_March%202009/March%202009_London/2008%20earnings%20announcements/Q1%202008/flags/rs-flag.html

  • 21

    CIS Group Financials

    CIS Group contributed $2.3 million or 1.9% of CTC

    Media’s total operating revenues in Q1 2010

    Channel 31 Group in Kazakhstan contributed a

    majority of the segment revenues

    Note: (1) CIS Group results include intercompany results that are eliminated level in consolidation at CTC Media Group level

    CIS Group contributed 1.9% to CTC Media’s total operating revenues in Q1 2010

    (US$, million) Q1 2009 Q1 2010

    REVENUES 2.0 2.3

    OIBDA (1.1) (0.7)

    OIBDA margin % -55.8% -32.6%

    CIS Group1

  • Balance Sheet and Cash Flow Highlights

    Consolidated Balance Sheet Highlights Consolidated Cash Flow Highlights

    Notes: (1) Working capital = current assets - current liabilities

    (2) Net cash position = cash and cash equivalents + short-term investments – total debt

    (3) Free cash flow = cash flow from operating activities - acquisitions of property and equipment - acquisitions of intangibles

    Strong cash position and no debt

    22

    (US$ mln)

    As of December

    31, 2009

    As of March

    31, 2010

    Cash and cash equivalents 84.4 25.9

    Short-term investments 39.1 50.2

    Total assets (incl cash), 851.3 846.5

    Including Goodwill 226.1 232.9

    Broadcasting licenses 159.0 163.6

    Working capital1

    134.9 158.6

    Total debt 28.3 -

    Stockholders’ equity 663.8 706.2

    Net cash position2

    95.2 76.2

    The three

    months ended

    March 31, 2009

    The three

    months ended

    March 31, 2010

    (US$ mln)

    Cash at beginning of period 98.1 84.4

    Net cash provided by operating activities, including 27.8 5.1

    Acquisition of progr. and sublic. rights (34.7) (63.5)

    Net cash used in investing activities (13.0) (26.4)

    Net cash used in financing activities 0 (38.4)

    Effect of exchange rate changes on cash (3.6) 1.2

    Cash at end of period 109.3 25.9

    Cash used for acqusitions (12.1) (12.8)

    (Acquisitions of businesses, net of cash acquired)

    CapEx (1) (4.4)

    CapEx as % of Total Revenue 0.0% 3.6%

    Free cash flow3

    23.4 5.1

    ../../../../../Q1%202009/Roadshow_March%202009/March%202009_London/2008%20earnings%20announcements/Q1%202008/flags/rs-flag.html

  • 2323

    To conclude…

    A leading independent media company in Russia and the CIS

    Most transparent Russian company according to Standard & Poor’s1

    The only direct way to get exposure to Russia’s TV advertising market

    Well-positioned channel brands with growing audience and market shares

    Benefiting from dominance of TV as only national reach media

    Majority of client base in consumer goods sector with both large multi-

    national and local advertisers

    Operating advantage due to in-house content production businesses

    Focus on cost control and profit maximization with strong balance sheet

    (1) CTC Media scored #1 in Standard & Poor’s Transparency and Disclosure by Russian Companies Study in 2008 and #2 in 2009

  • 2424

    Appendix

  • 25

    Source: U.S. SEC filings, as of March 31, 2010

    Backed by strong strategic shareholders

    CTC Media Shareholder Structure

    39% stake in CTC Media

    Shareholder of CTC Media since 2002

    Headquartered in Stockholm, Modern Times Group is a leading international entertainment broadcastinggroup with the second largest geographical broadcast footprint in Europe

    MTG’s TV assets are broadcast in a total of 30 countries and have 125 million viewers

    The company’s shares are listed on Nasdaq OMX Stockholm's Large Cap market

    26% stake in CTC Media

    Shareholder of CTC Media since 2003

    Founded in 1989 and headquartered in Moscow, Alfa Group Consortium is one of Russia’s largest privatelyowned financial-industrial conglomerates

    Alfa Group is focused on value-oriented, longer-term opportunities, primarily in Russia and the CIS

    35% free float

    IPO on NASDAQ in June 2006

    In July 2007 CTC Media qualified for the premier NASDAQ Global Select Market as the result of meetingNASDAQ's most stringent listing standards

    Major shareholders:

  • 26

    Reconciliation of Non-GAAP Measures

    Reconciliation of consolidated adjusted OIBDA and other adjusted financial measures to consolidated OIBDA and other

    corresponding GAAP financial measures

    Operating Intersegment Operating Capital Depreciation Amortization Amortizationrevenue revenue income/ and of of

    from (loss) amortization programmin sublicensingexternal rights rights

    customers

    CTC Network $70,555 $783 $34,302 ($64) ($131) ($28,492) ($3,393) $34,433

    Domashny Network 10,567 3 3,383 (6) (113) (4,891) — 3,496

    DTV Network 8,667 — 3,721 (297) (592) (2,488) — 4,313

    CTC Television Station Group 10,254 277 5,270 (274) (415) (822) — 5,685

    Domashny Television Station Group 1,739 294 77 (52) (311) (5) — 388

    DTV Television Station Group 774 28 (1,193) - (720) (1) — (473)

    CIS Group 2,044 — (1,362) (161) (222) (1,533) — (1,140)

    Production Group 178 5,878 263 — (12) — (4,890) 275

    Corporate Office - - (7,856) (11) (65) - - (7,791)

    Business segment results $104,778 $7,263 $36,605 ($865) ($2,581) ($38,232) ($8,283) $39,186

    Eliminations and other - ($7,263) ($22) $9 - $1,349 $5,221 ($22)

    Consolidated results $104,778 - $36,583 ($856) ($2,581) ($36,883) ($3,062) $39,164

    Three months ended March 31, 2009

    OIBDA

    Operating Intersegment Operating Capital Depreciation Amortization Amortizationrevenue revenue income/ and of of

    from (loss) amortization programmin sublicensingexternal rights rights

    customers

    CTC Network $82,639 $620 $39,483 ($574) ($285) ($36,602) ($1,065) $39,768

    Domashny Network 13,431 51 2,811 (154) (207) (6,822) — 3,018

    DTV Network 9,885 10 283 (1,688) (692) (6,031) (203) 975

    CTC Television Station Group 12,128 383 7,333 (1,068) (574) (77) - 7,907

    Domashny Television Station Group 1,681 510 1 (608) (371) (1) - 372

    DTV Television Station Group 674 9 (1,460) (1) (971) - — (489)

    CIS Group 2,217 68 (895) (261) (151) (1,565) - (744)

    Production Group 442 7,175 (264) (18) (39) - (6,326) (225)

    Corporate Office 427 (11,112) (33) (84) - - (11,028)

    Business segment results $123,097 $9,253 $36,180 ($4,404) ($3,374) ($51,098) ($7,594) $39,554

    Eliminations and other $103 ($9,253) $96 ($43) ($3) $1,637 $6,239 $99

    Consolidated results $123,200 - $36,276 ($4,447) ($3,377) ($49,461) ($1,355) $39,653

    Three months ended March 31, 2010

    OIBDA

  • Three Months Ended December 31, 2009

    (US$ 000’s) OIBDA

    Depreciation

    and

    amortization

    Operating

    income

    CTC Network 34,433$ (131)$ 34,302$

    Domashny Network 3,496 (113) 3,383

    DTV Network 4,313 (592) 3,721

    CTC Television Station Group 5,685 (415) 5,270

    Domashny Television Station Group 388 (311) 77

    DTV Television Station Group (473) (720) (1,193)

    CIS Group (1,140) (222) (1,362)

    Production Group 275 (12) 263

    Corporate Office (7,791) (65) (7,856)

    Business segment results 39,186$ (2,581)$ 36,605$

    Eliminations and other (22) - (22)

    Consolidated results 39,164$ (2,581)$ 36,583$

    Three Months Ended March 31, 2010

    (US$ 000’s) OIBDA

    Depreciation

    and

    amortization

    Operating

    income

    CTC Network 39,768$ (285)$ 39,483$

    Domashny Network 3,018 (207) 2,811

    DTV Network 975 (692) 283

    CTC Television Station Group 7,907 (574) 7,333

    Domashny Television Station Group 372 (371) 1

    DTV Television Station Group (489) (971) (1,460)

    CIS Group (744) (151) (895)

    Production Group (225) (39) (264)

    Corporate Office (11,028) (84) (11,112)

    Business segment results 39,554$ (3,374)$ 36,180$

    Eliminations and other 99 (3) 96

    Consolidated results 39,653$ (3,377)$ 36,276$

    27

    Reconciliation of Non-GAAP Measures (continued)

    Reconciliation of segment OIBDA to segment operating income

    Reconciliation of consolidated OIBDA to consolidated

    operating income

    Reconciliation of consolidated OIBDA margin to

    consolidated operating income margin

    (US$ 000’s) 2009 2010

    OIBDA $39,164 $39,653

    Depreciation and amortization (exclusive

    of amortization of programming rights and

    sublicensing rights) (2,581) (3,377)

    Operating income $36,583 $36,276

    Three months ended

    March 31,

    2009 2010

    OIBDA margin 37.4% 32.2%

    Depreciation and amortization

    (exclusive of amortization of

    programming rights and sublicensing

    rights) as a % of total operating

    revenues -2.5% -2.7%

    Operating income margin 34.9% 29.4%

    March 31,

    Three months ended

  • 282828

    Contact Information and Disclaimer

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    For further information please visit www.ctcmedia.ru or contact:

    Ekaterina Ostrova

    Director, Investor Relations

    Tel: +7 (495) 783 3650

    E-mail: [email protected]

    http://www.ctcmedia.ru/mailto:[email protected]