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Creativity + Innovation 1.7Kevin Popovi, B.A., M.S.

Kevin Popovi, SDSU Creativity + Innovation

Creativity and innovation are integral to an organizations ability to survive and thrive in todays competitive marketplace.

This course provides students with an understanding of how creativity and innovation can be facilitated and managed in a work setting.

Students will learn about theoretical conceptualizations of creativity and innovation as well as practical applications involved in fostering creativity and innovation in the workplace.

Students will be expected to play an active role in learning through class exercises, class discussions, and dialogue with guest speakers, and presentations about real (or planned) innovations in organizations. 1

CourseKey

Kevin Popovi, SDSU Creativity + InnovationPlease check-in.

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Session 1.7WelcomeRoll, AdminQuizChapter 6Quiz

Kevin Popovi, SDSU Creativity + InnovationReadingGuest SpeakerDesign Thinking ExerciseMid-Term

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Guest Speaker | Mark SchmidFounder & CEO, ArtFunction Group of Companies Kevin Popovi, SDSU Creativity + Innovation

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Make A Better: Carabiner Key ChainA Game of Design Thinking and Collaboration Kevin Popovi, SDSU Creativity + Innovation

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The Problem StatementDesign the next gen carabiner keychain:

Look to female marketTools you need everydayTools that can attach / be part of a keychain Kevin Popovi, SDSU Creativity + Innovation

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Kevin Popovi, SDSU Creativity + Innovation

Quiz: Leadership:Fostering Systemic CreativityChapter 6 of Creativity, Inc.

Required Text: Creativity, Inc.: Building an Inventive Organization by Jeff Mauzy and Richard Harriman, ISBN: 1-57851-207-7, Harvard Business School Press.

Chapter 6: Leadership: Fostering Systemic Creativity7

Kevin Popovi, SDSU Creativity + Innovation

Leadership:Fostering Systemic CreativityChapter 6 of Creativity, Inc.

Required Text: Creativity, Inc.: Building an Inventive Organization by Jeff Mauzy and Richard Harriman, ISBN: 1-57851-207-7, Harvard Business School Press.

Chapter 6: Leadership: Fostering Systemic Creativity8

Leadership: Fostering Systemic CreativityClass Discussion: What does systemic creativity mean to you? Kevin Popovi, SDSU Creativity + Innovation

Class Discussion:TBD9

Kevin Popovi, SDSU Creativity + Innovation

Class Discussion: Who saw Pooty Tang?

The corporation runs our lives!

https://youtu.be/yhBExhldRXQ10

Leadership: Fostering Systemic CreativityGuidant: Leaders want to maintain an entrepreneurial characterCompany grows large enough that bureaucracy threatens to dampen speed, risk taking, atmosphere Kevin Popovi, SDSU Creativity + Innovation

Class Discussion: What did they do?11

Leadership: Fostering Systemic CreativityWe could see some of the entrepreneurial nature of our company fading, and we needed to catch it in time.We could lose people as we scaled up.If we didnt stay creative, we would not survive. Kevin Popovi, SDSU Creativity + Innovation

Class Discussion: What did they do?12

Leadership: Fostering Systemic CreativityLess pressure, more holisticAssess current state of creativityConvened staff, focus groupsExamined companies with reputations for ongoing creativityExamined self vs. creative profilesExamined models of corporate structureTop down, bottom up, brushfire approach Kevin Popovi, SDSU Creativity + Innovation

Ongoing creativity: Disney, Apple, Sony, Motorola, 3M13

Leadership: Fostering Systemic CreativityThe idea is for everyone to learn to understand that they are responsible people in a changing world, to show how to take control of their lives and their work, and how to speak what they believe. Kevin Popovi, SDSU Creativity + Innovation

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Leadership: Fostering Systemic CreativityNext round of training is planned to focus directly on building skills for creativity and innovation, skills that can be applied for personal growth and the companys benefit by individuals and groups.Reward and recognize those who succeed. (Good Management) Kevin Popovi, SDSU Creativity + Innovation

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Leadership: Fostering Systemic CreativitySystemic creativity is a never-ending quest why?What can you do?How can you foster change in your groups?How will you make creativity happen at your company? Kevin Popovi, SDSU Creativity + Innovation

Class Discussion16

Leadership: Fostering Systemic CreativityInitially, we present creative dynamics in a sequence why?The creative process is better understood as a whole. (Read the entire book) Kevin Popovi, SDSU Creativity + Innovation

Class Discussion17

Leadership: Fostering Systemic CreativityBest learned experientially, like riding a bike, rather than reading about how to ride a bike.Every chance to learn the process from a different angle makes for more comprehension. Kevin Popovi, SDSU Creativity + Innovation

Class Discussion18

Leadership: Fostering Systemic CreativityTheory X = Employees need to be controlled to produce good work.Employees respond to extrinsic motivation or coercion, were not to be trusted or self-directed.Theory Y = Employees want and need to excel and require the right organizational (global, local) climate to do so. Kevin Popovi, SDSU Creativity + Innovation

Management today: Where is management today?

Hierarchical, paternalistic attitudes still permeate many businesses of every sizePosition equals knowledge, intelligence and powerThe higher the title the better the ideaOnly those with formal authority can responsible handle decisions

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Leadership: Fostering Systemic CreativityLeaders need to confer responsibility and capability of creative leadership on every employee.When each employee can engage with the (systemic) creative process and feels like they are a part of change THEN the company will reach systemic creativity.When this (systemic) process is in place and functioning it can THEN work on refining the process. Kevin Popovi, SDSU Creativity + Innovation

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Leadership: Fostering Systemic CreativityTo foster creativity companies must:Reduce unnecessary controlsAdopt creative-friendly reward systemsInstill attitudes about efficiency and failureCommunicate the value of creative changeProvide tangible and intangible resourcesLead as a guide, not manage as a manager Kevin Popovi, SDSU Creativity + Innovation

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Leadership: Fostering Systemic CreativityInitiate ChangeBuild a CoalitionPlan and Experiment

As the change to systemic creativity advances, effective guiding, leadership will make a point to learn from every step.Without a conscious effort to learn there will be no creativity or innovation. Kevin Popovi, SDSU Creativity + Innovation

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Harvard Business Review Kevin Popovi, SDSU Creativity + InnovationQuiz: Innovation: The Classic Traps

https://hbr.org/1997/09/whats-stifling-the-creativity-at-coolburst

Class Discussion: What is design thinking?

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Harvard Business Review Kevin Popovi, SDSU Creativity + InnovationExercise: Innovation: The Classic Traps

Break into Group of 3-24

Exercise Kevin Popovi, SDSU Creativity + InnovationSelf-select into special interest groupsStrategy LessonsProcess LessonsStructure LessonsSkills LessonsPresent key points to classPrepare for Q&A

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Assignment

Kevin Popovi, SDSU Creativity + InnovationRead Chapter 7

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An Examination of Understanding Kevin Popovi, SDSU Creativity + InnovationMid-Term Exam

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Assignment Kevin Popovi, SDSU Creativity + InnovationPrepare for Mid-Term150 Questions True / False, Multi-Choice, EssayAvailable on Blackboard Monday In Class Includes chapters 1-7Includes readings and slides

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