created products people love
TRANSCRIPT
Building Products Users LoveA Perspective for Engineers
Alexander CastroMarch 10, 2016
A little about me
Places I’ve worked:
Developer Product Manager
Entrepreneur
Successful Products
Engineering
Market Fit
Business Execution
User Experience
What is User Experience (UX)?“User experience” encompasses all aspects of the end-user's interaction with the company, its services, and its products. – Don Norman
Industrial design, graphic/visual design, user interface, the physical interaction, and the manual
Examples of Bad User Experience
Engineering + User Experience Everyone's job Developers play a key role Similarities
Architecture, Scalability, APIs, etc.
UX Scalability Example
User Centered Design
Process for defining User Experience
User at the center of processHighly contextual
Elements of User Experience
Strategy Phase
GoalsUser ResearchUser NeedsPersonasBusiness NeedsMarket
Strategy: Personas
Strategy: Personas
Strategy: Context, Personas
Strategy: Personas, Context, & Scenario
Strategy: Personas, Context, Needs
Scope Phase
ScenariosCommunicating ScenariosPrioritized Feature ListFeature GroupsFunctional RequirementsTechnical Requirements
Structure Phase
Workflow DiagramsInformation ArchitectureSite MapsConceptual ModelLanguageConventions
Structure: Workflow Diagram
Structure: Concept Map Example
Structure: Concept Map Example
Structure: Language Example
Technical Architecture
Skeleton Phase
Skeleton Phase
WireframesNavigationInterface DesignInformation Design
Low Fidelity Wireframes
High Fidelity Wireframes
Surface Phase
Visual DesignBrandConsistencyDesign Mock-Ups (Comps)Final Layout
Agile & User Centered Design
Agile
Mars
Venus
User Centered Design
Things to Remember
Decisions with iteration in mind Mindset Performance, scalability, reliability Incorporate into schedule Instrumentation as a priority
