copyright © 2011 learning well ab page 1march 2011 myths, facts and limitations of rfid gunnar...

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Copyright © 2011 Learning Well AB Page 1 March 2011 Myths, Facts and Limitations of RFID Gunnar Ivansson +46 70 332 84 70 gunnar.ivansson@learningw ell.se www.learningwell.se

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Copyright © 2011 Learning Well AB Page 1March 2011

Myths, Facts and Limitations of RFID

Gunnar Ivansson+46 70 332 84 70

[email protected]

Copyright © 2011 Learning Well AB Sida 2March 2011

Applications

23 mm0,6 gr

Copyright © 2011 Learning Well AB Sida 3March 2011

Applications

Copyright © 2011 Learning Well AB Sida 4March 2011

Applications

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ApplicationsNFC

Copyright © 2011 Learning Well AB Sida 6March 2011

Myths, Facts and Limitations of RFIDMyths and Facts

Copyright © 2011 Learning Well AB Sida 7March 2011

Myths and Facts

FALSE

RFID is just a new toy, it will pass…

Copyright © 2011 Learning Well AB Sida 8March 2011

Myths and Facts

FALSE

RFID is just an electronic barcode, why the hype?

Copyright © 2011 Learning Well AB Sida 9March 2011

Myths and Facts

FALSE

RFID is primarily a supply chain technology

Copyright © 2011 Learning Well AB Sida 10March 2011

Myths and Facts FALSE

and TRUE

You can take inventory with a push of a button

Copyright © 2011 Learning Well AB Sida 11March 2011

Myths and Facts

FALSE

But not far away

The 5 cent tag

Copyright © 2011 Learning Well AB Sida 12March 2011

Myths and Facts

FALSE

Devices the size of a grain of rice

Copyright © 2011 Learning Well AB Sida 13March 2011

Myths and Facts

FALSE

RFID spells the end to privacy

Copyright © 2011 Learning Well AB Sida 14March 2011

Myths and Facts

FALSE

Possible to scan my credit card information from a distance

Copyright © 2011 Learning Well AB Sida 15March 2011

Myths and Facts

TRUE

Self service shops based on RFID, “Pick and Go” within 10 years

Copyright © 2011 Learning Well AB Sida 16March 2011

Myths and Facts

FALSE

Read my shopping bag from the other side of the street

Copyright © 2011 Learning Well AB Sida 17March 2011

Myths and Facts

TRUE

Possible to scan my library books from outside

Copyright © 2011 Learning Well AB Sida 18March 2011

Myths and Facts

FALSE

The tag cost is critical to making any deployment pay off

Copyright © 2011 Learning Well AB Sida 19March 2011

Myths and Facts

FALSE

There is No ROI for RFID

Copyright © 2011 Learning Well AB Sida 20March 2011

Myths and Facts

FALSE

RFID is only for large enterprises

Copyright © 2011 Learning Well AB Sida 21March 2011

Myths and Facts

FALSE

RFID is not ready because there is no standard!

Copyright © 2011 Learning Well AB Sida 22March 2011

Myths and Facts

FALSE

RFID is the only solution to automate traceability

Copyright © 2011 Learning Well AB Sida 23March 2011

Limitations

Metal

Water

Our body

Me and my generation

Our imagination

Copyright © 2011 Learning Well AB Sida 24March 2011

Rfid - Radio Frequency Identification Systems