company presentation & case studies - forum europe 09, 2010 · ceo, belgacom joaquín almunia,...

Company Presentation & Case Studies

Event Management . Conference Production . Event Marketing & Press Relations

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Forum Europe - Who are we?Forum Europe has been organising policy debates in Brussels and around Europe for more than 20 years. We’ve established a reputation for the timeliness of our events, which are thoroughly planned and expertly executed and which facilitate ideas exchange on key EU policy issues at critical moments in the legislative cycle.

Founded in 1989 by former Brussels Financial Times correspondent Giles Merritt, Forum Europe is headed by directors James Wilmott and Dan Craft and is supported by a team of EU events, marketing and press relations specialists. We have offices in both Brussels and the UK.

Forum Europe is responsible for the organisation and delivery of many of Brussels’ leading events across a wide range of sectors. We also operate internationally and have organised debates in other major European cities including London, Warsaw, Rome, Lisbon, Athens, Naples, Dublin, Cardiff and Istanbul to name a few.

Please take a look at our case studies portfolio for examples of our previous events.


Forum Europe is a highly recommendable event provider for anyone planning a conference in Brussels. The Forum Europe team is both professional and reliable with a no-nonsense approach to organising events.

Stefan Krawczyk Senior Director and Counsel Government Relations Europe, eBay

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Event Management & Conference ProductionMore than just logistical support...A central part of what we do at Forum Europe involves researching and writing the debate programmes and utilising our excellent network of business and policymakers to deliver content and speakers of the highest quality.

The company Directors are involved in all projects so that partners and clients are assured of accountability and quick decision-making.

Revenue generating opportunitiesForum Europe has a range of flexible partnership options through which to operate and these can also generate revenue for the partners if necessary. We welcome conference proposals and will work with you to map out how best to ensure success. If you have an interesting conference project, Forum Europe can also enter into partnership with you and take on a substantial part of the financial commitment.

Forum Europe’s range of event management services include:

Event day management

Content research & support

Speaker sourcing

Location & venue finding

On & offline delegate registration & administration

Event marketing & press relations

Delegate & exhibitor support

VIP logistics & security

Event filming & AV support

Catering


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Event Marketing & Press RelationsEvent MarketingForum Europe has extensive marketing databases for all the major sectors and bespoke, high-end systems for managing and administering the events.

All this is supported by a team of committed professionals that manage the whole process. In addition, the highly experienced and creative in-house design team can work autonomously or in liaison with your own agencies to deliver full creative and print management services.

Press RelationsForum Europe enjoys a special relationship with the European press – including the 1000 strong Brussels press corps. Forum Europe was founded by Giles Merritt, a respected journalist and commentator with the FT amongst others, and has built its reputation with the press as a neutral organisation – not a PR agency – over years of holding high profile, relevant events. Forum Europe works with both in house and independent press relations professionals.

Online Event & Delegate Management SystemsForum Europe has developed a bespoke event management system that provides front-end, customer facing facilities, with high-end software for processing registrations, raising invoices and administration operating in the background.

For examples of live event websites, please go to the Events page of our website at www.forum-europe.com.


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Who attends Forum Europe events?Forum Europe is committed to ensuring that the key players in any particular debate are in attendance. Policy debates are typically attended by business leaders and policy-makers at the highest levels of the European Union. The number of participants at Forum Europe events ranges from 20 to 1,000.

Forum Europe’s added value...Supplementing our extensive contact databases built up and maintained over 20 years of operating in the EU context, Forum Europe has bespoke online, high-end event management software.

EU Institutions & Belgium 28%

UK 12%

Italy 11%

France 10%

Germany 8%

Netherlands 7%

Other EU Countries 14%

Non-EU Countries 10%

Where they come fromWho they are

Business & Industry 42%

Press 10%

European Institutions 25%

National Government Officials 15%

Trade Associations 5%

Academics 2%

NGOs 1%

145% Scale


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Recent speakers include:

José Manuel Barroso, President, European Commission

Go to www.forum-europe.com for details of our event management services and current events portfolio.

Viviane Reding, Vice President and European Commissioner for Justice,

Fundamental Rights and Citizenship

Neelie Kroes, Vice President and European

Commissioner for Digital Agenda

Günther Oettinger, European Commissioner

for Energy

Michel Barnier, European Commissioner,

Internal Market and Services

John Dalli, European Commissioner

for Health and Consumer Policy

William E. Kennard, US Ambassador to the EU

Ed Richards, Chief Executive, Ofcom

Jerzy Buzek, Member, European Parliament

Jonathan Moulds, President, Europe & CEO,

Bank of America Merrill Lynch

Androulla Vassiliou, European Commissioner for

Education, Culture, Multilingualism, Sport, Media and Youth

Cameron Kerry, General Counsel,

US Department of Commerce

Dr Brendan Nelson, Australian Ambassador to Belgium,

Luxembourg and the EU

Mario Monti, Former European Commissioner

for Competition and current Prime Minister of Italy

Mette Gjerkskov, Danish Minister for Food, Agriculture and Fisheries

Leif Johansson, CEO, Volvo Group

Siim Kallas, Vice President and European Commissioner for Transport

Didier Bellens, CEO, Belgacom

Joaquín Almunia, Vice President and

European Commissioner for Competition

Lorenzo Bini Smaghi, Member of the Executive Board,

European Central Bank

Andrew Crockett, President,

JPMorgan Chase International

Meleveetil Damodaran, Chairman,

Securities & Exchange Board of India

Ed Vaizey, UK Minister for Culture, Communications and

Creative Industries

Daniel Calleja Crespo, Director-General,

DG Enterprise and Industry, European Commission



Case Studies

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Case Study

The Annual European E-Commerce Conference

DetailsDate: AnnuallyClients: EDiMA & EMOTAVenue: The Stanhope Hotel, BrusselsLength: 1 DayType: OpenNumber of Delegates: 225

The ClientsEDiMA – The European Digital Media Association, is an alliance of new media companies whose members provide new media platforms offering European consumers a wide range of online services, including e-content, media, e-commerce, communications and information/search services. EDiMA represents the interests of the new media sector in Europe in policymaking.

EMOTA – The European Multi-channel and Online Trade Association, is the umbrella organisation of at present 23 national associations representing the interests of e-retailers and multi-channel distance sellers.

Held in partnership with EDiMA and EMOTA the annual E-Commerce conference is the leading forum where policymakers and stakeholders come to discuss and debate the most pertinent issues affecting the “sector”. The 2011 event featured a morning, high-level plenary followed by focused parallel sessions in the afternoon. These sessions dealt with specific areas, including, IPR and copyright, notice and takedown, online dispute resolution, payments, data protection, postal services and logistics.

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Case Study


Speakers include:

John Dalli European Commissioner for Health and Consumer Policy

Jean-François Rochet General Manager – Northern, Central and Eastern Europe, PayPal

Hein Pretorius CEO, MIH Internet Europe

Werner Stengg Head of Unit – On-line services, European Commission

Delegates include:Apple, BSkyB, BT plc, eBay Europe, Estée Lauder, EU Commission, European Parliament, Facebook, Google, MasterCard, Microsoft, PayPal, PricewaterhouseCoopers, Procter & Gamble, Sony Pictures Entertainment, Thomson Reuters, US Mission to the EU, UK Government, Visa Europe, WorldPay, Yahoo!

Jean-François RochetGeneral Manager – Northern,Central, and Eastern Europe,PayPal

E-Commerce audience breakdown:Based on 275 delegates

34% European Institutions & National Government

54% Corporate Organisations

5% Press

7% Non Governmental Organisations

John DalliEuropean Commissioner for Health and Consumer Policy

Jean Bergevin, Head of Unit, Fight against Counterfeiting and Piracy, European Commission receiving his award from Walter Devenuto, President, EMOTA

Hein PretoriusCEO, MIH Internet Europe

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Case Study

The Annual Brussels ClimateChange Conference

DetailsDate: AnnuallyClient: CEPSVenue: Committee of Regions Building, BrusselsLength: 2 DaysType: OpenNumber of Delegates: 215

The ClientThe Centre for European Policy Studies Founded in Brussels in 1983, the Centre for European Policy Studies (CEPS) is among the most experienced and authoritative think tanks operating in the European Union today. CEPS serves as a leading forum for debate on EU affairs, but its most distinguishing feature lies in its strong in-house research capacity, complemented by an extensive network of partner institutes throughout the world.

This joint Forum Europe and CEPS conference took stock of ongoing EU policy developments and discussed what framework and policies were needed to ensure continuity and even acceleration of the many promising local government initiatives that exist. This conference brought together representatives from the EU institutions, local Governments, member states, business and industries as solution providers as well as other stakeholders.

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Our relationship with Forum Europe enables us to concentrate on the quality and relevance of our conference programmes, and supports the dissemination of information to a wider stakeholder audience. We would recommend Forum Europe as a partner to other EU orientated organisations for their professionalism and understanding and in their ability to deliver high quality events.

Christian Egenhofer Senior Research Fellow, Centre for European Policy Studies (CEPS)

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Speakers include:Günther Oettinger European Commissioner Responsible for Energy

Dr Jan Olbrycht MEP Member, European Parliament

Mercedes Bresso President, Committee of the Regions

Ms Nicola Beer Secretary of State for European Affairs, Germany

Delegates include:BMW, Chevron Corporation, EDF, Ernst & Young, European Commission Parliament and Council, European Investment Bank, Hitachi Ltd, Microsoft, Philips, Siemens, European Federation for Transport and Environment, Toyota Motor Europe, United Nations Environment Programme, Vodafone, World Bank.

Willy TomboyDirector of Environmental AffairsToyota Europe

CEPS audience breakdown:Based on 200 delegates



10% Not for Profit

5% Press

Günther OettingerEuropean Commissioner Responsible for Energy

The conference room in full flow

Mercedes BressoPresident, Committee of the Regions

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Case Study

eBay – ‘Click for Growth’

DetailsDate: 9th June 2010Clients: eBay / PayPal / DHLVenue: Sofitel Europe Hotel BrusselsLength: 1 DayType: Invitation only/VIPNumber of Delegates: 132

The ClientseBay is The World’s Online Marketplace® with a global customer base of 233 million. Founded by Pierre Omidyar in 1995, eBay has created a powerful marketplace for the sale of goods and services by a passionate community of individuals and small businesses.

PayPal is the faster, safer way to pay and get paid online. With more than 81 million active accounts in 190 markets and 24 currencies around the world, PayPal enables global ecommerce.

Deutsche Post DHL is the world’s leading mail and logistics services group. About 500,000 employees in more than 220 countries and territories form a global network focused on service, quality and sustainability.

Held in partnership with eBay, PayPal and Deutsche Post, the overarching goal of this event was to illustrate the contribution of the e-commerce supply chain to the EU economy and the importance of a well-defined policy environment and an integrated policy approach when it comes to the completion of the Internal Market.The conference illustrated the importance of the sector and the much broader value of the supply chain services as drivers of growth and competitiveness which provide consumers with choice and value, and small businesses with access to a wider market, and ultimately aimed to encourage the development of an effective EU regulatory environment.The event brought together top level speakers from industry, EU institutions and consumer organisations and we were glad to welcome such a diverse range of delegates.

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Case Study

eBay – ‘Click for Growth’

Speakers included:Jean-Francois Van Kerckhove Vice President, Head of Corporate Strategy, eBay Inc

Pablo Arias Echeverria MEP Member, European Parliament

Christopher Coonen Vice-President and General Manager, PayPal Southern, Northern and Eastern Europe

Monique GoyensDirector General, BEUC

David Mair Head of Unit – Consumer Markets, DG SANCO, European Commission

Andrej Busch Member of the Divisional Board Marketing DHL Parcel Germany

Delegates included:Google, Facebook, IAB Europe, Amway, Nokia, BT plc, PricewaterhouseCoopers, Apple, Procter & Gamble, Telefonica and the European Institutions.

Conference banners

Melinda CraneEvent Moderator

Jean-Francois Van KerckhoveVice President, Head of Corporate Strategy,eBay Inc.

Stefan KrawczykSenior Director and CounselGovernment Relations, eBay Europe

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Click for Growth audience breakdown:Based on 132 delegates



8% Not for Profit

6% Press

Case Study

Every European Digital

DetailsDate: 31st May 2011Client: ESOAVenue: European Parliament, BrusselsLength: 1 DayType: OpenNumber of Delegates: 275

The ClientESOA is a non-profit European organisation established with the objective of serving and promoting the common interests of European satellite operators. The Association is the reference point for the European satellite operators industry and today represents the interests of 10 satellite operators who deliver information communication services across the globe.

Filling one of the plenary rooms in the European Parliament and helping ESOA raise awareness of their views in this area, this event focused on the European Commission’s Digital Agenda Action Plan aimed to give every European citizen access to basic broadband by 2013.

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We were very impressed by the skill and efficiency with which Forum Europe brought together our policy conference – it was a huge success. Their attention to detail and planning was exceptional, plus their knowledge of EU affairs and network of high-level Brussels speakers was invaluable in securing a top quality programme. We would highly recommend them to anybody looking to hold a policy event in Brussels!

Aarti Holla Secretary General, European Satellite Operators Association

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Case Study

Speakers included:Neelie Kroes European Commissioner for Digital Agenda

Johannes Hahn European Commissioner for Regional Policy

William E. Kennard US Ambassador to the EU

Dr Brendan Nelson Australian Ambassador to Belgium, Luxembourg and the EU

Delegates included:Alcatel-Lucent, Analysys Mason, Belgacom, Cable Europe, Cullen International, Digital Europe, eBay, Ericsson, ESOA, European Commission, Eutelsat, GSMA Europe, Intel, Nokia Siemens Networks, OFCOM, Orange France Telecom Group, Thomson Reuters, US Mission to the EU, Verizon, Vodafone Group, Yahoo!

Aarti HollaSecretary General, ESOA

Inside the European Parliament

William E. Kennard, Neelie Kroes & Brendan Nelson discuss the conference issues

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Neelie KroesVice President and European Commissioner for Digital Agenda

ESOA audience breakdown:Based on 275 delegates



11% Not for Profit

5% Press


Case Study

The Annual EuropeanFinancial Services Conference

DetailsDate: AnnuallyClients: Assonime, Kreab & Gavin Anderson,Bank of America Merrill LynchVenue: ING Auditorium, BrusselsLength: 1 DayType: OpenNumber of Delegates: 400 approx

The ClientsAssonime – Association of Joint Stock Companies incorporated in Italy – established in 1910 it has gained a reputation as a leading centre for analysis of national and European regulation and has become a leading advocate of the need to establish well-functioning market institutions.Kreab & Gavin Anderson is a world leading communications consultancy. We provide independent and strategic advice on high-stakes financial, corporate and public affairs communications.Bank of America Merrill Lynch is one of the largest financial institutions in the world, incorporating a leading banking and wealth management franchise and well-positioned corporate and investment banking and capital markets businesses.

Forum Europe, in collaboration with Assonime, Kreab Gavin Anderson and Bank of America Merill Lynch, is responsible for the annual European Financial Services Conference, widely regarded as the foremost conference in the sector in Europe. The event, which attracts over 400 delegates each year, is attended by the international press, senior politicians and business leaders.

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This is one of the major events in the European financial services calendar.

David Wright Former Deputy Director General, DG MARKT, European Commission

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Case Study

Speakers include:Michel Barnier European Commissioner for Internal Market & Services

Joaquín Almunia European Commissioner for Competition

Liu Chunhang Director General of the Statistics Department and Research Department, China Banking Regulatory Commission

Andrej Bajuk Minister of Finance & President of Ecofin Council, Republic of Slovenia

Delegates include:Atos Origin, Citi, Cleary Gottlieb, Engineering, Intesa Sanpaolo, Borsa Italiana, City of London Corporation, Deutsche Börse Group, DLA Piper, Eni, Euroclear, European Association of Listed Companies, European Banking Federation, Finmeccanica, BNP Paribas Fortis, Forum of European Asset Managers, Grandi Lavori Fincosit, Indesit Company, ING, Italcementi Group, IW Bank.

Michel BarnierEuropean Commissioner for Internal Market & Services

Delegates at the Financial Services Conference

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Koos TimmermanVice Chairman, ING Bank Speakers at the Financial Services Conference

Financial Services audience breakdown:Based on 400 approx delegates



5% Not for Profit

15% Press

95% scale


Case Study

The Annual European DataProtection & Privacy Conference

DetailsDate: AnnuallyVenue: The Management Centre EuropeLength: 1 DayType: OpenNumber of Delegates: 475

Sponsors include:• Intel• Microsoft• Nielsen• Vodafone• Deutsche Telekom• Google• Park Legal LLC• SAS• Van Bael & Bellis• Nymity

The Annual European Data Protection and Privacy Conference provides an opportunity to examine what impact proposed changes or regulations may have on the Data Protection and Privacy landscape in the EU and beyond.This event attracts over 450 delegate each year and is attended by high level policy makers and privacy professionals.

Recent sponsors include:

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The Annual European Data Protection & Privacy Conference

European Data Protection & Privacy audience breakdown:Based on 450 delegates



10% Not for Profit

5% Press

95% scale

Case Study

Speakers include:Viviane Reding Vice President, Commissioner for Justice, Fundamental Rights and Citizenship, European Commission

Cameron Kerry General Counsel, US Department of Commerce

Peter Hustinx European Data Protection Supervisor

Jan Philipp Albrecht MEP Rapporteur, General Data Protection Regulation

Delegates include:Amazon, Apple, BBC, Bloomberg, British Telecom, BSkyB, Dell, Deutsche Telekom Ericsson, European Commission, European Council, European Parliament, Facebook, Google, IBM, Intel, MasterCard Europe, Microsoft, Nokia, Ofcom, Sony, U.S. Department of Commerce, UPS, Vodafone, World Health Organisation.

Viviane RedingVice President, European Commissioner for Justice, Fundamental Rights and Citizenship

Peter Hustinx and Cameron Kerry, General Counsel, US Department of Commerce

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Peter HustinxEuropean Data Protection Supervisor Delegates at the conferenceThe Annual European Data

Protection & Privacy Conference

Case Study

The Annual EuropeanNutrition & Lifestyle Conference

DetailsDate: AnnuallyVenue: Thon Hotel, Brussels City CentreLength: 1 DayType: OpenNumber of Delegates: 180

Sponsors include:• Barilla• Coca-Cola Europe• Mead Johnson Nutrition • Choices Programme• Bunge• Food and Drink Federation

Bringing together high-level speakers and delegates from industry, the EU and member state governments, NGOs and academia, the Annual European Nutrition & Lifestyle Conference provides an opportunity to evaluate the recent policy developments in the areas of nutrition, health and lifestyle.

Recent sponsors include:

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The Annual EuropeanNutrition & Lifestyle Conference

I attended your Nutrition and Lifestyle Conference the two previous years and have always been impressed by the high level of the discussions and the presentations. By now, the European stakeholders involved in food issues consider this conference the one to attend to get information and meet people! Congratulations for achieving this!

Clémence Robin Communication Manager IMACE – IFMA

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European Nutrition & Lifestyle audience breakdown:Based on 175 delegates



12% Not for Profit

7% Press

95% scale

Case Study

Speakers include:Mette Gjerkskov Minister for Food, Agriculture and Fisheries, Denmark

Paola Testori Coggi Director General, Directorate-General for Health and Consumer Protection, European Commission

Jo Leinen MEP Chair of Committee on Environment, Health and Food Safety

John Martin Member of the Unilever Executive Council and President CIAA

Delegates include:Barilla, BEUC, Bunge, Choices Foundation, Coca-Cola, Danone, European Commission EUFIC, European Health and Fitness Association, European Heart Network, European Parliament Food Drink Europe, GlaxoSmithKline, Kraft Foods McCain, Mead Johnson Nutrition, PepsiCo Europe, Strategis Communications, Superior Health Council, The Brewers of Europe, US Mission to the EU, Which?, WHO.

Despina SpanouPrincipal Advisor, Health and Consumers, European Commission

Delegates at the conference

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Mette GjerkskovMinister for Food, Agriculture and Fisheries, Denmark

Paola Testori CoggiDirector General, Health and Consumers, European CommissionThe Annual European

Nutrition & Lifestyle Conference

authentics.commyAuthentics

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Case Study

Fakes Cost MoreGlobal Anti-Counterfeit Summit

DetailsDate: 10th March 2008Client: The Authentics FoundationVenue: Amigo Hotel, BrusselsLength: 1 Day (including VIP dinner and exhibition of counterfeit items)Type: Invitation only/VIPNumber of Delegates: 150

The ClientThe Authentics Foundation is an international non-governmental organisation that is dedicated to raising public awareness of counterfeits. Its primary goal is to inform consumers about the negative aspects of the counterfeit market, including money laundering, drug cartels, paramilitary involvement, organised criminal gang associations, child labor, and risks to one’s safety.

Forum Europe worked with The Authentics Foundation on the production of ‘Fakes Cost More’ – an international anti-counterfeiting summit and exhibition opened by EU Commission President José Manuel Barroso and endorsed by model Yasmin Le Bon. The event was hugely successful, attracting international press coverage from more than 250 television, radio and print media organisations, including Sky News, BBC, ITV, Reuters, Financial Times and many more.

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Our summit involved celebrities, high profile business people and top level politicians, but thanks to Forum Europe, the event ran smoothly and was very successful.

Elizabeth May The Authentics Foundation

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Case Study

Speakers included:José Manuel Barroso President, European Commission

Chen Xuemin The Teacher of Ten Thousand Generations Foundation

Martin Power Head of Cabinet, former Commissioner McCreevy

Valerie Salembier Senior Vice President/Publisher, Harper’s Bazaar

Delegates included:Panasonic, Apple, L’Oréal, IBM, Microsoft, Gucci Group, Nike, eBay Europe, Philips, Sony, The European Commission, Parliament and Council.

José Manuel BarrosoPresident, European Commission

Kate Stanners Executive Creative Director, Saatchi & Saatchi, UK Group

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Tim TrainerPresident, Global Intellectual Property Strategy Center

Valerie SalembierSenior Vice President, Harper’s Bazaarnetworking with delegates

Fakes Cost More audience breakdown:Based on 150 delegates



9% Not for Profit

9% Pressauthentics.commy

Authentics

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Case Study

European Press Over 200 print articles and references including Financial Times, The Guardian, Times of London, CNN, BBC, International Herald Tribune, Channel 4, Euronews, Corriere della Sera, International Business Times, MSN, Associated Press, La Libre Belgique, Ethical Corporation, Metro

Chinese Press Xinhua, Net Ease China, QQ, People China, Yangste China, Baidu China, China.org, CRI, China Daily

Asia/Middle East Press Kazinform (Kazakhstan), KUNA News (Kuwait), Rediff India Abroad, Nation Multimedia (Thailand), Taipei Times (Taiwan)

Broadcast Media Included Sky News, ITN, Reuters, Channel 5

Yasmin Le Bontalking to the press

Fake Ferrari exhibited at the event

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The Shaolin Monks performing during the press conference


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Press coverage of the event


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Recent clients and sponsors have included:


For more information in becoming involved with one of our events or for more information regarding partnership opportunities, please visit www.forum-europe.com.


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Interested in working with us?


Contact UsJames Wilmott, [email protected]

Dan Craft, [email protected]

Tel: +44 (0) 2920 783 020Fax: +44 (0) 2920 020 432

The leading EU dedicated conference and event provider

View our range of services and upcoming events at www.forum-europe.com

BelgiumLa Bibliothèque Solvay, Parc Léopold, rue Belliard 137, 1040 Brussels, Belgium

UK2-4 Second Floor, High Street Arcade Chambers, High Street Arcade, Cardiff CF10 1BE, UK

company presentation & case studies - forum europe 09, 2010 · ceo, belgacom joaquín almunia,...

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