commuter solutions_elysemarr
TRANSCRIPT
Calming the Commuters in Your Company
Helping Your Employees come relaxed and leave relaxed.
Commuter Health Stats
Facts on Commuters and Health
• BusinessWeeks Research Services (2007) Impact of CommuGng on Employees: How Commuter Benefits Can Help
hKp://www.transitcenter.com/uploadedFiles/Transit_Resources/IndustryInformaGon/2008_Business_Week_Survey.pdf.pdf
2 components to implement “calming commuter’s club”
• 1) Dissemina(on method throughout company, and measurement for financial and health assessment.
• 2) Calming Technologies/Prac(ces for people to use on their commute
Types of intervenGon for commuters
• WE are NOT creaGng a Behavior Change to take public transit (destress is an outcome of it)
• WE ARE trying to reduce Stressing in the duraGon of their commute, whatever type of commute they take.
• How might we… design calming tech on all three types of these commutes? (what is an appropriate soluGon – Personal car – Train or bus – Bike or Walk
Helping Employer create the right Benefit Packages
• “Edenred provides solu-ons that promote personal well-‐being and organiza-onal efficiency” – White label plaYorm, WiredCommute uses Third Party Administrators to offer a comprehensive and compliant commuter benefit program under their exisGng brand
• TransitChek: Benefit package, making commuter benefits, easy, convienient, % financially rewarding
hKp://www.edenredusa.com/commuter.html
ExisGng White Label SoluGons: For Company Wide Commuter Benefits programs
• Greenyour.com: “Steps to Green your staff commu-ng.” Ways to implement a public incenGve program in company, with focus is on environmental reasons. Health of the planet, not the health of the employees. Structure is focused on the people, but the implementaGon plan within the
• commuterchoice.com: “Linking Employers and Transporta-on Providers” AssociaGon for commuter transportaGon (ACT) non-‐profit organizaGon is a third party that gives resources to employers to tailor programs their company’s commuter package for with service providers in local areas to implement transportaGon soluGons. Focused on financial benefits. Small porGon on technology trends to change the nature of commute and demand. Service is available across USA.
• Ranked 3rd to intell and mircosob, b/c did not have the diverse commuter package
• BUT Google has the Hype and Success story about corporate commutes because it’s goal was different: Google focuses on CONVIENCE for their workers (closer to health and stress of workers)
• “it has changed the quality of my life” 45 yr old sobware engineer, commuGng from SF to Silacon Valley
• Extends from Concord (54 mi north) to Santa Cruz (38 mil south)
• Starts at 5:05 am, evening cycle starts 3:40-‐10:40, picking up every 15 minutes.
• Affects employee choice on where to live: traffic is the # 1 convern for Bay area’s residents for the 10th year in a row
(Google’s Buses Help It’s Workers Beat the Rush, March 2007:hKp://www.nyGmes.com/2007/03/10/technology/10google.html?pagewanted=2)
ExisGng Calming SoluGons
Mayo Clinic Health SoluGons: MeditaGon PracGces on Your ipod from by mRemedy. Includes breathing and relaxing techniques with beach scene. “Healing thoughts” that can be shared in other social media.
The Many List of “Ways to De-‐stress your Commute” From Bloggers * The Personalized Playlist * Get Comfortable: change
clothes, clean car * Leave Slightly later or
Leave Earlier * Choose a scenic route * PracGce breathing * Roll your shoulders and
move neck around
A iphone game that uses your locaGon as the scenario for your game. On your commute, kill the zombies around you.
Mindfulness: ALen(on focused on self regardless of place
Control your reac(on to your current situa(on
Ac(vely engage of the passing environment around you
Serenity to go: Calming Techniques for your hecGc life – Mina Halmiton
• Book 2001: A series of triggers in a typical “on the go” person’s day to start breathing Gps, postures, mindfulness– from your morning shower, to behind the wheel, to post commute relaxaGon.