communications solutions: deploying green capabilities

1Confidential and proprietary material for authorized Verizon personnel only. Use, disclosure or distribution of this material is not permitted to any unauthorized persons or third parties except by written agreement.

Christopher KimmVP, Solutions [email protected] 7, 2008

Communications Solutions: Deploying Green Capabilities


The Green Power of Information and Communications Technologies

But ICT can dramatically reduce part

of this

Information and Communications Technologies Produces a Fraction (2%) of all carbon emissions

“SMART2020: Enabling the low carbon economy in the information age” The Climate Group for the Global eSustainability Institute (June 20, 2008);


Build Awareness

• We see many green initiatives inside organizations led not from above,

but by concerned employees– We can all reduce our carbon footprint in our use of IT:1. Turn off lights, monitors, and systems not in use such as overnight

or at lunch – be particularly aware on hot days2. Place transformer “bricks” on power strips with on/off switches

and turn them off when not powering a connected device3. Inventory equipment and circuits

– consolidate and remove what’s not needed4. Upgrade older equipment with more energy efficient options

– total cost of ownership may be less5. Use collaboration tools – look for ways

to avoid trips that release CO2


*EPA Report to Congress on Server and Data Center Energy Efficiency, August 2007

• Following best practices for energy efficient equipment deployment•From hot aisle/cold aisle to air flow considerations to evaluating power consumption of all deployed gear

• Virtualization improves utilization, uptime and flexibility•Soon we will ‘virtualize everything’ radically improving utilization of existing resources and making new deployments far simpler

• Just as centralized storage has become the most efficient option for managing data, computing will move to “arrays” of CPU and RAM•Computing as a Service (sometimes called “Cloud” or “Grid” Computing) will provide new computing options

Areas of opportunityAreas of opportunity

DidDid YouYou Know?Know?Energy consumption in data centers is expected to almost double over the next five years*

Data Center Opportunities • Key focus area for IT departments in both the

Public and Private Sectors– Increase in power and cooling requirements

combined with rising energy costs• Environmentally-friendly initiatives

– Consolidate and inventory– Leverage power and cooling infrastructure

improvements– Deploy Energy-efficient equipment– Virtualization– Are there others who can be more efficient?

Outsource operations and infrastructure


Broadband at Home/ Flexible Networks at Work

• High speed Internet access at home provides recreation, supports education, enables teleworking and business continuity plans and promotes energy efficient behaviors

– FiOS, DSL, Wireless Broadband Access provide flexibility and cost effective options• Competitive offerings, too from cable companies, others

– eCommerce very energy efficient

• Flexible networks at work allow enterprises to manage their real estate efficiently and securely, and are a part of running a green facility:

– Next generation ‘fiber to the desktop’ LANs use less power than Ethernet over copper

– Flexible IP Telephony solutions allow any phone to take on any number

– Makes ‘your’ workspace, any workspace– Accommodate employees, guests, telecommuters, road

warriors and contractors in less space• Save on heating, cooling, and electricity


The Green Power of Broadband andInformation & Communications Technology

Information communications technology (ICT) alone can reduce carbon emissions by 15% by 2020 and help achieve national energy-efficiency and environmental goals – if we maximize its use!*

•“SMART2020: Enabling the low carbon economy in the information age” The Climate Groupfor the Global eSustainability Institute (June 20, 2008);

Greenhouse Gas Emissions . . .

. . . reduced by 2020


• Audio, net, and video options• Audio and NetConferencing (tools

like WebEx and LiveMeeting) allow for recording events and enabling on-demand replays• A huge benefit for training and

awareness efforts• IP network enables next generation

telepresence capabilities • Web 2.0 tools are increasingly

making their way to work – unlocking the wisdom of the crowd, and uncovering resources

Collaboration ToolsCollaboration Tools

*Broadband Services: Economic and Environmental Benefits, American Consumer Institute, October 31, 2007

DidDid YouYou Know?Know?Video conferencing expends 500 times less energy than a 1,000 km (620 mile) business flight*

Conferencing and Collaboration Tools Skip The Trip… Not the Meeting

• Virtual meetings and distance learning can significantly reduce travel

– T&E savings– Lower energy use and greenhouse gas

emissions– Enhanced productivity– Opportunities for improved work/life balance


Enable Collaboration• Assemble a team• Present an idea• Train on a topic• Make government

more accessible• Collaborate on a plan• Make a decision• And do it all without

traveling to the same place

• Research shows that organizations that collaborate well outperform those that don’t 1:

– Combination of company culture and access to collaboration technology

– Drives a high ‘collaboration index’• Those that do outperform peer organizations in many

key areas: from innovation, to product quality to productivity and several key measures of financial performance

1 Frost and Sullivan, Meetings Around the World, 2006


For Example:Verizon Business Opens New Vistas for Park Visitors

Private IP Network Enables Online Education Program

Challenges– Implement an online education program for students and teachers– Employee productivity– Business travel costs– Reduce carbon emissions associated with business travel

Solution– Video multicasting and video conferencing over the IP network

• Converted existing Frame Relay network to Managed Private IP services

• Set the foundation to implement other services like VoIP

Benefits– Online education program allows students to study state parks

with live video– Conferencing tools offer an effective alternative to face-to-face

meetings and presentations– IP network allows remote monitoring of sewage treatment

facilities – providing multiple benefits with one infrastructure

California State Parks• Manages more than 270

park units

• Employs more than 2,500 people

• Responsible for 1.4 million acres

• Serves 85 million visitors annually


Communications Solutions: Deploying Green Capabilities

Christopher KimmVP, Solutions Engineering

[email protected]

November 7, 2008

communications solutions: deploying green capabilities

Documents