collateral offer_twitter event promotion

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5-STEP GUIDE FOR TWITTER EVENT PROMOTION


5-Step Guide for Twitter Event Promotion: #1

One of the first steps to event promotion on social

(beginning months prior) is connecting and engaging with

thoughts leaders that are involved in the event in some

aspect (attending, speaking, or related white paper authors).

Start engaging with them on twitter before and during the

event!



Use the event hash tag for every post – this helps connect

you will ALL of the attendees! And use

www.hashtracking.com for useful data on the event hash tag.

http://www.hashtracking.com/



You want to begin tweeting about the event at least two

weeks prior and then throughout the event you should have

many tweets every day (you can’t have too many). People at

the event should be empowered to tweet live information as

well. Begin monitoring the event hashtag, event handle, and

event name before the event to help with this.



You should have conversations at the event – engage with

others that are tweeting at the event (the event hash tag is

useful for this). Create catchy Tweets that refer to the event’s

highlights. Mention some of the influencers, and the event

hash tag, of course. This encourages responses, sharing and

interaction.



Other ideas for tweets include – event countdowns, tease

highlights, maps, ask questions! Make sure to create some

great graphics that can be attached to each tweet at the

event (tweets with images get way more engagement). You

can store these on your phone prior to the event to make

them easy to access for live tweets!

collateral offer_twitter event promotion

Marketing

event tweets

twitter event promotion

event countdowns

event hashtag

event handle

event hash tag

step guide

live tweets