Amit Phadnis

President, Engineering & India Site Leader

December 9, 2014

Cisco India Summit 2014

Innovation for a Digitized Economy

Innovations Providing

Solutions /

Experience Collective

Learning

Collaborating

Increasing Focus on Innovation

Stages Of Development

Factor Driven Efficiency Driven Innovation Driven

Transition

Sources: World Economic Forum (www.weforum.org)

India’s Place in the World Economy Today

India’s Place in the World Economy in 2020

World GDP (2013) $71.9T $1.8T

India’s GDP (2013)

World GDP (2020) $90T $5T

India’s GDP (2020)

Sources: : http://www.worldbank.org/en/country/india; World Economic Outlook Database, October 2014; http://www.bain.com/images/bain_report_a_world_awash_in_money.pdf;

Dun & Bradstreet (http://articles.economictimes.indiatimes.com/2012-07-27/news/32889541_1_indian-economy-india-s-gdp-fy20 )

India’s Place in Worldwide R&D Spend Today

Source: http://www.battelle.org/docs/tpp/2014_global_rd_funding_forecast.pdf

Spend on R&D

Worldwide (2014)

$1.6T

Spend on R&D

in India (2014)

$40B

http://battelle.org/docs/default-document-library/2012_global_forecast.pdf

What could be India’s R&D spend in 2020?

Greater In-House Contribution to R&D

$105B Maintain Current Level of GERD

$135B At GERD of 2.7

(same as GERD of USA in 2011)

Optimization of R&D

*Assumption: India’s GDP will be 5T in 2020 As per Dun & Bradstreet

Source: http://battelle.org/docs/default-document-library/2012_global_forecast.pdf

Technology Transition Pace of Change2

Exponential Growth in Generated Data

A Large Offshore Field Produces 0.75TB of Data Weekly

A Large Refinery Generates 1TB of Raw Data per Day

10TB of Data for Every 30 Minutes of Flight

1.1 BILLION Data Points (.5TB) per Day

The World Generates 2 Exabytes of Data Every Day

Sources: http://www.kurzweilai.net/sin-charts#!prettyPhoto; http://blog.backblaze.com/2011/06/22/price-gap-storage-vs-bandwidth/

Add

animation.

Costs of Computing Dropping

Computing cost-performance (1992-2012)

0

0

1

10

100

1000

$ p

er

1 m

illio

n t

ransis

tors

$ per 1 million transistors

Source: Leading technology research vendor

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

$222

$0.06

Source: From exponential technologies to exponential innovation, Report 2 of the 2013 Shift Index series, the Deloitte Center for the Edge

Costs of Storage Dropping

Storage cost-performance (1992-2012)

1992

1993

1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

0

0

1

10

100

1000

$0.03

$ p

er

gig

abyte

(G

B)

$ per GB

Source: Leading technology research vendor

Source: From exponential technologies to exponential innovation, Report 2 of the 2013 Shift Index series, the Deloitte Center for the Edge

Costs of Bandwidth Dropping (at relatively lower rate)

Bandwidth cost-performance (1999-2012)

1999

2000

2001

2002

2003

2004

2005

2006

2007

2008

2009

2010

2011

2012

1

10

100

1,000

10,000

$1,245

$23$ p

er

1,0

00 M

bps

$ per 1,000 Mbps

Source: Leading technology research vendor

Source: From exponential technologies to exponential innovation, Report 2 of the 2013 Shift Index series, the Deloitte Center for the Edge

Cost of bandwidth, reducing at a lower rate

than the rate at which data is increasing

Costs are reduced, but data are increasing

faster than ever

There is a need to analyze and process these

enormous data sets in order to monetize it for

Businesses

Need of Businesses

Mobility

Cloud based app hosting

Application centric infrastructure

Security

Simplicity

P

Case Scenario

Sources: http://bangalore.citizenmatters.in/articles/379-traffic-control-room | http://www.bangaloretrafficpolice.gov.in/index.php?option=com_content&view=article&id=66&btp=66

Assume, we have 1000 cameras at

traffic signals in Bangalore City

3 MBPS of data

captured by a camera

every second

Data to be Processed =

3MBPS X 1000

= 3GB per second

Per Month, we would

have 300 terabytes of

data to be processed

Centralized data processing needs

data transferring.

Cost of Bandwidth has not reduced

drastically over a period of time

•

What if we process the majority of the

data locally and transfer only relevant

data for higher processing?

The data transfer can be

reduced by 1/100th

Drastic reduction

in cost

Architecting The Future

Cloud

Mobility Fog Computing Data Virtualization

Open Programmable Networking and

Computing infrastructure IoT

Security

Making Digitization Happen

Cisco Intercloud

Cloud

ASR 920-O

Mobility

800 M

Fog Computing

9250i

Data Virtualization

IOx, CMX, ACI

Open Programmable Networking and

Computing infrastructure

IoT

IE2000

Security

ISR 819

ASR 920-O

Is a full-featured converged access platform for

the cost-effective delivery of wireline and wireless services

Conceptualized, designed and architected in India

Temperature hardened, high-throughput, small form

factor and low-power-consumption router

Optimized for mobile backhaul, residential and business

service applications

Explosion of demand for mobility requires a robust mobile internet

network and powerful enterprise connectivity: ASR 920-O enables both

MDS 9250i

Popularly referred to as the "Swiss Army Knife" in

the SAN industry, this is a next generation SAN

services switch

Conceptualized, designed and architected in India

Supports 16G Fibre Channel, 10G Fibre Channel over

Ethernet (FCoE) and 10G Fibre Channel over IP

(FCIP) on the same switch

SAN industry's first multiprotocol capable services switch

that enables a cost effective "SAN in a box"

consolidation in small enterprises

Also provides high performance replication & disaster recovery

capabilities in large enterprises

ISR 800M

Cost effective, easy to deploy and simplifies large-scale

wireless wide-area networks (WAN) deployments

Conceptualized, designed and architected in India

Engineered for access independent technology,

the 800M ISR cleverly uses GSM+CDMA technology

making the router ideal for SMBs

One of Cisco’s first routers to feature IOx capability

which allows customers from all segments to develop,

manage and run apps directly on the router

Ideal platform to develop solutions, tailored to local requirements,

such as retail kiosks, microbranches, remote government services…

11000 +

Engineers

at Cisco India

Committed to

the Vision of

“Digitize India”

Partnering

for Success