chakrabarti upcea 2011_rev_2_ (2)
DESCRIPTION
TRANSCRIPT
UPCEA Toronto 2011 1
Developing International Programs:Lessons Learned
Soma Chakrabarti, PhDDirector, Aerospace Short Course Program
Frederick W. PawlickiExecutive Director
University of Kansas Continuing Education Lawrence, KS, USA
2
The University of Kansas
• Founded in 1864, State of Kansas Agency • Accredited by Higher Learning Commission (HLC) of the
North Central Association Of Colleges and Schools (NCA)• 30,000 students, 52% women• 2460 faculty, 10,727 non-faculty staff
UPCEA Toronto 2011
3UPCEA Toronto 2011
Kansas Law Enforcement
Training Center
Kansas Fire and Rescue Training
Institute
Distance Education and Independent
Study
Osher Lifelong Learning Institute
KU Medical Center
Continuing Education
Professional Programs and Conferences
Aerospace Short Course Program
University of Kansas Continuing Education
Business Services
MarketingServices
4
Aerospace Short Course Program
UPCEA Toronto 2011
Growth of Aerospace Program1977 Program founded, 2
classes in a yearIn USA only
1985 10 Classes in a year First international class in The Netherlands
1989 17 classes in a year In USA, Europe, Australia
2008 and beyond
85-95 classes in a year
In USA, Europe, Australia, China, Turkey, Brazil, South Korea, South Africa and other countries.
UPCEA Toronto 2011
6
Market Sectors• Aircraft design• Flight control systems• Flight tests and aircraft performances• Aircraft maintenance• Avionics -- hardware and software• Aircraft safety assessments • Aircraft compliance• Aerospace management
Face-to-face (standard/customized) and OnlinePublic offerings or in-house
Formats of Courses
UPCEA Toronto 2011
7
Aerospace Program in 2011
• 34 years of educational service to aircraft industry• 30,000+ participants from all parts of the world• 36-40% of international participation in public courses
held in USA• 1300+ classes, nationally and internationally, conducted• Presented classes in 20 countries• 45 short courses at present and growing• 46 instructors (KU and contract) presently teaching• Operates in partnership with Department of Aerospace
Engineering and School of Engineering at the university• Completely self-supported from the beginning
UPCEA Toronto 2011
8
Global MarketAustralia • Argentina • Austria • Bangladesh • Barbados
Belgium • Brazil • Canada • Chile • China (Macau, Hong Kong) Czech Republic • Colombia • Denmark • Finland • Fiji • France Germany • Greece • Guatemala • Hungary • India • Indonesia Iran • Ireland • Israel • Italy • Japan • Luxembourg • Malaysia Malta • Mexico • The Netherlands • New Zealand • Nigeria Norway • Papua New Guinea • Pakistan • Poland • Portugal Romania • Russia • Saudi Arabia • Singapore • South Africa
South Korea • Spain • Sweden • Switzerland • Taiwan • Turkey United Kingdom (England, Northern Ireland, Scotland)
United States of America
UPCEA Toronto 2011
9
Presented Courses in 20 Countries
Australia Austria Brazil Canada China (Mainland, Hong Kong) France Germany Ireland ItalyMexico
The Netherlands NorwaySingapore South Africa South Korea Spain Sweden Switzerland Turkey United Kingdom
UPCEA Toronto 2011
10
% International Participants
Year
UPCEA Toronto 2011
11
% International O
n-sites
Year
Percentage of International On-site Classes
UPCEA Toronto 2011
12
SWOT AnalysisStrengths
Internationally well known educational service provider in aerospace industryEstablished customer base in all developed nations and in emerging marketsContinuous presence in trade shows and conferences
WeaknessesContinuous change in needs of international aerospace industry is not always reflected in courses/materialsCultural differences and country specific legal issues hinder contract negotiationReduction in both client and KU travel budgets
OpportunitiesCreate highly customized on-site course offerings to meet specific client needsPartnerships with international universities and organizations for course arrangementsSimultaneous video delivery to globally distributed teams
ThreatsFactors affecting aerospace industry economicsPolitical climate (national and international)International business environmentExport compliance procedures
UPCEA Toronto 2011
13
SWOT Analysis
UPCEA Toronto 2011
StrengthsInternationally well known educational service provider in aerospace industryEstablished customer base in all developed nations and in emerging marketsContinuous presence in trade shows and conferences
14
SWOT Analysis
UPCEA Toronto 2011
WeaknessesContinuous change in needs of international aerospace industry is not always reflected in courses/materialsCultural differences and country specific legal issues hinder contract negotiationReduction in both client and KU travel budgets
15
SWOT Analysis
UPCEA Toronto 2011
OpportunitiesCreate highly customized on-site course offerings to meet specific client needsPartnerships with international universities and organizations for course arrangementsSimultaneous video delivery to globally distributed teams
16
SWOT Analysis
UPCEA Toronto 2011
ThreatsFactors affecting aerospace industry economicsPolitical climate (national and international)International business environmentExport compliance procedures
17
Challenge:• Face uncertainty – economic state of industry, political
situation or natural disasters• Export regulations• Internal environments/factors
Overcome by: • Constantly paying attention to possible threats by
continuously monitoring business and political situations• Continuous assessment of training needs of international
aerospace industry and program modification based on analysis• Internal training on international business processes,
contract negotiations and EAR/ITAR.
Strategy for Further Development
UPCEA Toronto 2011
