case story: weber-stephen nordic created one single source of information with perfion pim
TRANSCRIPT
CASE STORY
WEBER-STEPHEN NORDIC
CREATED ONE SINGLE SOURCE OF INFORMATION WITH PERFION
“Everything regarding pro-ducts is now transparent. Price, categories and product information are linked in Per-fion - and at the same time instantly published for offline and online media. We can pro-duce ready-to-print material of a 130-page product cata-logue in 5 languages in 10-20 seconds.”
Jacob Thomassen, IT Project Manager, Weber-Stephen Nordic
CHALLENGEWeber-Stephen Nordic wanted to provide faster and more comprehensive service and prod-uct information on phone calls as well as on- and offline material to distributors. As product data was stored in e.g. InDesign, Microsoft Dynamics NAV, Word, Excel, etc. this enabled every opportunity of errors as well as time-consuming efforts to find the relevant informa-tion.
The company wanted to build a distributor portal with all product information and market-ing material in Perfion as one single source for product information with prices, discounts, and category segments linked from Microsoft Dynamics NAV.
SOLUTION & BENEFITSWith Perfion, Weber-Stephen has complete view of all product information from one source enabling faster service. The distributors will in future have access to their specific range of instant updated products and download of product sheets, catalogues, individual price lists, shelf signs with bar codes (or other codes), website incl. e-commerce, spare part lists, advertising material, etc.
The solution has provided a much more effective handling of enquiries from both distribu-tors and customers, ready-to-print marketing and shop material as well as protect brand values across markets.
Scan the QR code and hear Jacob Thomassen tell about Weber-Ste-phen Nordic’s Perfion solution.
Data sheet and page from catalogue created with Perfion
Perfion · Niels Jernes Vej 8 · DK-9220 Aalborg · T +45 70 26 26 80 · [email protected] · www.perfion.com
Perfect Product Information Management
New markets can open within days complete with marketing material with a simple transla-tion file imported into Perfion.
ABOUT WEBER-STEPHEN NORDICWeber-Stephen Nordic was founded in 2000 with markets in the Nordic and Baltic countries as an organisation of its own in the global US Weber group. The latest addition to the Nordic organisation is Weber Middle East in Dubai with responsibility of introducing Weber products to Middle East markets.
Weber-Stephen Nordic distributes and markets the famous Weber barbecue as well as a full range of various accessories and equipment. The product range consists of hundreds of dif-ferent models for charcoal and gas and there is a continuous release of new designs, colours, and functionality.
www.webergrill.net
Perfion · Niels Jernes Vej 8 · DK-9220 Aalborg · T +45 70 26 26 80 · [email protected] · www.perfion.com
ABOUT PERFION Perfion is a 100% standard Product Information Management (PIM) solution for companies with a complex product structure or need for multi-channel, multi-language communication. With Perfion you get a single source of truth for product informa-tion which gives you control of all product data wherever they are applied. Perfion has a documented return on investment of less than a year.
Perfect Product Information Management
Product overview and product description from website created with Perfion