canadian consulate itans halifax thoughtful outbursts presentation
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February 12, 2008 Canadian Consulate presentation to Halifax, Nova Scotia businesses about fostering business in New EnglandTRANSCRIPT
BRAINSTORMING BOSTON: SELLING HIGH TECH IN NEW ENGLANDThoughtful Outbursts For Expanding Your Technology Business
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What is the process of engagement?What Works?
“The traditional formula of organizing trade missions to NE is not working”
“Companies don’t want to come down on a bunch of appts that are a waste of their time and money”
“What are some new ways to work with the Consulate in Boston?”
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What you told us you expect from today’s discussion:
-- Getting management buy-in was most important to you
-- Market and product strategy is #2
-- ”I want to make a sale”
Pre- Session Survey Results Thru 2/4/08 - 9 Responses
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From the report, “Executive Index of the Massachusetts Innovation Economy,” go to http://www.mptc.org.
Canada at the Table
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Resources for you to consider after this discussion.
“Six Reasons to Do Business in New England” (PPT)
Canada at the Table (Chart)
Tech Resource Hub (Chart)
Events to Promote Your Tech Business
Industry Network
Must Reads
Quote of the Month
Stuff
TECH RESOURCE HUB
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Are you taking advantage of all of these points of contact?
Industry NetworkMESDA (Maine Software Assn) – now called “TechMaine”MITC (Maine International Trade Center)NHBIA (NH Business & Industry Council)NH High Tech CouncilNH MIT Enterprise ForumAPICs (Assn of Operations Management) – New EnglandMEP (Manufacturing Extension Partners, NH , MA)NH PTAP (State Govt Procurement Center)ACG Boston (Assn for Corporate Growth)Continua Health AllianceHIMSS (Health Information Management Systems Society)ISM (Institute of Supply Chain Management ) – Northeast USNorth Shore Tech Council (MA)MAHIMA (Massachusetts Health Information Assn)Merrimack Valley Venture Forum (MA)MIT Industry Liasion Program (MA)MIT MA Enterprise ForumMassNetComm (MA)MTLC (Massachusetts Technology Leadership Council)MOITI (Massachusetts Office of International Trade & Investment)NECBC (New England Canada Business Council)SIM (Society of Information Management)Vermont Global Trade Partnership
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Events that promote the Canada Innovation Brand
And events that target specific market niches
Events to Promote Your Tech Business
Feb 24-17 – HIMSS (Health Information Management Systems Society) Annual Convention
April 17 – NECBC (New England Canada Business Council) Annual Tech Conference “Cross Border Transactions: Opportunities and Challenges”
May 19-20 – MA HIMA (MA Health Information Management Assn) – 6 State Conference
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\Quote of the Month
Jennifer Chayes , the Manager of the new Microsoft lab in Cambridge says:
“…If we’re going to help build the social networks of tomorrow, if we’re going to come up with new business models so that we can monetize them, if we are going to help to come up with productivity software so that people can collaborate online, we need to understand more about people: who they are, how they value things, and how they interact with each other.”
“... We should be developing expertise in economics so that we understand how people value things, in sociology so that we understand how people interact with one another, in psychology so that we understand what makes people do what they do, and all of this in the online context. “
TECH RESOURCE HUB
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THANK YOU
Chris [email protected]
David CutlerCreativeBusinessDevelopment.com