Broadbandbusiness, attraction &

retention …oh my

Work with: remote worker. AE (SAS), Strategic Networks Group, etc.

Your role?

What it has been....

So what is it? Connectivity

Broadband

a fast connection to the internet that is always on

instead of one

wire / band

it is

a broad band

infrastructure

The 4th service: power, sewer, water…fiber

Like a road (fiber) - buses (ISPs) "pay" to use the road

and riders on the bus (broadband customers) pay for the

bus service per ride/or month.

So what?

Isn’t the current internet service enough…

growth of internet

dependencyNow workers/ co.'s are host to numerous devices &relying

on an ever growing number of platforms to be productive

Slow internet MAY be Ok for you - is not enough for business .. and it certainly won’t be for your community in the coming years …. this is Ec Dev

We are online

.

Many of us in the Cloud…

Cloud

What is the cloud?

My definition : anywhere

you store data

build /run applications

That is not in your local

environment / computer

(how many folks use cloud?)

PS.

its not a fluffy white entity ...

It is in fact solid

and lives in server farms ... which are not all alike

Tip: also watch where it is located US or Canada etc

Examples?

SAS

Cloud and Broadband

Business UseCRMs

Web meetings

VOIP ( skype etc)

YouTube

File transfers

POS

Data safety and much more..

So what does this mean for

business?

MORE

tools

IT expertise

options and

opportunities

SAVE

time

money

sanity

REDUCE

errors

version storage

program conflicts

Effect of broadband on retention, expansion

& attraction

Credit: to RDI Terri McDonald – give this thought when you look at the Basin numbers

Effect of broadband on cloud

& business systems

If cloud is important to business what is important to using

the cloud? Devices / infrastructure...

If you need to get a file to a colleague asap, review a

critical xray online, get to a crucial online meeting ..

What road would you want??

Businesses and employees

know it

Statistics from Kentucky and North Carolina. Credit Strategic Networks Group

A real life examples..

Who else has experienced this?

VOIP poor connection : Large file upload time :

Examples from real Kootenay networks

Lo Speed: http://youtu.be/0gKbRcnJ1vc?t=23s

High speed: 2 hour video upload http://youtu.be/EipZ8owPPUI

This can cost hours, customer service, lack of professional VOIP, sanity, saying “over’ etc.

So what? ROI

• faster transfers = saved time = $

• better quality = more use / professional

• more options (potentially) of providers, applications

• faster general internet access, browsing, POS etc.

impact region, businesses and othersyour customers, kids, service providers & other businesses

and how we

retain, attract, enrich, expand

Retain

We all want a slice of the attraction retention pie.. Fast broadband is on. If we aren’t timely we will miss it, people will leave / choose other destinations.. Per previous slide this is bottom line, customer service, competitive advantage –

Attract more

businesses/workers to the

region

Employee

and

business

retention

(smart ROI)

Attract, retain, expand

The fourth utility .. 20% higher value to a property ..http://www.theguardian.com/technology/2014/mar/02/fast-broadband-vital-to-homebuyers

With the ROI recognized by adoption of eTechnologycompanies are more effective, efficient and can

SCALE / GROW

A different way to consider Economic Development

Knowledge workers

These trends can be used to develop attraction/retention…

Not a magic bullet

And its not all about the speedy like bullet either

Avoid disappointment

And general grumpy sadness….

Get your plan on

Individual communities, stages and collaboratively for greater vision

What type of region will we be

An ‘Intelligent Community’ (coined by ICF) strategically adopts policies and applications to foster public and private use of broadband to create a more prosperous, inclusive city for its governments, institutions, businesses, residents and visitors – in short, an Internet savvy culture. I would suggest this is the essence for attraction, retention expansion ..

wired smart intelligent