bikeconomics - paolo pinzuti - embarq turkey

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BIKENOMICS Why cycling is good for the economy 11 Aralık 2013 Paolo Pinzuti

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Paolo Pinzuti presented on Bikeconomics at the City of [Bike] for City Seminar held in Istanbul, Turkey, on December 11, 2013. The Seminar was held as part of EMBARQ Turkey's BikeLab project. Pinzuti's presentation was given during Session 3 of the Seminar, "Environmental, Economic and Social Dimensions of Bikes."

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Page 1: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

BIKENOMICS Why cycling is good for the economy

11 Aralık 2013

Paolo Pinzuti

Page 2: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey
Page 3: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

In the EU 27, 34 million people use the bicycle as their main means of transportation

7.4 % of the population

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What does it mean?

Page 5: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

bicycle industry

EU27: 11.5 million bicycles produced per year

EU27: 19.8 k people employed in bike industry

18 billion euro per year

Page 6: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

no fuel no insurance

no taxes no fix costs

low maintainance costs no parking costs

4.800 € annual cost of the ownership

of a car in Italy*

individual savings

*source: Confcommercio (2012)

Page 7: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

fuel savings

2.7 – 5.9 billion € per year*

*source: ECF - Economic benefits of cycling in EU-27

importing goods might cause a deficit to the balance of payments

= FOREIGN DEBT

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congestion

The average car driver in Istanbul spends 114 extra hours per year

stucked in traffic (source: TOMTOM Congestion Index)

Average speed in Italian cities with ordinary traffic: 15 km/h

Average speed in Italian cities during the rush hour: 7 km/h

(source: Confcommercio, 2012)

Costs of congestion in Italy: 40 billion € per year (Source: ACI,

2009)

Cycling’s contribution to the reduction of traffic into the EU 27:

24,2 billion euro per year Source: ECF 2013

Page 10: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

1 million people die every year in

Europe because of physical inactivity

1.24 million people die every year in

the world because of road accidents

518 billion US$ Source: WHO, 2000

According to ECF’s estimates based on WHO tools, cycling can reduce mortality and generate

up to 141 billion € per year

Page 11: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

touring

2.295 billion cycle tourism trips in Europe per year

In 2009 4,9 million Germans made a holyday by bicycle spending

at least one night outside

Every tourist on the Elbe Radweg spends an average of 66 €/day

Touring Cycling means 12 billion € per year only for Germany

value of cycle touring

in the EU-27

44 billion €

Page 12: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey
Page 13: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

€ 200 billion

GDP of Denmark

€ 200 billion

Bikenomics in EU 27

The society makes a net profit of 0,16 € for every kilometre cycled by one of its citizens and the society makes a net loss of 0,09 € for every kilometre driven by car. (Source: Copenhagen bicycle account, 2010)

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why

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‘COZ CYCLING IS FUN

DUDE!

Page 17: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

cycling facilities are not a cost

rather an investment

health

pollution

employment

tourism retail

congestion

Page 18: Bikeconomics - Paolo Pinzuti - EMBARQ Turkey

Thanks for your attention Thanks for your attention

Paolo Pinzuti

Mail: [email protected] Tel: +90 5319428833

Skype: ilpinz www.bikeitalia.it