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Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate Strategies Corporation – New Jersey Chairman – SIOR Tenant Representation SPB October 28, 2006 2006 Fall Professional Conference – Charlotte, NC USA

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Page 1: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Andrew B. Zezas, SIOR

Real Estate Strategies Corporation – New Jersey Chairman – SIOR Tenant Representation SPB

October 28, 2006

2006 Fall Professional Conference – Charlotte, NC USA

Page 2: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

A little housekeeping

What Are Specialty Practice Boards? …meeting, sharing ideas, meeting, sharing ideas, elevating knowledge elevating knowledge

& & marketability, making deals, marketability, making deals, making money!making money!

What Can Specialty Practice Boards Do For You, Your Clients, Your Business?

General Knowledge: www.siortrepspb.com Email Partyline Tenant Rep SPB Membership Registration Form Continuing Education Form

Page 3: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

My Background

Andrew B. Zezas, SIOR Chairman – SIOR Tenant Representation SPB

23 Years SIOR Since 2002 Licensed in Multiple States Licensed Real Estate Instructor in Texas, Indiana 5 SIOR Conference Presentations

President & CEO - Real Estate Strategies Corporation 4.5 Years - New Jersey 7 Employees 2006 Revenue: 100% Increase Over 2005 Corporate Acquisitions, Dispositions, Guidance & Advisory Multiple Industries Office, Distribution, Life Sciences & Technology New Jersey, Northeast, Around US

Page 4: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Suggested Agenda

What:… Is Tenant Representation?… Services do Tenant Representatives offer?… Kind of Tenant Representative are you?… Other services support Tenant Representation?… Conflicts of Interest can arise?… Are Tenant Representation Best Practices?… Are the Sub-specialties that support Tenant Representation services?… New ideas can we share today?… What do we need from the Tenant Representation SPB?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 5: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

What Is Tenant Representation?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 6: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

What Services do Tenant Representatives offer?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 7: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Must all Tenant Representatives offer the same services?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 8: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

What kind of Tenant Representative are you?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 9: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

A Transactor?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 10: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

A Business Partner?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 11: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

A Strategic Ally?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 12: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

TransactorBusiness Partner

Strategic Ally

What’s the difference?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 13: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

What other services support Tenant Representation?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 14: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

“Conflicts of interest in the real estate business are pervasive and costly.”

CFO Magazine December 2005 Article Entitled “Divided Loyalties”

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 15: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

What Conflicts of Interest can arise?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 16: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

1. Represents a company that is an industry competitor to its client

2. Represents its client’s business partners, stakeholders, or other service providers

3. Represents a client from another industry that has the same real estate and / or business requirements as its client. This other organization, while not an industry competitor,

could become its client’s real estate competitor

4. Represents properties that its client may consider acquiring

5. Represents other interests of a landlord or seller, when that landlord or seller controls property that may be an acquisition candidate for its client

Page 17: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

6. Represents a competing property when representing its client’s property for disposition

7. Maintains an ownership interest - whether direct, indirect, through stocks, or otherwise - in a property (or a company that owns property) that is either an acquisition candidate for

its client or competes with that property

8. Seeks to represent a landlord or seller who offers properties to its client

9. Will generate bonus compensation if its client acquires a particular property

10. Will be forced to accept discounted compensation if its client acquires a particular property

Page 18: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

What Are Best Practices?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 19: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Best Practice is a management idea which asserts that there is a technique, method, process, activity, incentive or reward that is more effective at delivering a particular outcome than any other technique, method, process, etc. The idea is that with proper processes, checks, and testing, a project can be rolled out and completed with fewer problems and unforeseen complications.

Wikipedia

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 20: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

So, what Are “Tenant RepresentationTenant Representation” Best Practices?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 21: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

What are the Sub-specialties that support Tenant Representation services?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 22: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Sub-Specialties “Best Practices”

Break-Out

10 Minutes

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 23: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

New ideas can we share today?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 24: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

What do we need from the Tenant Representation SPB?

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 25: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Free Stuff!

Page 26: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Contact me with questions and to trade ideas!

Andrew B. Zezas, [email protected]

908 245 5999 x11

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Page 27: Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You Andrew B. Zezas, SIOR Real Estate

Best Practices: Defining Your Service Model to Achieve Optimal Results for Your Clients and Maximum Profitability for You

Andrew B. Zezas, SIOR

Real Estate Strategies Corporation – New Jersey Chairman – SIOR Tenant Representation SPB

October 28, 2006

2006 Fall Professional Conference – Charlotte, NC USA