are you happy now?

1. Architecting Happiness Xander Roozen / @shuggie / Informaat Are you happy now? 13 juli 2015

2. #happiness 2

3. 3 #Happiness in the air ~ vlucht FR1951 Ryanair

4. ~ Warenhuis Action 4

5. 5 #Happiness as the ultimate purpose of human existence. ~ Aristotle

6. 6 () with certain unalienable Rights, that among these are Life, Liberty and the pursuit of #Happiness. ~ United States Declaration of Independence, 1776

7. 7 The discovery of a new dish does more for the #happiness of the human race than the discovery of a star. ~ Jean Anthelme Brillat-Savarin

8. 8 #Happiness is a warm gun ~ John Lennon, White Album, 1968

10. 10 The word #happiness is not used lightly. Happiness is an aspiration of every human being, and can also be a measure of social progress. ~ World Happiness Report, United Nations, 2013

11. 50% 10% 40% 11 What determines happiness? ~ Sonja Lyubomirsky, The how of happiness, 2008 Intentional activity Genetic set point Circumstances

12. 12 ~ Dr. Jennifer Melfi in The Sopranos

13. 13 I think with technology, entertainment and design, we can actually increase () human #happiness on the planet. () And if design can increase () #flow and meaning, what we're all doing together will become good enough. ~ Martin Seligman, TED, 2008

14. 14 While traditional HCI was very problem-oriented, UX is a positive approach to HCI, looking for rich experiences rather than solely focussing on usability problems. ~ Anna Pohlmeyer (2012)

15. 15

16. Transition from interactive products to dynamic ecosystems 16

17. 17 The web we were used to is gone ~ Alberta Soranzo, EuroIA 2014

18. 18 From top-down hierarchy to organic network ~ Andrew Hinton, IA Summit, 2009

19. 19 An ecosystem of individual, yet connected components

20. 20 Trojan Coffee Pot, University of Cambridge, early 90s

21. 21 Yes, I'd like to order 4,000 lattes to go, please ~ Steve Jobs, San Francisco, 2007

22. 22 Pre digital Finite touch points Digital age +2.0 Multiple, connected touch points Post digital age +2.0 Infinite touch points Touch points ~ David Armano, 2007

23. Design examples 23

24. 24 The man on the tape wasnt specific ~ Frank Costanza, Seinfeld

25. 25 Advertising is based on one thing: happiness. ~ Don Draper, Mad Men

26. 26 We turned the hate you found into something happy. #makeithappy ~ Coca Cola, 2015

27. 27 3 universal pillars of happiness: Autonomy - feeling in control of ones surroundings Competence - learning & growing skills Relatedness - interacting & connecting with other people ~ Sonja Lyubomirsky, 2008

28. 28 Serial podcast, 2014

29. 29 Autonomy Tools to customize your own listening experience - time- shifting, different platforms Transparency - sponsorship

30. 30 Competence Flow - simple entry point to complex information Learning about other peoples thoughts and emotions

31. 31 Relatedness The ability to follow others and form groups around gathering knowledge Multiple ways to interact

32. 32 Cool Blue, (web)shop

33. 33 Autonomy Transparent Competence Simplicity of asking questions and getting instant answers

34. 34 Relatedness Give thanks Competence Lots of Easter eggs

35. 35 Autonomy Transparency - behind the scenes

36. 36 Relatedness Social object

37. 37 Autonomy Creating a tool for self-expression Relatedness Social object

38. 38 Is (architecting for) happiness just a fleeting fashion? An idea suited to 2015 and maybe a year or two beyond but destined to fade as soon as the next fresh idea hits the market?

39. Creatief Systematisch Duurzaam [email protected] +31 35 543 1222 Jacob van Lenneplaan 57 3743 AP Baarn 39

40. About (most of) the images and references (1/3) 40 3. http://www.pursuit-of-happiness.org/history-of-happiness/aristotle/ http://www.mattbacon.net/archives/207 4. quote: http://en.wikipedia.org/wiki/Life,_Liberty_and_the_pursuit_of_Happiness image: http://en.wikipedia.org/wiki/United_States_Declaration_of_Independence 5. https://twitter.com/Shuggie/status/561091222438436865 6. http://en.wikipedia.org/wiki/Happiness_Is_a_Warm_Gun 8. http://www.cbc.ca/radio/spark/290-happy-maps-radio-in-a-bucket-and-more-1.3119062/mapping-happiness-one-smell-at-a-time-1.3119109 7. http://unsdsn.org/resources/publications/world-happiness-report-2013/ 8. Lyubomirsky, S. (2008). The how of happiness: A scientific approach to getting the life you want. New York: Penguin Press. The Science of Happiness" Sonja Lyubomirsky - https://www.youtube.com/watch?v=_URP3-V1sY4 10. Martin Seligman - http://www.ted.com/talks/martin_seligman_on_the_state_of_psychology/transcript?language=nl#t-4109 11. Anna Pohlmeyer - http://www.bcs.org/upload/pdf/interfaces92.pdf

41. About (most of) the images and references (2/3) 41 12. image - http://thenounproject.com/mailchimp/collection/the-happiness-collection/ Redefining Value, to Business and to Society by Nathan Shedroff - https://www.youtube.com/watch?v=9pfqZWMpJJY 14. http://www.euroia.org/speaker/alberta-soranzo/ Image: http://en.wikipedia.org/wiki/Modem 15. http://www.designative.info/2009/06/03/listen-to-andrew-hintons-you-are-mostly-here-digital-space-and-the-context-problem-talk-at-ia-summit- 2009/ 18. http://www.fastcompany.com/3006147/most-innovative-companies-2013/because-steve-jobss-first-public-iphone-call-starbucks-still- ?partner=newsletter + https://www.youtube.com/watch?v=M0vTQm8Lkoo 19. http://darmano.typepad.com/logic_emotion/2008/01/infinite-touch.html 21. Serenity Now https://www.youtube.com/watch?v=auNAvO4NQnY + https://en.wikipedia.org/wiki/The_Serenity_Now 22. http://gawker.com/make-hitler-happy-the-beginning-of-mein-kampf-as-told-1683573587

42. About (most of) the images and references (3/3) 42 23. image: http://static.panoramio.com/photos/original/49268237.jpg Lyubomirsky, S. (2008). The how of happiness: A scientific approach to getting the life you want. New York: Penguin Press. + http://www.slideshare.net/missrogue/happiness-as-your-business-model-414463 24. http://www.nbcnews.com/pop-culture/viral/serial-highly-addictive-spinoff-podcast-american-life-n235751 + http://www.nrcq.nl/2015/06/09/wat- luister-jij-op-weg-naar-je-werk 28. image: http://www.finallymedia.nl/blog/pakketje-van-coolblue-met-echt-naar-karton-smakende-pakketbodem