analysis of costume, setting and location in a music video
TRANSCRIPT
Analysis of Costume, Setting and Location
By Amirul Islam
Jason Derulo – "Talk Dirty" feat. 2 Chainz(R&B)
The costume of Jason Derulo changes about 6 times and it varies within location. For example, Jason only wears the outfit with the yellow trousers in that specific room and when Jason dances, he
always wears the same camo onesie.His costume in this music video is normal for R&B as Jason is showing off his gold chains and expensive clothes like many
other R&B artists do in their music videos.
Jason Derulo ContinuedProps; The music video uses a handful of
props, they are repeated in some scenes for example the trumpet which
is only used when you hear the trumpet sound on the music video. However lost of the other props are used when they
are mention in the lyrics of the song such as the passport with the kiss mark
on it as well as the globe. Also the music video uses product placement as you can clearly see the company logo of
the headphones and the name of the drink which the woman drinks.
Demi Lovato – Heart Attack(Pop)
In this music video, the costume changes 4 times, each having their own location. One costume is all white which is in a
white room with paint dripping down on the wall whilst also having paint as the prop. Another is where she wears all black
with black and white stripes in her background. The paint is used in all three aspects in costume, props and location. The
paint is used on the body such as her hands and face. Also there is another scene with Demi wearing all black which is where she uses a mic in what looks like an huge office hall
with a band playing behind her. So there is approximately, 4 locations if you separate the strictly white room, striped
background and the one with the paint dripping.
Image Mood board for Demi Lovato