robert rice's presentation at emerging communication conference & awards 2010 america

Future Vision:Decade of Ubiquity

Robert Rice atAR CONF

April 2010

What is AR?• Augmented Reality is the

blend between the real and the virtual.

• Mobile phones with GPS, compass, and accelerometers enable mixing digital media with real world locations

Locative, Contextual, Relevant

Change the way we interact with each other and experience media.

See the world around you in a different way.

Not just about 3DWho you areWhere you areWhat is around youWho is near youWhat you are doing

The ConvergenceMobile, Social, Local, Virtual

FusionVisual Tracking and MappingWearable DisplaysUbiquitous ComputingMobile CommerceNear Field CommunicationsRFIDSensor Fusion

Ubiquity• Everything, Everywhere• Connected, Transparent• Intelligent, Dynamic

Form Factors

It Could Be Worse

Interfaces

Interfaces

Opportunities• The next wave…• Disruptive, Unlimited• 10 Year Challenge

What’s Next?• Reinvent the Box• Stop thinking in 2D• No Gimmicks• User Experience• Innovate or Die

Thank YouEmail: robert@neogence.com

Skype: rrice919Twitter: robertrice

Ask me about Mirascape™

www.neogence.comwww.linkedin.com/in/robertrice