#recruitclever webinar: sourcing like a social media jedi
Post on 18-Jan-2017
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barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Sourcing Talent like a JediRecruiters (like Jedi) are peace keepers,
using the force to source great talent across the universe
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
what we do we do well
We make recruiters effective
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Digital Marketing & Communications Manager
Bond International Software
@MeganWalkerUk
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Lisa JonesLisaMariJones
Rose MegsonRoseMegson
Katie CrossKatie91Cross
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
TWEET!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
“Recruitment Blog of the Year Barclay Jones has won…”
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
How excited are you about Star Wars movie?Which star wars movie is your favourite?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Recruiting like a Jedi?
Back off Boolean, I have a lightsabre in my hand!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
One-handed sourcing for Jedi Recruiters
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
It’s a flippin’ recruiter nightmare
So much tech!(Not enough time!)
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Punch it Chewie!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Katie CrossKatie91Cross
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
How do you use
LinkedIn to Recruit?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
LinkedIn 79% of LinkedIn = passive in 2012
Now super-passive 15%= 85% interested in a recruiting chat44% look for content to improve their skills and help their career path (NOT jobs)
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
KeywordsHeadline
Summary
Get found by using The Force!!!!
Public URL
Find YOU people must…
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
LinkedIn One Handed Sourcing
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
If you have connected well,
your talent is right in front of
youIf your profile is branded and
optimised you will attract more
talentThere are tools right in front of
you to help you
LinkedIn One Handed Sourcing
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Your home pageWho’s Viewed Your
Profile?
Recent / Top Updates
People You May Know
(Top Right Corner New
version!!!)
Who’s connected to
who?
Use The Widgets
Luke!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
On their profile
People also viewed
People Similar To…
View Recent Activity…
Look at their
profile you must…
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Company Profiles
How You’re Connected
Recent Updates
Careers Page
Showcase Pages
People also viewedJob seekers 71% of
company followers are!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Jobs
BD Contacts
People Also Viewed
Their recruitment
process – “Click
Apply”
The path to good… source
contacts, talent and
jobs
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Groups
See Group Members
ConversationsAdmins
Advanced Search for
Group Members
(Premium)
Private all groups now
are!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Save Searches
3 Candidate
Searches 10 Job Searches
Spelling mistakes happen Manger, Markting , administrtor, slaes
Use The Force –
searches you must save!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
What are you taking away?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Rose MegsonRoseMegson
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
How do you use
Twitter to Recruit?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
45% of job seekers use it288 million active users
80% of Twitter active
users are on mobile
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Raise your profileDemonstrate your approach and specialismsBe more than a job boardSend Direct (private) Messages
Follow and Be Followed But don’t
over follow…
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Emails received - signatures
Sector newsWebsites – Meet the Team / blogYour LinkedIn contacts
Look out for tweetersYou’ll find
them everywhere
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Web notificationsEmail notifications
Notifications
Interactions
Never miss any interactions
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Who is engaging with them?Who are they following?
Who are they engaging with?
What are they
favouriting?
What are they saying? Knowledge is
power
Spy – Use The Force
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
What hashtags are people using? Knowledge is power
Power of the Hashtag
#Events#Companies#Jobs
Who is at the same
event as you? Who is engaged with
their industry news?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
People
Images / Videos Vacancies / Jobs
ClientsCompetitorsKnowledge
SearchKnow your keywords
and hashtags
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Advanced SearchSave searches
to save the galaxy
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Segment your community –
candidates / clients /
competitors – listen!
Keep your Following numbers
down look worthyCreate up to 1000
lists
Lists Be tactical,
create PRIVATE lists of people
you don’t want to be seen to
follow
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
What are you taking away?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
How do you use
Facebook to Recruit?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
What a universe!
67% of job
seekers using social
media use
There are 1.31 billion
mobile active users
Worldwide 1.49
billion monthly
active Facebook
users
1.5 billion searches daily
Age 25 to 34 is the most common age demographic
Five new profiles are created every second
On Thursdays and Fridays, engagement is 18% higher.
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Job Seekers94% of recruiters are
active on LinkedIn
BUT only 36% of job
seekers are
83% of job seekers are
on FACEBOOK BUT
only 65% of recruiters
are using it to recruit???
Does your company have a
presence on Facebook?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Why are Recruitment Leaders scared of Facebook?
Would you be happy with your
boss / mum /c lient seeing your Facebook page?!
Social Media Policy
Trust Mankinis
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Facebook for Recruiting
Hugely overlooked
Searching not as
obvious but possible
Facebook Business Page
Facebook for recruiting???
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Graph Searching
Allows you to type in
search sentence to find
people People who work in sales in
Leeds Marketing Executives in
Manchester
Sales Managers that liv
e in Edinburgh
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Search…
https://www.facebook.com/find-
friends/browser
Search by employer
and location
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
What are you taking away?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Have you taken our Star Wars recruiter quiz on our blog?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
One-handed sourcing for Jedi Recruiters
What are you taking away?
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
In the meantime why not check out… The Bond Adapt Tip of the Week!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Push the button!
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
Keep in touch
We make recruiters effectives effective
Follow / Connect
barclayjones.comRecruitment Technology and Social Media for Recruiters
@Barclay_Jones@BondIntUK
#RecruitClever
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