positioning the business idea (market mapping and finding a gap)
Post on 22-Nov-2014
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Positioning the business idea
Good morning AS
Student tasks• It’s time to really get to know a
market• How?• By market mapping that’s how!!• I want you to plot a market map
for a market (product/service) you decide, I will check with you that this is ok.
Student tasks• Write the short questions
and answer them in your work book on page 58
• Then answer the higher mark questions based on the case study on page 59
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