msl session 8 - building your bullet proof 6 figure strategy

GOALS

1. Determine Your Products 2. Product Costs 3. Monthly Goal 4. Annual Goal

RUN YOUR BUSINESS WITH YOUR CALCULATOR

WHAT PRODUCT ARE YOU OFFERING?

• $17 Ebook • $22 Product • $47 Video Class

NEXT BREAK DOWN YOUR GOAL • $17 Ebook

Goal $100,000 Sell: 5,883 ebooks per year Sell: 491 per month Sell: 17 per day

NEXT BREAK DOWN YOUR GOAL • $22 Product

Goal $100,000 Sell: 4546 Products per year Sell: 379 per month Sell: 13 per day

NEXT BREAK DOWN YOUR GOAL • $47 Masterclasses

Goal $100,000 Sell: 2,128 masterclasses per year Sell: 178 per month Sell: 6 per day

WHO ARE YOU SELLING TO?

YOUR TARGET CUSTOMERAge______________________

Demographics ______________________

Psychographics ______________________

Interests _________________________________

CONTENT & SOCIAL

3 TYPES OF CONTENT YOU WANT TO SHARE

#1 -

#2 -

#3-

PLATFORMS TO MARKET

#1 -

#2 -

#3-

SOCIAL MEDIA CALENDAR • Post 2 - 3 times per day

• Mix Your Media

• Make Offers Consistently

• 80 / 20

• If you can switch your promo’s from different platforms you will generate more interest without killing your audience.

• https://docs.google.com/spreadsheets/d/1Bi3X_bzLiabsYz-YvXUhSGlubVOPexnLtPenu1_UDxs/edit?usp=sharing

SOCIAL MEDIA CALENDAR • Monday - Post Story & Graphic • Tuesday - Post Promo & Video • Wednesday - Post Promo & Tip • Thursday - Post Graphic & Video • Friday - Post Story & Promo • Saturday - Post Graphic & Promo • Sunday - Post Video & Graphic

• Facebook Profile • Instagram Stories • LinkedIn • Twitter • Pinterest • Facebook Page & Group • Instagram Feed

• Monday - Post Story & Graphic • Tuesday - Post Promo & Video • Wednesday - Post Promo & Tip • Thursday - Post Graphic & Video • Friday - Post Story & Promo • Saturday - Post Graphic & Promo • Sunday - Post Video & Graphic

• Facebook Page & Group • Instagram Feed & LinkedIn • Twitter & Pinterest • Facebook Profile & Page • LinkedIn & Instagram Story • Facebook Story & Facebook Group • IGTV & Facebook Profile

SCALE

#1 - Ads - Run Ads, Monitor Metrics, Duplicate What Works, Turn off What Doesn’t

#2 - Multiple Products - Offer Multiple Products to hit your goals.

#3 - Raise Your Prices

MULTIPLE PRODUCTS

• $22 Product

Goal $50,000 Sell: 2273 Products per year Sell: 189 per month Sell: 7 per day

Goal $50,000 Sell: 1,064 masterclasses per year Sell: 89 per month Sell: 3 per day

• $47 Masterclasses

THE SIMPLER THE BETTER

My first year I offered workshops, ebooks, and courses. I made 889.50 My second year, I focused on a $399 course. I made 54k Once I dialed in that, I introduced a $47 monthly product. Then more workshops, classes, courses, and eventually a software.

YOUR GOALS• Product #1 ______________________ • Product #2 ______________________ • Product #3 ______________________

• Product #1 ______________________ • Annual Sales Needed _____________ • Monthly Sales Needed ____________ • Daily Sales Needed _______________

• Product #2 ______________________ • Annual Sales Needed _____________ • Monthly Sales Needed ____________ • Daily Sales Needed _______________

• Product #3 ______________________ • Annual Sales Needed _____________ • Monthly Sales Needed ____________ • Daily Sales Needed _______________

SALES GOALS• Product #1 ______________________ • Product #2 ______________________ • Product #3 ______________________

• Product #1 ______________________ • Annual Sales Needed _____________ • Monthly Sales Needed ____________ • Daily Sales Needed _______________

• Product #2 ______________________ • Annual Sales Needed _____________ • Monthly Sales Needed ____________ • Daily Sales Needed _______________

• Product #3 ______________________ • Annual Sales Needed _____________ • Monthly Sales Needed ____________ • Daily Sales Needed _______________

Content Types #1 - #2 - #3-

SOCIAL STRATEGY

Platforms #1 - #2 - #3-

Content Strategy #1 - Post Frequency _____________________ #2 - Offers / Promo Schedule______________

Customer Details #1 - #2 - #3-

Scale #1 - Ads #2 - Multiple Products #3 - Higher Prices #4 - Increase Your Cart

QUESTIONS IF TIME