moi_ideas on the value of branding q3 2015

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Presentation Consultant | Graphic Design | Visual Story Telling. Clean thinking & bold design for CMO's / SME / BSB.

MOUNTAINS OF IMAGINATION

IDEAS ON THE VALUE OF BRANDING AND DESIGNING AN EXPERIENCE.

WHICH BRAND IS THIS ?

FAN BOY…?

OR NOT FALLING FOR IT.

INFLUENCING OUR LIVES IN MANY WAYS

INFLUENCING CULTURE

WHAT’S NEXT ?

I AM LOYAL

BUT NOT OBSESSED

IDEAS ON THE VALUE OF BRANDING AND DESIGNING AN EXPERIENCE.

INTRODUCING APPLE DESIGN CLASSICS

AND MY FAVOURITE…

BOX

WHY IS THE IMAC BOX A GREAT EXAMPLE OF THE VALUE OF BRANDING?

SINCE THE EARLY DAYS

CONSISTENT

DESIGNING A BRAND EXPERIENCE

A BRAND EXPERIENCE THAT CREATES

REAL EASE OF USE:

1.GETTING IT HOME

2.GETTING IT OPEN

3.GETTING STARTED

SETTING TRUE EXPECTATIONS

EASY TO MOVE SAFELY

GETTING IT OPEN - HASSLE FREE

GETTING STARTED - 1 CONNECTION

REMOVES HASSLE & STRESS

DESIGN+BRANDING

SETTING TRUE EXPECTATIONS

SETTING TRUE EXPECTATIONS

BRAND EXPERIENCE WHICH DOES THE BASICS WELL =

STIRS EMOTIONS

CREATES SOLUTIONS

SETS FUTURE EXPECTATIONS

CREATING A VALUABLE BRAND EXPERIENCE FOR THE CUSTOMER - ALL FROM THE DESIGN A HUMBLE BOX

?

BOXES HAVE ALWAYS BEEN INSPIRING

BUT

BRANDING IS EFFECTIVE WHEN

A GREAT COFFEE STATION

Three ways to stay in touch

And share value

Presentation Consultant | Graphic Design | Visual Story Telling. Clean thinking & bold design for CMO's / SME / BSB.

MOUNTAINS OF IMAGINATION

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