methods of integrating it into business processes

MGT 540Managing Technology For Organizations

November 3, 2010Nicholas Davis

• Methods of integrating IT into business processes• How enterprise applications facilitate customer

relationship management• Functions of knowledge management systems in the

organization• How knowledge management systems facilitate decision

making• How decision support systems facilitate decision making

Today’s Agenda – Activity #1MGT 540 – Managing Technology For Organizations

• What is the most important thing you have learned in the individual work assignments?

• What is the most important thing you have learned in the group work assignments?

Activity #2MGT 540 – Managing Technology For Organizations

• Enterprise information systems are made up of integrated modules

• Modules rely upon a common central database

• Database gets information from feeds

• What kind of problems are there in this model?

Activity #3 – Integrating IT into Business Processes

• Enterprise data systems enforce uniform data standards throughout the enterprise, on a single, unified technology platform

• This is helpful in helpful in evaluating organizational performance

• Creating cross functional services

Activity #3 – Integrating IT into Business Processes

• Enterprise information systems are made up of integrated modules

• Modules rely upon a common central database

• Database gets information from feeds

• What kind of problems are there in this model?

Activity #3 – Integrating IT into Business Processes

• Symmantec’s ERP turmoil

• Case study questions

• Pages 369-371

Activity #4MGT 540 – Managing Technology For Organizations

• Questions on page 367

• One group answer question one

• Other group answer question two

• Leader of each group present to class

Activity #5MGT 540 – Managing Technology For Organizations

• What are the major types of knowledge systems?

• Processes to collect, create, transfer, store, manipulate and apply knowledge in the organization

• A lot of an organization’s value depends on their ability to manage knowledge

Activity #6MGT 540 – Managing Technology For Organizations

• Databases and other software tools store structured information such as e-mail systems, promotional videos, product specifications, etc.

• Wikis, portals, search tools

• Add considerable value-----if they work correctly

Activity #6MGT 540 – Managing Technology For Organizations

• What are intelligent techniques?

• Artificial Intelligence – case based reasoning

• Fuzzy Logic – approximate, educated guesses or generalizations

• Neural Networks – designed to work like the human brain

Activity #7MGT 540 – Managing Technology For Organizations

• Genetic Algorithms – fitness, cross, mutation. Try to find similarities between processes and create solutions based in similarities

• Intelligent Agents -- Use built in or learned knowledge to act on behalf of the user

Activity #7MGT 540 – Managing Technology For Organizations

• What are the opportunities posed by managing technology in the digital firm?

• Security

• Reliability

• Accuracy

Activity #8MGT 540 – Managing Technology For Organizations

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Activity #8MGT 540 – Managing Technology For Organizations

• Innovation and Collaboration at Coca-Cola

• Page 444-446

• What steps would you take to complete this case....What would be your method tp generically solve a case such as this?

Activity #9MGT 540 – Managing Technology For Organizations

• Discussion

• Artificial Intelligence

• Escalating costs for software and hardware

• Government regulation of the computer industry

Activity #10MGT 540 – Managing Technology For Organizations

• Digital decision making – Operational• Digital decision making – Strategic• Structured vs Non-Structured – Which is

appropriate?• Intelligence, Design, Choice, Implementation• Information quality, filters and organizational

inertia all impact the usefulness of digital decision making

Activity #11MGT 540 – Managing Technology For Organizations

• What are Decision Support Systems?

• Combine, data, models, tools, and interface software to help people make decisions

Activity #12MGT 540 – Managing Technology For Organizations

• What are Executive Support Systems?

• Help make decisions about unstructured problems at the executive level

• Often include both internal and external information

• Analyze, compare, and highlight trends

• Filtered or can drill down to detail

Activity #12MGT 540 – Managing Technology For Organizations

• What are Group Decision Support Systems?• Systems which help people work better together• Special facilities with networked computers,

conference phones, and other tools for gathering information and setting priorities

Activity #12MGT 540 – Managing Technology For Organizations

• Collect papers

• Questions

• Stuff for next learning session

• Drive carefully!

Activity #13MGT 540 – Managing Technology For Organizations

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• Nicholas Davis

• Tel: 608-347-2486

• Email: cow@chartermi.net

Drive CarefullyMGT 540 – Managing Technology For Organizations

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PMGT 540 – Managing Technology For Organizations