making the most of your mobile app's welcome message

Post on 09-May-2015

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This slidedeck highlights ways to connect your mobile app users to your content via the Welcome Message and provide a more dynamic experience for users who repeatedly access your app.

TRANSCRIPT

MAKING THE MOST OF YOUR WELCOME

MESSAGE The Welcome Message appears at the top of mobile apps powered by InstantEncore. In this area, you have 90 characters of text with which to welcome fans to your mobile app. You also have the capability of connecting that text to the wonderful content shared within your app. In fact, introducing your content is the best way to welcome mobile users to your app! Here are some great examples of ways you can maximize the impact of your mobile app’s Welcome Message.

HIGHLIGHT AN UPCOMING EVENT

UPDATE SUBSCRIBERS ON CHANGES TO THE APP

REMIND SUBSCRIBERS OF RECURRING EVENTS

INTRODUCE A NEW SERIES OF EVENTS

SHARE NEW STREAMING MUSIC

SPOTLIGHT VIDEO CONTENT

CONNECT TO RECENT NEWS ITEMS

SHOWCASE A RECENT BLOG POST

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