katelyn galloway integrated media campaign
Post on 02-Aug-2016
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Watch Where You Step
Campaign‘Watch Where You Step’ is the first in a series of campaigns. The purpose is to create positive awareness for the smaller animals and insects of Australia. The campaign is aimed towards children. So that they will be able to grow up with a new perspective on all creatures big and small.
About Small and Mighty
Small and Mighty is a non-profit organisation that aims to provide awareness and acknowledge to children regarding smaller animals and insects. This includes how they aid the environment and help in our own homes.
Branding & Logo
Colour Palette
Small Town SkylineMarion Regular Bold Italics
Red#FF0000
White#ffffff
Black#000000
Font Palette
Website
Watch Where You Step
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Campaign: Watch
Where You Step
CompanyInformation
Contact Details
Campaign:Watch Where You Step
Company Details
Reasons(reason why the campign is occurring)
Reasons(reason why the campign is occurring)
Company Information
Campaign(events & Dates)
School base workshopsCommunity activitiesGame application
Website
Social Media
Social Media
#watchout
Smart Phone Game
Application
Smart Phone Game
Application
School and Community Based Workshops
Will be placed near community workshops to let people walking by know they are able to join in.
Flyer to parents from schools
Activity Packs for Children
Free Handout Merchandise
stickers and pins
Advertisement for Workshop
Advertisement
Katelyn Galloways2944575Typography for ScreenIntegrated Media Campaign
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