Found by Mark Shuttleworth

Designed to make phone easier to use

Unique and different

Free Software

Free of charge to everybody

Funded through Canonical

Rise to be better than other phones

No Bugs

Gain all carriers

Offers best of both worlds – native and web-based services

Product and Price Strategy

Advertise as Superphone

Promotion Strategy

Demos: Shelton State

30 Day risk Free Trial

Advertising

Youtube, Twitter, Peer to Peer

Place Strategy

Phones will be distribted through phone service providers through specific manufactuers.

http://www.youtube.com/watch?v=kXWnMTm7We8