how to increase revenue with restaurant pos analytics

How to Increase Revenue with RESTAURANT POS ANALYTICS

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It’s no surprise that an all-in-one POS system can streamline operations at your restaurant. That’s the point of the point of sale.

But what if your restaurant POS could not only save you time, but also

save you money? What if it could make you money?

We’ve seen restaurants improve:

Turn Time by 15% Staff Tips by 30% Loyalty Signup by 10X

But how?!

5 Creative Ways

to Use Restaurant POS Analytics to Increase Revenue

Learn why your guests love your restaurant. 1.

Which guests spend the most money?

What do they spend that money on? Are there a few guests who keep coming back?

How long has it been since they last visited?What is their most frequently ordered item?

You probably have 1 billion questions about your guests.

What time do they visit your restaurant?

Enter… The Restaurant CRM

Customer Relationship Management

CRM

Detailedguest view

Fast guest dashboard

Accessible from the point of sale

Targeted marketing toguest database

With this data, the possibilities are endless…

Improve your loyalty and gift card programs.

2.

Did you know that, on average, guests spend…

Ask guests to join your loyalty program at the end of a transaction…And let them check their gift card balance online anywhere, anytime.

Quick Tip

Then use restaurant POS analytics to make decisions about:

q  Your loyalty opt-in copy q  Your gift card thank-you emailq  Your loyalty point milestonesq  Your gift card designq  Your loyalty signup bonusesq  And more!

Test different specials on your online ordering menu.

3.

With online ordering integrated in your POS system,

You don’t have to spend 5-6 hours updating both in-house and online menus.

Instead, you can use that time to test your specials.

In-House Menu BurgerFriesGrilled CheeseBurritoPastaChicken WingsSalmonPizzaSaladSoup

10579

125

1510

84

Online Menu BurgerFriesGrilled CheeseBurritoPastaChicken WingsSalmonPizzaSaladSoupNEW SPECIAL

10579

125

1510

84

10

Test proof of concepton onlineordering menus

And decide which to implement on the in-house menu.

In-House Menu BurgerFriesGrilled CheeseBurritoPastaChicken WingsSalmonPizzaSaladSoup

10579

125

1510

84

Online Menu BurgerFriesGrilled CheeseBurritoPastaChicken WingsSalmonPizzaSaladSoupNEW SPECIAL

10579

125

1510

84

10

Track employee productivity.4.

Labor Cost Percentage

Labor Cost Revenue

X 100

Use detailed restaurant labor analytics to track employee productivity

If in one shift…

Samserved 5 tables

Juliaserved 3 tables

Samserved 5 tables

Juliaserved 3 tables

Julia may need extra training!

Train me!

Give your menu a boost with product mix & inventory reports.

5.

How often should you update your menu?

4x a Year

Use restaurant POS analytics to aid your

MENU ENGINEERING EFFORTS

Use POS Product Mix Reports to Determine:

q  Total Salesq  Gross Amountq  Percent of Total Ordersq  Percent of Total Salesq  Top Performing Menusq  Top Performing Itemsq  Most Popular Modifiersq  Voided or Discounted Items

Your turn!

How do you use restaurant POS analytics to increase revenue?

Comment below!

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