future of m-commerce

www.binarymantrasystems.com

Whitepaper Summary

The Road Ahead

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Innovation of electronic market

Creating new opportunities for mobile devices and services

Need for Mobility – driving force behind M-commerce

Other reasons for growth – Technological & demographical

M-commerce = E-commerce + Wireless Web

Mobile

‘Anytime & Anywhere’ access

Access using mobile communication networks, independent of geographic location

Electronic

Only ‘Anytime’ access

Access to network is stationary , hence dependent on geographic location

Makes it possible to offer location based services , therefore context- specific

Allows users to perform tasks in an efficient manner, irrespective of geographical location

Helps in spontaneous decisions and addressing such needs

Increases productivity of workforce

Credit card

Invoice

Prepaid card

Premium SMS

Mobile payment

In India, M-commerce is in initial stages and advantages will soon be realized

Indian consumer is fast maturing and open to new ideas

Problem areas are being addressed by operators and equipment manufacturers

M-commerce players need to improve user interface and implement innovative pricing structure soon

CONTACT

Sudhakar MishraVP- Sales & Marketing+91 –( 932) 615 6840

sudhakar@binarymantrasystems.com

www.binarymantrasystems.com

Download Whitepaper http://www.binarymantrasystems.com/bms/Approach_paper/Feature_of_Mobile_Commerce.pdf