building a profitable business july 19
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7/28/2019 Building a Profitable Business July 19
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JOIN US FOR THISINCREDIBLE SEMINAR
FRIDAY, JULY 19, 2013
BUILDING APROFITABLEPRACTICE
Holiday InnIndependence6001 Rockside Rd.
Independence, OH 44131216-524-8050
You and your dental team are
cordially invited to attend this
valuable seminar.
JOIN US FOR THIS INCREDIBLE SEMINAR
FRIDAY, JULY 19, 2013
BUILDING APROFITABLE PRACTICE
6CE
Credits
6CE
Credits
30600 Aurora Road Suite 110, Solon, OH 44139
13AF8386
Henry Schein Dental is an ADA CERP Recognized Provider. ADA CERP is a service of theAmerican Dental Association to assist dental professionals in identifying quality providers ofcontinuing education. ADA CERP does not approve or endorse individual courses or instructors,
nor does it imply acceptance of credit hours by boards of dentistry.
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Session 2: 1:00pm–3:30pmChoose one aternoon class
EMERGENCY EXIT STRATEGIESDo you have an exit strategy? Does your family know what to do in theevent of an unforeseen tragedy affecting the dentist? Will you have thenecessary financial resources for a successful retirement? Where doesyour practice sale fit into your estate planning? What is your practiceworth? What can you do to increase your practice value and saleability,whether planned or unplanned? What will the best transition option befor your practice?
These are the questions we will answer as we discuss thefollowing topics:• Practice Values • Family Letters of Instruction• Financial Planning • Best Practice Value Enhancements• Understanding Transition Options• Your Transition Plan
This program is for dentists and their spouses only(spouses are strongly encouraged to attend).
DR. EUGENE W. HELLER
Dr. Eugene W. Heller is a 1976 graduate o Marquette University School o Dentistry. His pre-
proessional school background included accounting and small-business tax consulting. During
the past ten years, Dr. Heller has been involved as a consultant to hundreds o practice
transitions involving the sale o practices and the ormation o partnerships, group practices,
ofce-sharing arrangements, and practice appraisals. He is presently the Vice President and
Chie Operating Ofcer or Henry Schein Proessional Practice Transitions.
REGISTRATION INFORMATION
FRIDAY, July 19, 2013Holiday Inn Independence6001 Rockside Rd.Independence, OH 44131(216) 524-8050
TWO ways to register:ONLINE:at http://hnrysc.hn/BPP071913Please select one afternoon session in notes box
PHONE:To register by phone, contact Sheryl Dayler
800.686.4200, ext. 3608Billing and cancellation policy: A $25.00 administra-tion fee will be applied to cancellations received within 14 business days prior to the seminar. Allseminars will be billed at time of registration.
Session 3: 1:00pm–3:30pmChoose one aternoon class
KEEPING YOUR PRACTICE PULSE BY USING KEYPERFORMANCE INDICATORS
In today’s economic climate, staying on top of your practice’s financial health isimperative. Now more than ever it is critical to track key performance indicatorsand make adjustments when needed to enhance patient care as well as practiceefficiencies and profitability. In this session, Tammy McHood will show you howto analyze practice data to identify your practice’s strengths, challenges, andopportunities.
In this session, you will learn:• How to analyze practice data and identify strengths, weaknesses,
and opportunities
• Set achievable profitability goals and track key performance indicators• Active Patient Base: Your most important number andways to help ensure your patients keep coming back
• How to make a daily huddle work for your practice
Learn from an industry expert how to identify which key performanceindicators your practice should be monitoring to help improve profitabilityand team accountability.
TAMMY MCHOOD
Tammy McHood has been part o the Dentrix and Henry Schein team since 1994. As the Practice
Analytics and Coaching Product Manager or Dentrix and eServices, Tammy has worked on the
creation o the Proftability and eServices Coaching Programs, Practice Advisor Report, and
Dentrix Daily Huddle Report. Tammy earned a master’s degree in Business Administration rom
Brigham Young University and is passionate about helping dental practices succeed by maximizing
best practices.
Educational Investment:Dentist + 3 Team Members: $399
Dentist Only: $149
Team Only: $99
Registration 8:00–8:30am
Seminar 8:30am–3:30pm
Lunch will be provided
Session 1: 8:30am–12noonFor all attendeesTIPS & TECHNIQUESTO IMPROVE YOUR PRACTICEDental practice owners are under greater financial pressure than ever before.
Lower reimbursements, fewer new patients and few patients covered by
insurance, as well as the current economic climate, all make for challenging
times. The number one concern for dentists today is not enough new patients.
With 80 plus percent of all dental plans sold today being PPOs, the temptation
to participate in multiple plans is tremendous. We typically see an average of
20-30% discount from a doctor’s full fee schedule after participating in theseplans. These reduced fees are directly correlated to the next concerns for
dentists—increasing overhead and decreasing profitability!
In this seminar, you will learn:
• Strategies for practice growth and tips to effectively market your practice
• Proven techniques to increase new patient flow
• How to increase production and profitability
• Techniques to improve patient referrals
• The only way to effectively lower practice overhead
This seminar is intended for the entire Dental Team.
JIM PHILHOWER
Jim Philhower is the Director o North America Dental Sales Leadership & Development or Henry
Schein. Jim is a 28-year veteran o the dental industry. His career includes six years as a Regional
Manager and 12 years as a Field Sales Consultant. Jim trains managers, along with Henry Schein
Dental sales leaders, throughout the U.S., Canada, Europe, and Australia, on techniques to help
dentists reach their practice goals.
Session 4: 1:00pm–3:30pmChoose one aternoon classMANEUVERING THE CODING MINEFIELDCourse Objectives:
1. To recognize the dangers in coding improperly and benefits of coding properly
2. To know the most commonly misused codes and how to avoid the “usual”errors
3. To be able to develop systems that get your services paid and prevent
coding errors
When the practice is paid rapidly and appropriately, things are good; however, whenthere are delays, denials, and requests for additional information, thing are not quite
so good. Mistakes can be devastating to the practice. During the investigation as
well as in the preparation for and during my trial it became apparent that my billing
and coding systems were faulty. I now educate others so that they can bill and code
appropriately. My message is; it is possible to implement systems that can form
a proactive defensive systemic approach that will result in maximum legitimatereimbursement. To be prepared for this challenge, the team must be careful,
concise, complete, and diligent. Learning and implementing my approach will
result in higher reimbursement while reducing the risk associated with the coding
piece of the practice. If the deficiencies in your systems are ignored both doctor
and staff are at risk.
DR. ROY SHELBURNE
Dr. Shelburne has served as Secretary/Treasurer and President or Southwest Virginia’s
Component 6 o the Virginia Dental Association and as a delegate to the Virginia Dental
Association’s Annual Meeting. In March 2008, he surrendered his dental license. Dr. Shelburne
continues to volunteer or various dental mission projects in Virginia, has spoken at various
national, state, and local dental meetings, and conducts confdential “mock chart audits” or
private dental practices, helping them identiy their areas o vulnerability. He shares with his
dental audiences about his mistakes, what he learned as a result, and how to avoid them.
6CE
Credits
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