advices for startups

1

START-UPS

Basic and not to be underestimated advices

2

AGENDA

Direction when building and running Lacks and Redundancies Should-avoid path

3

Direction

Vision and mission Market opportunities Understanding the market Red ocean or Blue ocean Customer focus Operation & Financial Management Market always changes

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MAJOR CRITERIAfor a sustainable business

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A single product, service vs. A business

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Management: Talented individual >< Teamwork

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Target market: RED OCEAN

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Target market: BLUE OCEAN

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Customer Focus

Is she or he my customer?

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Operation and financial management

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Market always changes

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LACKS AND REDUNDANCIES

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LACK OF VISION STATEMENT

This statement sets the tone not only for your business plan, but also for your company and acts as a guiding principle for company actions.

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LACK OF MARKET OPPORTUNITIES

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NOT UNDERSTANDING THE MARKET

!!!

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LACK OF A TEAM WITH COMPLEMENTARY COMPETENCES

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LACK OF ABILITY TO EXECUTE

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REDUNDANCIES

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REDUNDANCY IN ENERGY

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NEW CHANCES TO TAKE

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REDUNDANCY IN IDEAS

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BUT GIVEN THE REDUNDANCIES

REDUNDANCIES BECOME LACKS

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IDEAS VERSUS EXECUTION

Bad ideas: FREE OF CHARGE Good ideas: 3$ A DOZEN

PLANNED SMALLCost / Competitors

PLANNED BIGRevenue / Market size

ACTUAL BIGCost / Competitors

ACTUAL SMALLRevenue / Market size

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DANGEROUS THOUGHTS

An excellent individual can replace A good team. A big part in a small pie more valuable than a small part

of a big pie. They make it a success so can I. If none has been successful than the chance is mine. I am only a small amount of money away from success. Keep company information secret, even with your

investor. Don’t listen to your clients/customers

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THANK YOU AND WISH YOU SUCCESSES