advertising quick links - the alabama baptist€¦ · for more information, contact advertising...
TRANSCRIPT
To submit a classified ad in the print edition, email your information to [email protected].• Cost is $35 per ad for up to 26 words. • Any words over 26 will be $1.35 each. • Rates are weekly.• Copy deadline is two weeks before publication.
To submit a digital classified ad on the website for a 30-day listing, go to www.thealabamabaptist.org/classifieds.• Cost is $9.99.• You may upload up to 6 images.• No limit on the number of characters.
For digital advertising on the website, email [email protected].
For display advertising in the print edition, email Bill Gilmore at [email protected].
To see TAB’s advertising media kit, continue scrolling below.
ADVERTISING QUICK LINKS
MEDIA KIT2018tab media group
EFFECTIVE OCTOBER 2017
OVERVIEW OF THE ALABAMA BAPTIST
VALUE OF THE ALABAMA BAPTIST
ABOUT US
WHO DO WE REACH?
WHO ARE OUR READERS?
• 175-year-old award-winning newspaper focusing on good news about people in the state of Alabama, while covering a variety of issues: • Senior Lifestyles • Teen Culture • Education • Religion in America • Health Care • Families and Communities • Alabama Church Life • Finances
• Trusted source for information for the largest Christian denomination in Alabama with membership of more than 940,000.
• Paid subscriptions delivered each week by the USPS. • Winner of awards from Alabama Press Association, Religion
Communicators Council, Associated Church Press, Evangelical Press Association and Baptist Communicators Association.
• 53% are female • 47% are male • 94% are homeowners • 43% have incomes of $80,000 or more
• 22% are ages 20–39 • 37% are ages 40–59 • 30% are ages 60–69 • 11% are ages 70+
• Key consumer groups, business owners and church leadership (there are more than 3,000 Baptist churches in Alabama)
• Over 162,000 readers • Over 65,000 paid subscribers • 48.9% of readers have purchased a subscription for 15 or more years • 30% of readers have been subscribers for 5 years or less
For more information, contact Advertising Director Bill Gilmore P: 205.870.4720, ext. 107 E: [email protected] ALABAMA BAPTIST
TAB
VALUE OF TAB
For more information, contact Advertising Director Bill Gilmore P: 205.870.4720, ext. 107 E: [email protected] ALABAMA BAPTIST
TAB
BOOMER FACTS
By the year 2018,
For more information, contact Advertising Director Bill Gilmore P: 205.870.4720, ext. 107 E: [email protected] ALABAMA BAPTIST
TAB
AVAILABLE ADVERTISING
30” ad(1/2-page)
10”x6”
15” ad(1/4-page)5.94”x5”
12” ad3.91”x6”
15” ad(1/4-page)3.91”x7.5”
25” ad
3.91”x12.22”36.75” ad
5.94”x12.22”
8” ad3.91”x4”
3” ad1.88”x3”
4” ad3.91”x2”
6” ad3.91”x3”
10” ad3.91”x5”
5” ad3.91”x2.5”
18” ad5.94”x6”
20” ad7.97”x5”
• Full-page ad size (10”x12.22”)
• Color sold on a per inch basis and subject to availability
• Classified ads available
• Frequency discounts available
• Contact your advertising representative for pricing
• Ads are to be designed as CMYK at print size at 300 dpi (do not include crop marks or bleeds)
• If using the color black, only use 100% black (C=0, M=0, Y=0, K=100)
• Email print-ready ads in PDF format to your advertising representative
COMMON DISPLAY ADVERTISING SIZES
STATEWIDEREADERSHIP
162,502
REGIONAL ADVERTISING
ALL ADS NET PRICING, FULL COLOR
DISCOUNTS• 4–8 runs (10%)• 9–12 runs (15%)• 13–25 runs (20%)• 26+ (25%)
• Regional Advertising Available
• Frequency Discounts Available
• Contact Your Advertising Representative for Pricing
NOTE: Regions based on designated marketing area.
REGION 3weekly readership:
30,780
Escambia
Baldwin
Monroe
Conecuh
Clarke
Chocktaw
Washington
Mobile
BONUS REACHweekly readership:
28,410 Co�ee
GenevaHouston
Henry
Dale
Barbour
REGION 1weekly readership:
40,945
REGION 2weekly readership:
62,367
For more information, contact Advertising Director Bill Gilmore P: 205.870.4720, ext. 107 E: [email protected] ALABAMA BAPTIST
TAB
REGIONAL ADVERTISING
TESTIMONIALS
TESTIMONIALS
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“Dan Williams, President - Reliable Sign Services - reliablesigns.com
Lesley Hendon, Marketing Director - Beltone - beltoneaudiology.com
Bucky Law, Owner - Transportation South - TheBusCenter.com
THE ALABAMA BAPTIST NEWSPAPER HAS BEEN A GOOD SOURCE OF CUSTOMERS FOR RELIABLE SIGN SERVICES.
THERE ISN’T A WEEK THAT GOES BY THAT WE DON’T GET A FEW CALLS AND THEY’RE FROM ALL OVER THE STATE. IT HAS BEEN A GOOD WORKING RELATIONSHIP AND IT HAS
DEFINITELY BEEN A BLESSING TO MY BUSINESS.
THE ALABAMA BAPTIST NEWSPAPER HAS BEEN A GREAT SOURCE OF ADVERTISING FOR OUR COMPANY, BELTONE. WE HAVE BEEN ADVERTISING FOR CLOSE TO TWO YEARS AND WE CONTINUOUSLY HAVE STEADY RESULTS. YOUR
READERS ARE QUALITY CANDIDATES WHO WE HAVE THOROUGHLY ENJOYED HELPING TO HEAR BETTER
DURING OUR TIME WITH THE PAPER.”
WE’VE ADVERTISED CONSISTENTLY IN THE ALABAMA BAPTIST FOR MORE THAN 8 YEARS BECAUSE IT GETS US RESULTS. PEOPLE TELL US THEY’VE SEEN OUR ADS IN BOTH THE PUBLICATION AND ON THE WEBSITE. WE
APPRECIATE THE GREAT PARTNERSHIP WE’VE HAD WITH THE ALABAMA BAPTIST OVER THE YEARS.