about junaid ur rehman

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Sales & Marketing “FMCG & Luxury” (National & International brands) “Junaid’s Perspective”

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Page 1: About Junaid ur Rehman

Sales & Marketing “FMCG & Luxury”

(National & International brands)

“Junaid’s Perspective”

Page 2: About Junaid ur Rehman

• Business Plan• Business Development• Product Development (Perfume)• Olfactive(Fragrance) Trainings from “GIVAUDAN” and “VMANE”• Marketing Plan• Brand Management• Sales Development• Purchase/Sales Forecasting• International Reporting (to Principles)• Distribution Management• Key Account/Doors Management/Outlet Management• Brand Launches• Sales Team Training• Supply Chain Management

JUNAID’s EXPERTISES

Page 3: About Junaid ur Rehman

JUNAID’s National Brand Port Folio

Page 4: About Junaid ur Rehman

COTY Prestige

JUNAID’s International Perfume Brand Port Folio

Page 5: About Junaid ur Rehman

IP USA(Creation)

JUNAID’s International Perfume Brand Port Folio

Page 6: About Junaid ur Rehman

JUNAID’s International Perfume Brand Port Folio

ITF Cosmetics

Page 7: About Junaid ur Rehman

JUNAID’s International Cosmetics Brand Port Folio

Page 8: About Junaid ur Rehman

Junaid’s Achievements2016 Successfully Launched “Wasim Akram 414 in J. Fragrance (Junaid Jamshed). Successfully Launched Cosmetics line in J. Makeup. Took olfactive trainings from “GIVAUDAN-France”

2015 Achieved 93% growth in J. Fragrances Sales in 2015. Took olfactive trainings from “VMANE-France” Successfully Launched “TREASURE, FLORA, ZARAR GOLD, EDGE” in J. Fragrance (Junaid Jamshed).

2014 Achieved 111% growth in J. Fragrances Sales in 2014. Successfully Achieving Monthly Sales Targets since date of Joining. Successfully Launched “ZARAR, OUDH QADIM, SHAHEER, SAFEER” in J. Fragrance (Junaid Jamshed).

2013 Successfully Launched TRUSSARDI perfumes in Pakistan. Successfully Launched CATRICE color cosmetics in Pakistan

2012 Successfully Launched ROBERTO CAVALLI perfumes in Pakistan. Successfully Launched DSQUARED perfumes in Pakistan.

Page 9: About Junaid ur Rehman

Junaid’s AchievementsOlfactive/Fragrance Training Certificate

Page 10: About Junaid ur Rehman

Junaid’s Achievements

Page 11: About Junaid ur Rehman

• Evaluation of Fragrance Samples• Designing of Bottles• Product Development• New trends• Competitors Analysis• Enhancing current offerings• Customer satisfaction• Polls and Surveys• Pricing strategy

RESEARCH AND DEVELOPMENT

Page 12: About Junaid ur Rehman

• Training• Orientation• Sales forecasting• Targets• Packages• Sales Incentive• Management• Monitoring• Evaluation• After sales support

DIRECT SALES OPERATIONS

Page 13: About Junaid ur Rehman

• Pricing Strategy• New Launches• Brand Creation / Awareness / Value• New Doors activation• ATL• BTL• Sales Support Materials• Advertising/Magazines Ads• Social media• Events • Direct Marketing

MARKETING OPERATIONS

Page 14: About Junaid ur Rehman

• Bill Boards•Magazines Ads• Social Media• Store Branding

ATL Activities

Page 15: About Junaid ur Rehman

• In store Fragrance Testing• Mall Launches• Podium Activities• Vials Distribution• In Store Promotions• GWP/PWP• Mall Events

BTL Activities

Page 16: About Junaid ur Rehman

WA 414 Launch in Pakistan

Page 17: About Junaid ur Rehman

WA 414 Launch in Pakistan

Page 18: About Junaid ur Rehman

WA 414 Launch in Pakistan

Page 19: About Junaid ur Rehman

ROBERTO CAVALLI Launch in Pakistan

Page 20: About Junaid ur Rehman

DSQUARED Launch in Pakistan

Page 21: About Junaid ur Rehman

OUDH QADIM by J. (Junaid Jamshed) Launch

Page 22: About Junaid ur Rehman

• Sales Targets• Product Development• Product Launches• ROI• Inventory Management

KPIS – based on

Page 23: About Junaid ur Rehman

• Local sales reports(Monthly)• International Sales reports(Monthly to Brand Principles)• Fast/Slow moving Items Report(Monthly)• Monthly Targets Report• Quarterly Targets reports• Brand wise Performance Report(Annual)

MANAGEMENT REPORTING

Page 24: About Junaid ur Rehman

• Product Knowledge•Market Knowledge•Market Intelligence• Inventory Management• Timely Promotions• Price Monitoring• Competitor Analysis• Proper Brandings• Special offers• Advertisement

CRITICAL SUCCESS FACTORS

Page 25: About Junaid ur Rehman

• MBA • Sales & Marketing Expert• Brand Management exposure• 8+ Years of experience• Proven track record• Excellent Knowledge of Perfume Development• Interpersonal skills• Complete operations• Contacts and business circles• Team management• Leadership Qualities• Inventory management• Proactive Approach• Creative• ROI based planning• In-depth research

WHY ME?

Page 26: About Junaid ur Rehman

THANK YOU!