Microsoft Dynamics AX Technical ConferenceFebruary 3–5, 2014Bellevue, WA

Delivering next generation social and e-CommerceMeera MahabalaSenior Program Manager

IntroductionWe are excited to share Microsoft Dynamics AX 2012 R3 with you…• This presentation contains Microsoft confidential information• Dynamics AX 2012 R3 is pre-release software and subject to change• Microsoft provides no license, express or implied, in this presentation• Please review and respect the disclaimer included in all printed

and electronically distributed materials

AX 2012 R3 – Retail Investments

4

Mobility – Retail Server

& Clients

E-Commerce & Social

Excellence in Retail

operations

Enterprise Manageability

Catalog Orders & Call

Center

Retail Essentials

(SMB)

Dynamics for Ecommerce – Key Pillars

• Channel Management

• Catalog Management

• Merchandising• Order Fulfillment

Centralized Data & Order Mgt

Across all Channels

• Out of Box “Starter” Storefront

• Retail Data Exchange and Commerce Runtime

• Integrated Payment Processing

OOB e-Commerce with

Storefront Developer Platform

• Cross-Channel Fulfillment

• Omni Channel Loyalty

• Omni Channel Gift Cards

• Pricing, Sales Tax & Shipping Services

• Discounts and Promotion Services

• Quantity and Store Availability Services

Symmetrical Omni-Channel Retail Services

Cross-Channel and Cross-

Device Workflows

Business Organizations e.g., Retailer

Online Consumer

Dynamics SharePoint

Product Catalog Published to SharePoint

Customer Interacts with Online Store

Order Returned to Dynamics

Dynamics CRT Services(Pricing, Sales Tax, Shipping)

Order Fulfilled from Dynamics

Microsoft Dynamics & SharePoint - Integrated E-Commerce Solution

Dynamics E-Commerce Solution Components

Commerce Runtime

Shipping

Commerce Runtime (CRT)

Product Catalog Site Collection

Publishing Site Collection

SP Connector

Dynamics AX for Retail

SharePoint 2013 Server

Consumer

CDX - Real time

Service

CDX - Sync

Service

CRT DB

Commerce Run time Services

Search Index

CDX - Sync

Service

Net.TCP

TCP/IP

Comm

erce AJA

X Services

Ecommerce web parts

Storefront Farm

SharePoint FE

Online Store w/ Commerce Runtime

AX Domain

SharePoint DB SharePoint BE

CRT DB

Commerce Data ExchangeSynch Service

Scale out

Commerce Data ExchangeSynch Service

AX DB

Publishing Job

CRTOther SharePoint BE components

AX AOS

AX Client

Commerce Data ExchangeReal-time Service

Consumers

Load balancer

Web Server

CRT

Web Server

CRT

New features in AX 2012 R3

Retailer experienceConsumer experience

Developer/ IT Pro experience

Retailer experienceItem availabilityProduct gallery & detail pageCheckout experience

Real time pricingReal time sales price in gallery and detail pagesCustomer specific pricing

Campaigns on Facebook and TwitterAbility to advertise campaigns on Facebook and TwitterAbility to redeem this in online store or POS

Retailer experienceKits Ability to compose and sell kitsAbility for the consumer to select components and variants within them

Store Catalogs Ability to see specific store catalogs with price and availabilityAbility to add to wish lists

Recommendations Editorial recommendationsTransaction based recommendationsClick- through analytics based recommendationsPromotion teasers

Consumer experienceWish listsProduct gallery & detail pageCheckout experienceCross channel scenario

SocializeAbility to “like”, “tweet” and pin home page and product detail pages

Gift cards Purchase/ redeem gift cardsElectronic delivery

LoyaltyIssue/ redeem loyalty pointsAbility to tie an AX customer to online

Developer/ IT Pro experienceMultiple store deployment Single SharePoint farm can host multiple online stores

More controlsApparel storefront and controls availableSize picker, zoom, category landing, category promotionReusable and edit ability

Multi language store improvementsAbility to deploy different languages from a single companyTranslations, address and currency support

Demo

Meera Mahabala

THANK YOU for attending! Your feedback is extremely important, please complete an evaluation using one of the following options:

• On the fly from the mobile event app• Communications Kiosks located in the Evergreen Foyer, Grand

Ballroom Foyer and Regency Foyer

• Via the Dynamics AX Technical Conference website: www.microsoft.com/dynamics/axtechconference

DisclaimerThis presentation contains Microsoft Confidential Information. Microsoft may use any suggestions, comments, or other feedback that you provide for any purpose without obligation. This presentation is provided for informational and training purposes only. It represents Microsoft’s view as of the presentation date. Microsoft cannot guarantee the accuracy of any information after the presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted as a commitment on Microsoft’s part. This presentation is provided “as-is”.

Microsoft Dynamics AX 2012 R3 is pre-release software under development. All dates, features, and descriptions specified are preliminary, are based on current expectations, and are subject to change at any time without notice.

Sample code included in this presentation is made available AS IS.  THE ENTIRE RISK OF THE USE OR THE RESULTS FROM THE USE OF ANY SAMPLE CODE REMAINS WITH THE USER.

MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION. NO LICENSE (EXPRESS OR IMPLIED, BY ESTOPPEL OR OTHERWISE) TO ANY INTELLECTUAL PROPERTY RIGHTS IS GRANTED BY THIS PRESENTATION.

© 2014 Microsoft Corporation. All rights reserved.

© 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.