33 of 99 Cows

IT’S THE BIGGEST SHOE STORE IN THE WORLD

交大企管所學分班 電子商務 指導教授 : 蔡銘箴 學生 : 林竹蓮 學號 : 911071

1:What is the story ? 2: Why is the company successful ? 3:Can you find the similar business

in Taiwan ? 4:Bonus

1:What is the story ?1/5

我們是一個 Popular shoe store , Zappos-com 網路最流行 shoe store

只要透過線上訂購的方式 , 就可以買到你 ( 們 ) 心目中理想的 shoe.

我們相信那有最好到商店去購買經驗 . 難到商店去購買的朋友 ? 我們有完美( 完全 ) 的適合所有你 ( 們 ) 到商店去購買需要 .

1:What is the story ?1/5

OUR ADDRE :Zappos.com, Inc. 1000 Van Ness Ave San Francisco, CA 94109

1:What is the story?2/5 At Zappos.com, our

number one focus is the customer experience.

This means having the best selection available and providing the best service possible to our customers.

Our warehouse currently houses over 300,000 pairs of shoes.

1:What is the story?3/5 We initially looked at

the possibility of outsourcing our warehouse and fulfillment functions, but in the end we decided that we wanted to have complete control over the customer experience.

This way, we can continually work on improving the customer experience.

1:What is the story ?4/5 ach shoe that comes

in is then put on the shelves in our warehouse.

We scan each individual shoe so that we can update the inventory availability in our database and on our web site.

1:What is the story ?5/5

1:What is the story ?5/5 Orders with the

free standard shipping option are shipped out within 1-2 business days, so that they will reach the customer within 4-5 business days.

2: Why is the company successful ?

1: 擁有全世界知名的品牌 2: 擁有各個品牌的各個 sizes  Women's Shoes on Sale   3 | 3.5 | 4 | 4.5 | 5 | 5.5 | 6 | 6.5

  7 | 7.5 | 8 | 8.5 | 9 | 9.5 | 10 | 10.5  11 | 11.5 | 12 | 12.5 | 13 | 13.5  14 | 14.5 | 15 | 16 | 17 | 18

 Men's Shoes on Sale  3 | 3.5 | 4 | 4.5 | 5 | 5.5 | 6 | 6.5

  7 | 7.5 | 8 | 8.5 | 9 | 9.5 | 10 | 10.5  11 | 11.5 | 12 | 12.5 | 13 | 13.5  14 | 14.5 | 15 | 16 | 17 | 18 | 19 | 20

2: Why is the company successful ? 3: 創新 & 行銷策略與一

般的鞋店不同 , 它是透過線上的方式訂購 , 可減省消費者的寶貴時間

4: Price ProtectionIf you find the same shoe at another online shoe store for a lower price, we will refund you 110% of the difference!

2: Why is the company successful ?

5:Free ReturnsIf, for any reason, you are unsatisfied with your shoe purchase, you may return it in its original condition within 365 days for a refund. We'll even pay for return shipping!

Privacy PolicyZappos.com will not share any of your personal information.

Credit Card SecurityAll information is encrypted and transmitted without risk using a Secure Sockets Layer (SSL) protocol

2: Why is the company successful ?

6: 我們有最好的線上到商店去購買的經驗 , 我們的顧客不應該支付返回裝船。

以儲備中超過 300,000 個項目 , 我們任何地方提供最好的鞋子選擇 -- 線上或者 offline 。

3:Can you find the similar business in Taiwan ?

哈博士皮鞋 一 : 公司簡介 京達貿易公司成立於

民國 69 年 2 月 以哈博士為服務標章，

成立批發業及自營門市等業務，於長達 12 年的努力 , 已累計貴賓卡客戶達 50,000人

3:Can you find the similar business in Taiwan ? 哈博士皮鞋經營理念是「使走路成享

受」。以「 HPSPIRIT 」之品牌在市場上擁有固定的消費群之基礎。

以高品質、舒適、流行的一貫原則進口合適之鞋品，減少中間商剝的利潤來回饋客戶。

3:Can you find the similar business in Taiwan ?

二 : 哈博士之特質 國際化品牌 、兼具流行、功能、材質、

兼具舒適品味、設計、享受 三：產品分類 : 男皮鞋 、半密鞋、休閒

鞋、女皮鞋

4:Bonus (1) ：網際網路的發展帶給業者和人們無

限的商機和方便。 (2) ：本單元描述了美國電子商務發展現

況與台灣電子商務發展現況 , 以及使用信用卡付款的安全。

(3) ：創新和行銷策略的改變使產業更有商機 ，創造更大的利潤。

THE END Thank you very much