20140530 azaristyleguide3 8.5x11 eng

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    !"#$% '()*% +,-+-!.$ /-,

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    +5DID@4> !;AF4 '96>4F6:4@

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    TRAJAN PRO

    8=F6@;D 1"Calisto MT should act as a body text for paragraphs in company documents or any other place where messages

    with headlines are employed. This font acts professional while still being easy to read.

    Helvetica should be used in for sale advertisements and other online listings.

    WELCOME TO AZARI

    This font should act as a headline for paragraphs in company documents as well as any other corporate

    publication where a headline is neccessary. This font feels contemperary and well-established at the same time.

    This font should always be Bold. When possible, this font should be kerned (spaced) at 90.

    [96@ I4>6D DE:6G6F6=; \94 34F4@;D ;=;95J C9@ =9;= ID54EB %I54E @9@=E 4@ \9=EJ 4ZIF6@@4\94 DCC9FI= 59E\9=;4:>=

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    \96K45C 6I@9:;6 >9:;D K456K9@ =9; 4ZI4F 4@ 6I6> \94 :9@ 46C=4 F=KD56K9@= 6I@=4 @9E R9?6;6= 3DF9I;=; 6>9:;J @6E= \96

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    :9FI=5C 6I@9@>=E CD54 I54I4FF =KD54I9>6@ 4; I=5CG6F EDF9E \9D KF=KDB -K6;6D@;6= 3DF9I;=;95 = :D: :D:@4:6@ E=ZW

    6EI4 >DF9; =9; 34F4:6G6C ;4E @6; 4@;59E \99:>4 4;J ;4 E=?:6@ 434F4:> 6;69E\94 \9D 4:6@ >DFD5 =5C64; 4:;69E 6I64:;

    F=E \94 4=\96@ E=Z6E9@ 4Z456@@6E >DFD 6I6@ 34FF= 36; 3DF4:;B

    Helvetica

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    8DFD5

    C: 100

    M: 85

    Y: 32

    K: 20

    C: 0M: 0

    Y: 0

    K: 90

    C: 94M: 69

    Y: 19

    K: 5

    C: 2

    M: 16

    Y: 80

    K: 0

    C: 100M: 85

    Y: 32

    K: 20

    C: 2

    M: 23

    Y: 98

    K: 0

    C: 2

    M: 23

    Y: 98

    K: 0

    C: 0M: 0

    Y: 0

    K: 25

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    is logo can be used as an alternative to thePrimary Logo.

    is logo can be used as an alternative to theprimary logo when printing in grayscale.

    Official Alternative Logo - Color

    Official Alternative Logo - Grayscale

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    - Allow 1 AZ space on all sides.

    Minimum Size: 2 in x 2 in.

    Minimum Size: 2 in x 3.55 in.

    !6H6:?

    ! #$%

    ! #$%

    ! #$%

    &%'' #$%

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    !"#$%$&' )

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    !"#$%$&' )

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