2013 year in_review-

2013 Year in ReviewJoanna Helms – President, WCDA

February 27, 2014

2013 Year End Review


MARKETING

MARKETING EFFORTS


Mount Olive Shell Building Microsite

MARKETING EFFORTS


PLACEMENT:WINDOWS OF WAYNE

PRINT ADVERTISING

MARKETING EFFORTS


PLACEMENT:MOUNT OLIVE TRIBUNENC Pickle Festival Edition

PRINT ADVERTISING

SOCIAL NETWORKING


500+ Connections

206 Likes

500 Followers 1,859 Views

STRATEGIES


BIO CONFERENCE

NORTH CAROLINA’S EASTERN REGION

NC DEPARTMENT OF COMMERCE

STRATEGIES


MISSION TRIP TO TORONTO14 COMPANY TRIPS

LEAD GENERATED CONFERENCE CALLS20 CONFERENCE CALLS

PRODUCT DEVELOPMENT


PRODUCT DEVELOPMENT COMMITTEE



WORKFORCE

NOTABLES


WAYNE COUNTY NAMED FIRST CERTIFIED WORKREADY COMMUNITY

IN NORTH CAROLINA

NOTABLES


Wayne County reached12,000 CRCs Awarded!

23.3% of labor force


EVENTS

EVENTS


Industry Leaders Luncheon – April 2013

Anna MangumSpecialist, E3 Program

Wayne County Chamber of CommerceHot Topic Forum – “Economic Development”

NOTABLES


Dr. Mike WaldenEconomist, NC State University

INITIATIVES


Executive RoundtableSPX Transformer Solutions

Wayne County Industry CelebrationGolf Tournament

EVENTS


2013 Industry of the Year

Wayne County Industry CelebrationAwards & Reception

EVENTS


Transformer Solutions


NETWORKING

LOCAL PARTICIPATION


• Wayne County Human Resources Association• Wayne County Brownfields Committee• WORKS Steering Committee• Wayne County Chamber of Commerce• Leadership of Wayne County Board of Regents• Military Affairs Committee• Wayne County Transportation Committee

STATE & REGIONAL PARTICIPATION


• North Carolina’s Eastern Region–NCER State of the Region– Economic Developers Advisory Group

• North Carolina Economic Developers Association–NCEDA Annual Conference–Legislative Reception

• Neuse River Development Authority –Board of Directors

• Biotech in ENC Advisory Committee


NOTABLES

H.F. Lee Plant Dedication – April 2013

NOTABLES


NOTABLES


Brownfields Annual Conference

NOTABLES


Wage & Fringe SurveyCapital Associated Industries

• 60% participation locally• 5 regional partners


RECRUITMENT

RESPONSIVENESS


Inquiries/RFI

43Client Visits

16

ANNOUNCEMENTS


ACX Pacific Northwest

38 Jobs$4.7 Million Investment


RETENTION

ACTIONS


Projects/Issues Addressed17

Companies Visited53

Contacts126

EXPANSIONS


$1 MILLION INVESTMENT

29 JOBS ANNOUNCED

$9 MILLION INVESTMENT

20 JOBS ANNOUNCED

EXPANSIONS


$4.1 MILLION INVESTMENT

77,000 SF production/warehouse space

EXPANSIONS


Jobs655

Investment$44.8 MILLION

Companies33

EXPANSION

20131Year End Review

CLOSURES


GODWIN DOOR

Announced Total Jobs Lost = 10


2013 SUMMARY

New Investment - $44,762,000

Net New Job – 655

Jobs Lost – 10

Jobs Created – 665

2012 SUMMARY


UNEMPLOYMENT


Unemployment Rate

2012- 9.02013 – 7.0

$251,000Received

73 Investors

2013 SUMMARY $

$$$$$$$$$


0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

70.00%

80.00%

90.00%

100.00%

Impact Wayne

Sponsorship

Farm Rent

Option Payment

› Impact Wayne

› Sponsorship

› Farm Rent

› Option Payment


2013 Special Account DepositsTOTAL $271,683

Impact Wayne92.39%

Spon

sors

hip

- .22

%Fa

rm R

ent-

2.31

%O

ptio

n Pa

ymen

t - 5

.08

%

2013 Special Account ExpendituresTOTAL $175,922.97


WCIC Expenses

Product Development

Marketing

Contracted Services

Special Initiatives & Admin

Impact Wayne Campaign

SJAFB

Project Assistance

Wayne Co. Tax Collector

0% 5% 10% 15% 20% 25% 30% 35% 40%

7%

9%

36%

3%

6%

6%

2%

29%

2%

2013 Special Checking Account Summary

Beginning Balance

$411,862

Deposits$271,683

Expenditures(175,922)

Ending Balance$507,622


2013 Special Account Total Bank Assets

Special Account(Checking)$507,622

Special Account(Savings)$86,613

Special Account(CDs)

167,483

Total Assets$761,718


Mid Plan Assessment


• Favorable Feedback• Most Investors “Very Satisfied”• Continue Communication• Stay the Course


2014 FORECASTING

3

245

COMPANIES

JOBS

EXPANSIONS


2

50-60

COMPANIES

JOBS

ANNOUNCEMENTS


ACME 40 jobs

Eaton, Bussman Division

CLOSINGS


123 Jobs

EXTERNAL MARKETING CAMPAIGN


EXTERNAL MARKETING CAMPAIGN with 310 LTD

2014 marketing efforts will focus on lead generation follow up

Targeted Outreach

Follow up on 25 identified new prospects

Geographic Mission

10 F2F meetings with pre-screened, qualified leads

Strategic Plan YR 4 (2014)• Product Development

• Education & Workforce Development• External Marketing & Recruitment

• Retention & Expansion• SJAFB

• Investor Relations & Development


2013 year in_review-

Education

course2013 year end

marketing2013 year end

workforce2013 year end

events2013 year end

networking2013 year

notables2012 year end

retention2013 year end

summary2013 year end