2 sergio chiarla 2
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Web & social Data All in oneTRANSCRIPT
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Un Amico in piùWeb e Social data “All in
One” #SMday
Sergio [email protected] [email protected] 30/06/2014
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The Best of Social Media Day
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SocialFBTWG+
WebAlexaGoogle
KeywordGoogle
Grafici
Tabelle
Report
Scegliendo il periodo
temporale in un ambiente
Responsive
The Best of Social Media Day – MONITORAGGIO E BENCHMARK
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… perché un altro applicativo di Social Analytics e Web nel panorama italiano?
The Best of Social Media Day
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Il mercatoThe Best of Social Media Day – IL MERCATO
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Pagine FB
Nel mondo oltre 30 M
In Italia dovrebbero essercene 650 K
Potenziali Clienti: 450/ 500 K in crescita
The Best of Social Media Day – PAGINE FB
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Siamo i primitivi di una nuova cultura
The Best of Social Media Day – METODOLOGIA DI LAVORO
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Monitorare i Social Network estraendo dati e business information utili
Determinare l’efficienza dell’attività Social per valutare oggettivamente la propria Brand Identity e quella dei competitor
The Best of Social Media Day
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Creare strategie di comunicazione e di marketing attraverso l’analisi oggettiva di: dati pubblicati, engagement ed efficacia
Rendere partecipi i propri utenti in modo da creare e consolidare un rapporto di interesse e di fiducia
The Best of Social Media Day
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DashboardThe Best of Social Media Day - DASHBOARD
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Analisi postThe Best of Social Media Day – ANALISI POST
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Facebook - TwitterThe Best of Social Media Day – FACEBOOK TWITTER
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The Best of Social Media Day – FACEBOOK - LIKE SHARE COMMENTS ENGAGEMENT
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WebThe Best of Social Media Day - WEB
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KeywordThe Best of Social Media Day - KEYWORD
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ReportThe Best of Social Media Day - REPORT
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Posizionamento
Competitor: •Da 5 gg a 1 mese di trial•Da 250 ai 600 €/mese
Amico.ws• Per il 2014: 2 mesi di trial•Da 50 €/mese per il monitoraggio di 5 profili e 5 keyword
The Best of Social Media Day – POSIZIONAMENTO
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Next Step
Entro 2014:-YouTube, Instagram, Klout …
Entro 1T/2015- Analisi semantica dei dati
Insieme per un mondo Social
sempre più grande e … migliore!
The Best of Social Media Day - NEXT STEP
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Per richiedere la demo: #SMday2014e per lo IED …
#adessolosapete
The Best of Social Media Day
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The Best of Social Media Day
Grazie a tutti dallo Staff di Amico.ws e buon