10 twitter future trends
DESCRIPTION
10 predictions on the future of Twitter.TRANSCRIPT
10 TwitterFuture Trends
Copyright © 2009 Karim Gargum. All rights reserved.
Created By Karim Gargum www.KarimGargum.com
1) Shift from ʻtweetingʼ to ʻsearchingʼ
As more users sign up, the signal-to-noise ratio
is dropping.
Increasingly the only way to find useful
information will be the Twitter search tool.
2) Twitter will menace Google
There have been many pretenders to the
Google search throne
But Twitter offers much more:
• Near realtime results• Human filtered• Follow search topic Tweets• Twitter ‘trending’ topics
3) Three types of users will emerge
Blabbers will continue to ‘bla bla bla’ about
what they had for lunch
Sifters will use Twitter to check the word on the
‘street’ and news.
Broadcasters will keep pumping out Tweets,
possibly losing followers along the way.
4) Automated tool use to increase
Many tweets are links to interesting articles and posts
Automated tools can now do this autonomously
This will eventually erode the amount of genuine interaction
with followers
Some prominent Twitter users are
even using ‘Ghost’ Tweeters
5) Twitter to become news powerhouse
Twitter users have reported from plane
crashes, terror attacks and natural disasters.
This ‘citizen journalism’ has grown Twitter’s value as a news source immensely
There is no guarantee traditional news sources
can keep up
6) Twitter ʻgated communitiesʼ
Recently Twitter has suffered from increasing spam and frivolous users
Just as users can secure their updates, groups of users could create their own Twitter ‘secured’
neighbourhoods
7) Twitter will fracture
Twitter has many potential paths for future
development
This may lead it to split out current functionality into separate services
For example: Search, News, Micro-blogging
8) Powered by Twitter
We are likely to see more 3rd parties adapting the
Twitter platform to launch new services/applications
Microsoft’s ExecTweets is a great example of this:www.exectweets.com
9) Twitter Pro
There has been much regarding a potential Twitter Pro account
Features of a pro account could include:
•Improved security•Automation•Better user/follower interaction•Twitter activity statistics
A pro account could provide a viable business model for Twitter, funding expansion & development
10) Beyond 140 Characters
It’s possible that Twitter might break the sacred 140 character limit on
user updates.
This opens the door for different content types to be uploaded to Twitter directly
If users can consume a variety of media on Twitter, they will spend more time there. We know that loyalty is an issue for Twitter, this could help.
11) Contextual Advertising
Bonus Trend!
It would seem Twitter is exploring the use of text ads
This would work quite well with content in user-streams
or even in your status
This would also work very well with Twitter search, and really turbo-charge Twitter’s
business potential
- Thatʼs It. Thanks for your attention -
Find out more at KarimGargum.com
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Copyright © 2009 Karim Gargum. All rights reserved.