10 april 2015 holland fintech meetup by cash-or-cardpos
TRANSCRIPT
No starting software costs
Omnichannel-enabled
Built-in loyalty
App store for 3rd-parties
Insights, not just data
Introducing CashOrCard POS
App-store
1 view of customer
API based flexible loyalty management
Profiling based on purchase history
Closed-loop voucher redemption
Easily add more Cash Registers
3rd-party servers
Loyalty / retailer app
REST-ful APIs to app store
The game is changing…
Internet not required
Any eCommerce back-end
Native apps
Unlimited add-ons and extensions
Software always up-to-date - globally
Built-for-purpose - no legacy hangover
Free software, pay only for extras you need
BI, loyalty & analytics as standard
March 2013 Incorporation of Shopper Concepts BV
October Over 150 merchant locations researched for Buzzoek
November 15 different test locations evaluated, 8 selected
Buzzoek loyalty launched to marketJanuary 2014
September
The journey so far
March First 50 retailers on-boarded
November CashOrCard POS launched
March 2015 1500 locations across 60 countries
accelerator / incubator with Buzzoek
In 4 months since launch…
Countries covered
60
Merchant app installs
1500
Products (SKUs) loaded
55000
Week-on-week customer-base growth
7%
Industry recognition Media recognition
Flexible, Affordable, Powerful
www.cashorcardpos.com
@CashOrCardPOS www.facebook.com/CashOrCard
Feature comparison
Typical POS CashOrCard POS
Software Different software versions Always the latest version
Infrastructure “Cloud” solution still requires a server on location
Works stand-alone (online or offline), no on-site servers required
Suppliers Vendor lock-in Freedom to choose suppliers for loyalty, payments
Hardware Requires Vendor’s hardware Works on any iOS or Android Tablet
Purpose-built Legacy software, adapted for cloud Build from scratch for the cloud
Add-ons Difficult and expensive to build integrations
Platform open to developers, own App store
Speed High upfront cost for customization, long development cycles Quick time-to-market
Analytics Limited insights & analytics Specialised in BI & analytics
Loyalty Loyalty component very limited Loyalty part of core product
Marketing No couponing Couponing and iBeacon proximity marketing
Localisation Built for a specific language / region, time-consuming to localise
Can very quickly be translated into local language(s)