1. INTERSPIRESHOPPINGCARTInterspirePty.Ltd.UsersGuideEdition1.0December2008

2. 3AboutThisUsersGuideHowtoUseThisUsersGuideThisusersguidedescribesInterspireShoppingCartsGraphicalUserInterface(GUI).ItshowsyouhowtouseeachscreenintheGUI. UsetheIntroductiontogetabasicoverviewofInterspireShoppingCart.Seepage31. UsetheGettingStartedchaptertostartsettingupandusingyourstorerightaway.See page37. UsetheTableofContents(page5),ListofFigures(page15)andListofTables(page25) tofindinformationaboutaparticularscreenintheGUI. UsetheIndextofindinformationonaspecifickeyword.Seepage395. UsetheTroubleshootingchaptertodiagnoseandsolvespecificproblems.Seepage391. UsetherestoftheusersguidetoseeindepthdescriptionsofInterspireShoppingCarts features.CustomerSupportIfyouhaveaproblemwithInterspireShoppingCartthatisnotcoveredinthisusersguideortheonlineknowledgebase(clicktheHelplinkinthetoolbar),pleaselogintoInterspiresclientarea(usingthelogindetailsgiventoyoubyInterspire)andsubmitasupportticket:https://www.interspire.com/clientarea/Figure 1 InterspireClientAreaLogin 3. 4ABOUTTHISUSERSGUIDEWrittenbyRickCarlile.Copyright 2008InterspirePty.Ltd.(ACN107422631);www.interspire.com.Allrightsreserved.Alltrademarksandregisteredtrademarksusedarethepropertiesoftheirrespectiveowners.DISCLAIMER:Theinformationinthisusersguideisaccurateatthetimeofwriting.Thisusersguideisprovidedasiswithoutexpressorimpliedwarrantyofanykind.NeitherInterspirePty.Ltd.noritsagentsassumeanyliabilityforinaccuraciesinthisusersguide,orlossesincurredbyuseormisuseoftheinformationinthisusersguide. 4. 5TableofContentsAboutThisUsersGuide.................................................................... 3HowtoUseThisUsersGuide ............................................................................ 3CustomerSupport............................................................................................. 3TableofContents............................................................................. 5ListofFigures ................................................................................ 15ListofTables ................................................................................. 25I:Introduction......................................................... 29Introduction .................................................................................. 31WelcometoInterspireShoppingCart.............................................................. 31InterspireShoppingCartOverview.................................................................. 31 Customers ............................................................................................................33 CustomerGroups............................................................................................33 Orders...................................................................................................................33 ShipmentsandReturns...................................................................................33 Products ...............................................................................................................34 Brands ............................................................................................................34 Categories ......................................................................................................34 Variations .......................................................................................................34 ProductReviews .............................................................................................34 InventoryTracking..........................................................................................34 YourStoresWebsite ............................................................................................35 StoreDesign ...................................................................................................35 WebPages......................................................................................................35 NewsItems,etc. .............................................................................................35 Promotions.....................................................................................................35 StoreSettings .......................................................................................................35 PaymentMethods ..........................................................................................36 Backups ................................................................................................................36GettingStarted...............................................................................37 5. 6TABLEOFCONTENTSLoggingIntoInterspireShoppingCart .............................................39TheInterspireShoppingCartInterface .............................................41TheInterspireShoppingCartInterfaceataGlance ......................................... 41 Tooltips ................................................................................................................ 41 SortingLists .........................................................................................................42 NavigatingLists....................................................................................................42 RequiredFields.....................................................................................................42 ConfirmationNotices ........................................................................................... 43TheToolbar .................................................................................................... 43TheNavigationBar ......................................................................................... 44TheHomeScreen ...........................................................................47UsingtheHomeScreen ...................................................................................47UsingViews................................................................................... 49CreatingaNewView....................................................................................... 49II:DesigningYourStore .......................................... 51StoreDesign...................................................................................53StoreDesignOverview ....................................................................................53SelectingaStoreDesign ..................................................................................53EditingaStoreDesign .................................................................................... 55OrderingaCustomStoreDesign..................................................................... 56DownloadingNewStoreDesigns.....................................................................57ConfiguringYourLogo.....................................................................................57DownloadingNewLogos ................................................................................ 59ActivatingorDeactivatingDesignMode ......................................................... 60DesigningEmails ............................................................................................ 60UsingDesignMode .........................................................................63IdentifyingaPageElement ............................................................................. 64SavingChangesandExitingDesignMode....................................................... 65EditingYourStoresLayout ............................................................................ 65EditingYourStoresText ................................................................................ 66 6. TABLEOFCONTENTS7 EditingYourStoresHTML .............................................................................. 67UsingtheStoreEditor .................................................................... 69 StoreEditorOverview .....................................................................................69 Tools ............................................................................................................... 70 SupportingFiles .............................................................................................. 70 TemplateFiles................................................................................................. 71 Code ............................................................................................................... 71TheHTMLEditor.............................................................................73 UsingtheHTMLEditor.................................................................................... 73HTMLEditorOverview.......................................................................................... 73UsingDesignTools ...............................................................................................74AddingaLinktoYourStore ............................................................................78CreatingandEditingHyperlinks..................................................................... 82UploadingFilestotheInterspireShoppingCartServer .................................. 84CreatingandEditingEmailLinks ....................................................................85InsertingandEditingImages.......................................................................... 86InsertingandEditingFlashAnimations .......................................................... 90InsertingandEditingOtherMedia ................................................................. 94CreatingandEditingTables ........................................................................... 96InsertingandEditingForms ..........................................................................100UsingtheEditingWindow................................................................................... 107ComposingandEditingText ......................................................................... 107ManipulatingImages,FlashandOtherMedia ............................................... 107ManipulatingTables .....................................................................................109ComposingandEditingHTML ...................................................................... 110PreviewingYourHTMLDocument................................................................ 110UsingTabs .......................................................................................................... 111SimpleandCompleteModes ........................................................................ 111III:ManagingYourStore........................................ 113CreatingandManagingUserAccounts............................................115 UserAccountOverview ................................................................................. 115UserPrivileges .................................................................................................... 115 ManagingUserAccounts............................................................................... 115CreatingandEditingUserAccounts .................................................................... 115ConfiguringUserAccountSettings ..................................................................... 116 7. 8TABLEOFCONTENTS DeletingUserAccounts ...................................................................................... 121Orders.......................................................................................... 123OrdersOverview............................................................................................123 Shipments .......................................................................................................... 124 TrackingNumbers .............................................................................................. 124ViewingandManagingOrders .......................................................................125 ViewingandSendingOrderMessages................................................................ 129 SendingaMessage....................................................................................... 130 PrintingInvoices ..................................................................................................131 PrintingPackingSlips ..........................................................................................131 ViewingNotes .................................................................................................... 132 CreatingaShipment............................................................................................133 ExportingOrders ................................................................................................ 134AddingandEditingOrders.............................................................................135 AddinganOrderFromaNewCustomer ............................................................. 135 AddinganOrderFromanExistingCustomer ...................................................... 142 AddinganOrderFromanAnonymousCustomer ............................................... 143SearchingOrders ...........................................................................................145 QuickOrderSearch ............................................................................................ 145 AdvancedOrderSearch...................................................................................... 145ViewingShipments ........................................................................................147 SearchingShipments.......................................................................................... 148QuickShipmentSearch................................................................................ 149AdvancedShipmentSearch ......................................................................... 149 ExportingShipments .......................................................................................... 151ViewingandManagingReturnRequests ........................................................152 SearchingReturnRequests................................................................................. 153QuickReturnRequestSearch ....................................................................... 154AdvancedReturnRequestSearch................................................................. 154ImportingTrackingNumbers .........................................................................155Customers.................................................................................... 161CustomersOverview......................................................................................161 CustomerGroups ............................................................................................... 162ViewingandManagingCustomers.................................................................163 ExportingCustomersDetails ............................................................................. 166 ViewingNotes .................................................................................................... 167AddingandEditingCustomers...................................................................... 168 CustomerDetails................................................................................................ 168 CustomerAddressBook ..................................................................................... 169AddinganAddress ....................................................................................... 170 8. TABLEOFCONTENTS9ViewingandManagingCustomerGroups...................................................... 172CreatingCustomerGroups ............................................................................ 172SearchingCustomerRecords .........................................................................175 QuickCustomerSearch....................................................................................... 175 AdvancedCustomerSearch ................................................................................ 176ImportingCustomers .....................................................................................177Products.......................................................................................183ProductsOverview ........................................................................................ 183 ProductTypes.....................................................................................................184 ProductVariations ..............................................................................................184 ProductCategories .............................................................................................185 ProductBrands ...................................................................................................185 InventoryManagement.......................................................................................185 ProductReviews .................................................................................................185ViewingandManagingProducts ................................................................... 186 ExportingProductsDetails.................................................................................188 BulkEditingProducts..........................................................................................189AddingandEditingProducts ......................................................................... 191 TabsOverview ....................................................................................................192 ProductDetails ...................................................................................................193 ProductFiles .......................................................................................................196 RelatedProducts.................................................................................................198 InventoryTracking ..............................................................................................199 ProductVariations ..............................................................................................199 CustomandConfigurableFields..........................................................................201 CustomandConfigurableFieldsExample .......................................................... 202 OtherDetails ......................................................................................................203 CustomProductTemplates ......................................................................... 206 DiscountRules ....................................................................................................207ViewingandManagingProductCategories ...................................................208AddingandEditingProductCategories .........................................................209 CustomCategoryTemplates............................................................................... 211ViewingandManagingProductVariations .................................................... 212AddingandEditingProductVariations .......................................................... 213SearchingProductDetails ............................................................................. 214 QuickProductSearch .........................................................................................215 AdvancedProductSearch ...................................................................................215ImportingProductsDetails ........................................................................... 217ViewingandApprovingProductReviews ......................................................222EditingProductReviews................................................................................ 223ViewingandManagingProductBrands .........................................................224 9. 10TABLEOFCONTENTS AddingNewProductBrands...............................................................................224 EditingProductBrands....................................................................................... 225WebsiteContent........................................................................... 227WebsiteContentOverview ............................................................................227ViewingandManagingNewsItems .............................................................. 228CreatingandEditingNewsItems .................................................................. 229ViewingandManagingWebPages ............................................................... 230CreatingandEditingWebPages ....................................................................231 NormalWebPage .............................................................................................. 231 WebsiteLinkPage.............................................................................................. 233 SyndicatedContentPage ................................................................................... 234 ContactFormPage............................................................................................. 235 CustomPageTemplates..................................................................................... 237Promotions .................................................................................. 239PromotionsOverview ................................................................................... 239 Banners .............................................................................................................. 239 Coupons .............................................................................................................240 GiftCertificates .................................................................................................. 241 EmailNewsletterSupport................................................................................... 241 GoogleProducts................................................................................................. 242 GoogleAdWords ................................................................................................242ViewingandManagingBanners .................................................................... 243CreatingandEditingBanners........................................................................ 244ViewingandManagingCouponCodes .......................................................... 245CreatingandEditingCouponCodes...............................................................247ViewingandManagingGiftCertificates ........................................................ 249 SearchingGiftCertificates.................................................................................. 251AdvancedGiftCertificateSearch.................................................................. 251ExportingEmailSubscriberDetails ................................................................253ExportingaGoogleProductsFeed ................................................................ 254CreatingandExportingGoogleAdWords.......................................................255Statistics...................................................................................... 259StatisticsOverview ....................................................................................... 259 DefiningaDateRange........................................................................................260 UsingStatisticalGraphs......................................................................................260 GraphLabels ................................................................................................260 UsingStatisticalPieCharts ................................................................................. 261 DeletingStatistics ..............................................................................................262 10. TABLEOFCONTENTS11ViewingGeneralStoreStatistics ...................................................................262 StoreSnapshot .................................................................................................. 262 Top20Customers ...............................................................................................263 BestSellingProducts ......................................................................................... 264 OrderLocations ..................................................................................................265ViewingOrderStatistics ................................................................................ 267 OrdersOverview .................................................................................................267 OrdersByItemsSold ......................................................................................... 269 OrdersByRevenue .............................................................................................270ViewingProductStatistics............................................................................. 270 ProductsOverview.............................................................................................. 271 PopularProducts ................................................................................................272 InventoryReport................................................................................................. 273ViewingCustomerStatistics.......................................................................... 274 CustomersByDate .............................................................................................274 RevenuePerCustomer........................................................................................276ViewingSearchStatistics ...............................................................................277 Overview ............................................................................................................ 277 KeywordsWithResults .......................................................................................278 KeywordsWithoutResults ..................................................................................278 BestPerformingKeywords .................................................................................278 WorstPerformingKeywords ...............................................................................279 SearchTermCorrections.....................................................................................279Addons.........................................................................................281AddonsOverview .......................................................................................... 281ViewingAddons ............................................................................................ 281ConfiguringAddons ......................................................................................282IV:InterspireShoppingCartTools .......................... 285Backups........................................................................................287BackupsOverview ......................................................................................... 287CreatingBackups .......................................................................................... 287ViewingLocalBackups ..................................................................................288ImportingandExportingStores .....................................................291StoreImportandExportOverview ................................................................ 291ImportingaStore .......................................................................................... 291 11. 12TABLEOFCONTENTSExportingaStore .......................................................................................... 292Logs ............................................................................................ 295LogsOverview .............................................................................................. 295ViewingSystemLog ..................................................................................... 296ViewingStaffActionLogs..............................................................................297ViewingSystemInformation .........................................................299SystemInformationOverview ...................................................................... 299ViewingBasicSystemInformation................................................................ 299ViewingAdvancedSystemInformation .........................................................301V:InterspireShoppingCartSettings .......................303ManagingStoreSettings ............................................................... 305StoreSettingsOverview ................................................................................305 SSL,TLSandSecureWebPages ........................................................................ 306 PublicKeyEncryption......................................................................................... 307 Cron ................................................................................................................... 308LocatingtheAutomaticBackupCronCommand.......................................... 308ConfiguringCronSupportonYourServer..................................................... 309ConfiguringWebsiteSettings ........................................................................312ConfiguringLocalizationSettings ..................................................................316ConfiguringDisplaySettings..........................................................................318ConfiguringBackupSettings..........................................................................323ConfiguringLoggingSettings ........................................................................325ConfiguringMiscellaneousSettings ...............................................................327ManagingShippingSettings.......................................................... 329ConfiguringYourStoresLocation ................................................................ 329ConfiguringShippingZones...........................................................................330 AddingaShippingZone ......................................................................................331ZoneSettings................................................................................................331ZoneMethods.............................................................................................. 334ManagingTaxRates ..................................................................... 339 12. TABLEOFCONTENTS 13 ConfiguringTaxSettings ............................................................................... 339ManagingCurrencySettings ..........................................................343 ConfiguringSupportedCurrencies ................................................................ 343 AddingorEditingaCurrency ..............................................................................344 ConfiguringExchangeRateSettings ............................................................. 346ManagingCheckoutSettings ........................................................ 349 ConfiguringGeneralCheckoutSettings......................................................... 349 ConfiguringBuiltInPaymentMethods ...............................................................352ManagingAccountingSettings ...................................................... 355 ConfiguringGeneralAccountingSettings...................................................... 355ManagingGiftCertificateSettings..................................................357 GiftCertificateOverview ................................................................................357 ConfiguringGiftCertificateSettings.............................................................. 358ManagingAnalyticsSettings..........................................................361 ConfiguringGeneralAnalyticsSettings ......................................................... 361ManagingAffiliateSettings ...........................................................363 ConfiguringAffiliateSettings ........................................................................ 363ManagingNotificationSettings......................................................365 ConfiguringGeneralNotificationSettings ..................................................... 365 ConfiguringEmailNotificationSettings ........................................................ 366 ConfiguringMSNMessengerSettings ........................................................... 366 ConfiguringSMSTextMessageSettings ....................................................... 367ManagingLiveChatSettings ........................................................ 369 ConfiguringGeneralLiveChatSettings ......................................................... 369 ConfiguringLivePersonSettings ................................................................... 370 ConfiguringOtherChatServiceSettings ........................................................373ManagingReturnsSettings............................................................375 13. 14TABLEOFCONTENTSConfiguringReturnsSettings ......................................................................... 375ManagingGiftWrappingSettings .................................................. 379ViewingandManagingGiftWrappingOptions ..............................................379AddingandEditingGiftWrappingOptions ................................................... 380ManagingEmailMarketerSettings ................................................ 383IntegratingInterspireShoppingCartWithInterspireEmailMarketer .............383ManagingKnowledgeManagerIntegrationSettings ....................... 385IntegratingInterspireShoppingCartWithInterspireKnowledgeManager.....385LinkingInterspireShoppingCarttoKnowledgeManager ................................... 386IntegratingKnowledgeManagersActiveResponseSystem............................... 386VI:TroubleshootingandIndex ............................... 389Troubleshooting ........................................................................... 391Index ........................................................................................... 395 14. 15ListofFiguresFigure1:InterspireClientAreaLogin ............................................................................ 3Figure1:InterspireShoppingCartOverview ............................................................... 32Figure2:LoginScreen ................................................................................................ 39Figure3:IntroductoryScreen......................................................................................40Figure4:TheInterspireShoppingCartInterfaceataGlance....................................... 41Figure5:Tooltips ........................................................................................................42Figure6:KnowledgeBaseLinks..................................................................................42Figure7:NavigatingLists............................................................................................42Figure8:RequiredFieldandWarning ......................................................................... 43Figure9:ConfirmationNotice..................................................................................... 43Figure10:TheToolbar ................................................................................................ 43Figure11:TheNavigationBar .....................................................................................44Figure12:TheHomeLink ........................................................................................... 47Figure13:TheHomeScreen .......................................................................................48Figure14:ViewMenuExample ...................................................................................49Figure15:CreateaNewViewExample ....................................................................... 50Figure16:TheStoreDesignLink ................................................................................ 53Figure17:StoreDesign ............................................................................................... 54Figure18:ExampleStorePreview............................................................................... 55Figure19:SelectaDesign ........................................................................................... 55Figure20:DesignSuccessfullyApplied ....................................................................... 55Figure21:CheckforUpdatedStoreDesigns ............................................................... 56Figure22:OrderCustomStoreDesign........................................................................ 56Figure23:DownloadStoreDesigns ............................................................................ 57Figure24:LogoSettings............................................................................................. 58Figure25:LogoText ................................................................................................... 58Figure26:SpecifyLogoText....................................................................................... 58Figure27:LogoOptions.............................................................................................. 59Figure28:ArtisticTextLogo.......................................................................................59Figure29:LogoUpload...............................................................................................59Figure30:DownloadStoreDesigns ............................................................................60Figure31:ActivatingDesignMode..............................................................................60Figure32:DesigningEmails ........................................................................................ 61Figure33:EditinganEmail .........................................................................................62Figure34:ViewStoreinDesignMode.........................................................................64Figure35:IdentifyingaPageElement.........................................................................64Figure36:DesignModeToolbar ................................................................................. 65Figure37:FourPointedDragandDropMousePointer .............................................. 65 15. 16LISTOFFIGURESFigure38:DragPageElement .................................................................................... 65Figure39:ClicktoEdit................................................................................................ 66Figure40:EditingDisplayText ................................................................................... 66Figure41:NewText.................................................................................................... 67Figure42:RightClickinDesignMode ........................................................................ 67Figure43:TheStoreEditor......................................................................................... 69Figure44:StoreEditorTools .......................................................................................70Figure45:FileSuccessfullyUpdated............................................................................70Figure46:StoreEditorSupportingFiles ......................................................................70Figure47:StoreEditorTemplateFiles .........................................................................71Figure48:StoreEditorCode .......................................................................................71Figure49:HTMLEditorOverview................................................................................73Figure50:HTMLDesignTools.....................................................................................74Figure51:TheFind/ReplaceWindow ...........................................................................75Figure52:CheckSpelling ........................................................................................... 76Figure53:LinktoStore:LinktoProduct..................................................................... 79Figure54:LinktoStore:LinktoCategory................................................................... 80Figure55:LinktoStore:LinktoBrand........................................................................ 81Figure56:LinktoStore:LinktoPage ......................................................................... 82Figure57:TheLinkScreen.......................................................................................... 83Figure58:TheEmailLinkScreen................................................................................ 86Figure59:ImagesScreen:Images ...............................................................................87Figure60:ModifyFlashProperties ............................................................................. 91Figure61:ImagesScreen:Flash.................................................................................. 91Figure62:ModifyMediaProperties............................................................................ 94Figure63:ImagesScreen:Media ................................................................................ 95Figure64:InsertTable................................................................................................ 96Figure65:ModifyingTableProperties ........................................................................ 97Figure66:ModifyingCellProperties........................................................................... 98Figure67:InsertForm............................................................................................... 100Figure68:InsertTextField ........................................................................................102Figure69:InsertTextArea ........................................................................................102Figure70:InsertHiddenField ....................................................................................103Figure71:InsertButton .............................................................................................103Figure72:InsertCheckbox........................................................................................ 104Figure73:InsertRadioButton....................................................................................105Figure74:InsertListBox .......................................................................................... 106Figure75:RightClick(Text) ......................................................................................107Figure76:RightClick(Image,FlashandOtherMedia) ............................................. 108Figure77:ResizingImages,FlashAnimations,orOtherMedia ................................. 108Figure78:RightClick(Table).................................................................................... 109 16. LISTOFFIGURES 17Figure79:TableIcons ............................................................................................... 109Figure80:CellIcons .................................................................................................. 110Figure81:EditingHTML ........................................................................................... 110Figure82:PreviewinganHTMLDocument ................................................................111Figure83:HTMLEditorTabs......................................................................................111Figure84:SimpleandCompleteModeLink...............................................................111Figure85:SimpleDesignTools ..................................................................................111Figure86:CompleteDesignTools ............................................................................ 112Figure87:TheUserAccountsLink ............................................................................ 115Figure88:ViewingUserAccounts............................................................................. 116Figure89:ConfiguringUserAccountSettings............................................................117Figure90:DeleteaUserAccount.............................................................................. 121Figure91:TheOrdersMenu...................................................................................... 123Figure92:ExampleTrackingReport ......................................................................... 125Figure93:ViewingOrders......................................................................................... 126Figure94:ExpandedOrder ....................................................................................... 127Figure96:ViewOrderMessages............................................................................... 129Figure95:PossibleFraudulentOrder ........................................................................ 129Figure97:SendaNewMessage................................................................................ 130Figure98:PrintinganInvoice.....................................................................................131Figure99:PrintingaPackingSlip.............................................................................. 132Figure100:ViewingNotes .........................................................................................133Figure101:CreateaShipment ...................................................................................133Figure102:ExportOrders ......................................................................................... 134Figure103:ExportOrdersDialog .............................................................................. 135Figure104:AddOrder:NewCustomer ..................................................................... 136Figure105:SearchProductList................................................................................. 138Figure106:SelectProduct ........................................................................................ 139Figure107:OrderShipping&Handling ..................................................................... 140Figure108:UseCustomShippingMethod ................................................................ 140Figure109:ApplyCouponandGiftCertificate .......................................................... 140Figure110:PaymentMethodExample:CreditCard(Manual) ................................... 141Figure111:AddOrder:ExistingCustomer................................................................. 142Figure112:AddOrder:SearchforCustomer ............................................................. 143Figure113:AddOrder:AnonymousCustomer .......................................................... 144Figure114:SearchingOrders .................................................................................... 145Figure115:AdvancedOrdersSearch......................................................................... 146Figure116:ViewShipments...................................................................................... 147Figure117:ExpandedShipment................................................................................ 148Figure118:SearchingShipments .............................................................................. 149Figure119:AdvancedShipmentSearch .................................................................... 150 17. 18 LISTOFFIGURESFigure120:SearchbyDate:Custom ..........................................................................150Figure121:ExportShipments.................................................................................... 151Figure122:ExportShipmentsDialog.........................................................................151Figure123:ViewReturnRequests..............................................................................152Figure124:ExpandedRequest ..................................................................................153Figure125:SearchingReturnRequests......................................................................154Figure126:AdvancedReturnRequestSearch ...........................................................154Figure127:SearchbyDate:Custom ..........................................................................155Figure128:ExampleTrackingNumberCSVFile ........................................................156Figure129:ImportTrackingNumbers .......................................................................156Figure130:ImportTrackingNumbers:MapFields ..................................................... 157Figure131:ImportTrackingNumbers:ReadytoImport............................................. 157Figure132:ImportTrackingNumbers:InProgress ....................................................158Figure133:ImportTrackingNumbers:Report ...........................................................158Figure134:ImportTrackingNumbers:Error..............................................................158Figure135:ImportTrackingNumbers:ErrorReport ..................................................159Figure136:ImportTrackingNumbers:ImportSuccessful ..........................................159Figure137:TheCustomersMenu...............................................................................161Figure138:ViewCustomers ..................................................................................... 164Figure139:ExpandedCustomerDetails ....................................................................165Figure140:ExportCustomers................................................................................... 166Figure141:ExportCustomersDialog.........................................................................167Figure142:ViewingNotes.........................................................................................167Figure143:AddaCustomer:CustomerDetails......................................................... 168Figure144:AddaCustomer:CustomerAddressBook ...............................................170Figure145:AddaCustomer:AddanAddress ............................................................ 171Figure146:CustomerGroups ....................................................................................172Figure147:CreateaCustomerGroup ........................................................................ 173Figure148:SelectVisibleCategories ......................................................................... 173Figure149:CategoryLevelDiscountConfiguration ...................................................174Figure150:ProductLevelDiscountConfiguration .....................................................174Figure151:ProductLevelDiscount:SelectProducts..................................................174Figure152:SearchingCustomerList ......................................................................... 175Figure153:AdvancedCustomerSearch.....................................................................176Figure154:SearchbyDate:Custom .......................................................................... 177Figure155:ExampleCustomerInformationCSVFile .................................................178Figure156:ImportCustomerDetails .........................................................................179Figure157:ImportCustomerDetails:MapFields ...................................................... 180Figure158:ImportCustomerDetails:ReadytoImport ............................................. 180Figure159:ImportCustomerDetails:InProgress ..................................................... 180Figure160:ImportCustomerDetails:Report.............................................................181 18. LISTOFFIGURES 19Figure161:ImportCustomerDetails:Error ............................................................... 181Figure162:ImportCustomerDetails:ErrorReport ................................................... 181Figure163:ImportCustomerDetails:ImportSuccessful ........................................... 182Figure164:TheProductsMenu................................................................................. 183Figure165:ViewProducts......................................................................................... 187Figure166:AvailableProducts.................................................................................. 188Figure167:ExportProducts ...................................................................................... 189Figure168:ExportProductsDialog........................................................................... 189Figure169:BulkEditProducts .................................................................................. 190Figure170:ChangeAllPrices .................................................................................... 190Figure171:ExpandCategoriesList............................................................................ 190Figure172:ChangeAllBrandNames ........................................................................ 191Figure173:AddaProduct:ProductDetails ............................................................... 194Figure174:MorePriceOptions ................................................................................. 195Figure175:CallForPricing ........................................................................................ 195Figure176:CurrentlyUsedImageFilename .............................................................. 196Figure177:AddaProduct:ProductFiles ................................................................... 197Figure178:AddaProduct:RelatedProducts ............................................................ 198Figure179:AddaProduct:RelatedProducts:ExtraFields......................................... 198Figure180:AddaProduct:InventoryTracking.......................................................... 199Figure181:AddaProduct:InventoryTracking:ExtraFields ...................................... 199Figure182:AddaProduct:ProductVariations ..........................................................200Figure183:AddaProduct:ProductVariations:ExtraFields ......................................200Figure184:AddaProduct:ProductVariations:VariationCombinations ...................200Figure185:AddaProduct:CustomandConfigurableFields ..................................... 201Figure186:ExampleCustomandConfigurableTabConfiguration............................202Figure187:ExampleCustomFieldDisplay ................................................................202Figure188:ExampleConfigurableFieldDisplay........................................................ 203Figure189:AddaProduct:OtherDetails ..................................................................204Figure190:AddaProduct:SelectGiftWrapping ...................................................... 205Figure191:ExampleDefaultProductsTemplateHTMLFile ...................................... 207Figure192:AddaProduct:DiscountRules................................................................ 207Figure193:ViewProductCategories.........................................................................208Figure194:CreateorEditCategory .......................................................................... 210Figure195:ExampleDefaultCategoryTemplateHTMLFile ..................................... 212Figure196:ViewProductVariations ......................................................................... 213Figure197:AddaProductVariation .......................................................................... 214Figure198:SearchingProductList............................................................................ 215Figure199:AdvancedProductSearch....................................................................... 216Figure200:ExampleProductInformationCSVFile ................................................... 218Figure201:ImportProductDetails ........................................................................... 219 19. 20LISTOFFIGURESFigure202:ImportProductDetails:MapFields ........................................................ 220Figure203:MapFieldstoMultipleCategoryLevels ...................................................221Figure204:ImportProductDetails:ReadytoImport.................................................221Figure205:ImportProductDetails:InProgress.........................................................221Figure206:ImportProductDetails:Report ...............................................................221Figure207:ImportProductDetails:Error ..................................................................221Figure208:ImportProductDetails:ErrorReport...................................................... 222Figure209:ImportProductDetails:ImportSuccessful ............................................. 222Figure210:ViewSubmittedProductReviews........................................................... 222Figure211:EditProductReview ............................................................................... 223Figure212:ViewBrands ........................................................................................... 224Figure213:AddBrands............................................................................................. 225Figure214:EditaBrand ........................................................................................... 225Figure215:TheWebsiteContentMenu.....................................................................227Figure216:ExampleNewsItems ...............................................................................227Figure217:PageandSubPageNavigationExample ................................................ 228Figure218:ViewNewsItems.................................................................................... 228Figure219:CreateaNewsItem ................................................................................ 229Figure220:ViewWebPages .................................................................................... 230Figure221:CreateaNormalWebPage .................................................................... 232Figure222:CreateaWebsiteLinkPage.................................................................... 234Figure223:CreateaSyndicatedContentWebPage ..................................................235Figure224:CreateaContactFormWebPage .......................................................... 236Figure225:ExampleDefaultPageTemplateHTMLFile ............................................237Figure226:ThePromotionsMenu ........................................................................... 239Figure227:ExampleBannerDisplay......................................................................... 240Figure228:ExampleCoupon/GiftCertificateCodeEntry ........................................ 240Figure229:ExampleGiftCertificate ......................................................................... 241Figure230:ExampleNewsletterSignupFields ......................................................... 241Figure231:ExampleGoogleProductsSearchResults............................................... 242Figure232:ExampleAdSenseAdverts ..................................................................... 243Figure233:ViewBanners.......................................................................................... 243Figure234:CreateaBanner ..................................................................................... 244Figure235:BannerDisplayDates ............................................................................. 245Figure236:ViewCouponCodes ............................................................................... 246Figure237:CreateNewCouponCode....................................................................... 248Figure238:ViewGiftCertificates ............................................................................. 250Figure239:ExpandedGiftCertificate ....................................................................... 250Figure240:SearchGiftCertificates .......................................................................... 252Figure241:ExportEmailSubscriberDetails...............................................................253Figure242:ExportEmailSubscriberDetails:NumberofSubscribers.........................253 20. LISTOFFIGURES 21Figure243:ExportEmailSubscriberDetailsDialog ................................................... 254Figure244:ExportGoogleProductsFeed ................................................................. 254Figure245:ExportGoogleProductsFeed:Download ............................................... 254Figure246:ExportGoogleProductsFeed:Dialog ..................................................... 255Figure247:CreateGoogleAdWords ......................................................................... 255Figure248:GoogleAdWordOutputFormat ............................................................. 256Figure249:ExportGoogleAdWords:Dialog............................................................. 257Figure250:TheStatisticsMenu ................................................................................ 259Figure251:DateRangeMenu ...................................................................................260Figure252:CustomDateRange...............................................................................260Figure253:GraphLabels........................................................................................... 261Figure254:GraphToggleControls ........................................................................... 261Figure255:PieChartDetails .....................................................................................262Figure256:StoreStatistics:Storesnapshot.............................................................. 263Figure257:StoreStatistics:Top20Customers .........................................................264Figure258:StoreStatistics:BestSellingProducts .................................................... 265Figure259:StoreStatistics:OrderLocations ............................................................266Figure260:CustomerInformation ............................................................................266Figure261:OrderStatistics:OrdersOverview ..........................................................268Figure262:OrderStatistics:OrdersByItemsSold....................................................269Figure263:OrderStatistics:OrdersByRevenue....................................................... 270Figure264:ProductStatistics:ProductsOverview ................................................... 271Figure265:ProductStatistics:PopularProducts ...................................................... 272Figure266:ProductStatistics:InventoryReport ...................................................... 273Figure267:CustomerStatistics:CustomersByDate ................................................ 275Figure268:CustomerStatistics:RevenuePerCustomer .......................................... 276Figure269:SearchStatistics:Overview .....................................................................277Figure270:SearchStatistics:KeywordsWithResults ............................................... 278Figure271:SearchStatistics:KeywordsWithoutResults .......................................... 278Figure272:SearchStatistics:BestPerformingKeywords ........................................ 279Figure273:SearchStatistics:WorstPerformingKeywords ...................................... 279Figure274:SearchStatistics:SearchTermCorrections ............................................280Figure275:TheAddonsMenu................................................................................... 281Figure276:ViewAddons ..........................................................................................282Figure277:ConfigureAddons ................................................................................... 283Figure278:TheTools>BackupsOption ................................................................... 287Figure279:CreateaBackup......................................................................................288Figure280:ViewingLocalBackups ...........................................................................289Figure281:TheTools>StoreImporterandStoreExporterOptions ......................... 291Figure282:ImportingaStore:Step1........................................................................292Figure283:ImportingaStore:Step2........................................................................292 21. 22LISTOFFIGURESFigure284:StoreImportWarning ............................................................................ 292Figure285:ExportingaStore:Step1........................................................................ 293Figure286:ExportingaStore:Step2 ....................................................................... 293Figure287:StoreImportWarning............................................................................. 293Figure288:TheTools>StoreLogsOption ............................................................... 295Figure289:ViewSystemLogs.................................................................................. 296Figure290:ExpandedSystemLog ........................................................................... 296Figure291:ViewStaffActionLog............................................................................. 298Figure292:TheTools>StoreLogsOption ............................................................... 299Figure293:BasicSystemInformation ...................................................................... 300Figure294:FullSystemInformation..........................................................................301Figure295:TheSettings>StoreSettingsOption ......................................................305Figure296:ExampleSSLTransaction........................................................................307Figure297:CronPath ............................................................................................... 309Figure298:CronTimingConfiguration......................................................................310Figure299:cPanel:Advanced ...................................................................................310Figure300:cPanel:StandardorAdvancedCronMode .............................................. 311Figure301:cPanel:StandardCronSetup ................................................................... 311Figure302:cPanel:AdvancedCronSetup .................................................................312Figure303:StoreSettings:WebsiteSettings ............................................................. 313Figure304:WebsiteSettings:SMTPServerDetails ...................................................315Figure305:StoreSettings:LocalizationSettings....................................................... 317Figure306:StoreSettings:DisplaySettings ..............................................................319Figure307:StoreSettings:BackupSettings ............................................................. 324Figure308:RemoteFTPBackups ............................................................................. 324Figure309:AutomaticBackups .................................................................................325Figure310:StoreSettings:LoggingSettings ............................................................ 326Figure311:StoreSettings:MiscellaneousSettings ....................................................327Figure312:TheSettings>ShippingSettingsOption ................................................ 329Figure313:ShippingSettings:StoreLocation........................................................... 329Figure314:ShippingSettings:StoreLocation ...........................................................330Figure315:ZoneSettings ..........................................................................................332Figure316:CountrybasedShippingZone .................................................................332Figure317:CountryandState/ProvincebasedShippingZone...................................332Figure318:ZIP/PostCodeBasedShippingZone........................................................ 333Figure319:FreeShippingMinimumOrderValue....................................................... 333Figure320:FlatHandlingFeeForaShippingZone ....................................................334Figure321:ZoneMethods .........................................................................................334Figure322:AddaShippingMethod...........................................................................334Figure323:FlatRatePerItem....................................................................................336Figure324:ShipByWeight........................................................................................336 22. LISTOFFIGURES 23Figure325:ShipByOrderTotal ................................................................................ 336Figure326:FlatRatePerOrder................................................................................. 336Figure327:ShippingMethodSetupCompleted .........................................................337Figure328:TheSettings>TaxSettingsOption......................................................... 339Figure329:ShippingSettings:TaxSettings .............................................................. 339Figure330:FlatTaxRate........................................................................................... 340Figure331:TaxintheCheckoutPage........................................................................ 340Figure332:TaxOptions ............................................................................................ 341Figure333:TaxRateDetails ...................................................................................... 341Figure334:TaxOptionsCompleted .......................................................................... 342Figure335:TheSettings>CurrencySettingsOption ................................................ 343Figure336:CurrencyOptions.................................................................................... 343Figure337:AddaCurrency........................................................................................ 345Figure338:CurrencyConverter................................................................................. 345Figure339:ExchangeRateSettings .......................................................................... 347Figure340:TheSettings>CheckoutSettingsOption ............................................... 349Figure341:GeneralCheckoutSettings ..................................................................... 350Figure342:BuiltInPaymentMethods ...................................................................... 353Figure343:TheSettings>AccountingSettingsOption............................................. 355Figure344:AccountingSettings ............................................................................... 355Figure345:TheSettings>GiftCertificateSettingsOption ........................................357Figure346:GiftCertificateSettings .......................................................................... 358Figure347:SpecifiedGiftCertificateAmounts.......................................................... 358Figure348:CertificateExpiryDate............................................................................ 359Figure349:TheSettings>AnalyticsSettingsOption................................................ 361Figure350:Settings:AnalyticsSettings .................................................................... 361Figure351:TheSettings>AffiliateSettingsOption .................................................. 363Figure352:Settings:AffiliateSettings ...................................................................... 364Figure353:TheSettings>NotificationSettingsOption ............................................ 365Figure354:Settings:NotificationSettings................................................................ 365Figure355:Settings:NotificationSettings:Email ..................................................... 366Figure356:Settings:NotificationSettings:MSN ...................................................... 367Figure357:Settings:NotificationSettings:SMS ....................................................... 368Figure358:TheSettings>LiveChatSettingsOption................................................ 369Figure359:Settings:LiveChatSettings.................................................................... 369Figure360:Settings:LiveChatSettings:LivePerson................................................. 370Figure361:CreateaLivePersonAccount ...................................................................371Figure362:LivePersonWizard.................................................................................. 372Figure363:LivePersonConfigurationSettings...........................................................373Figure364:Settings:LiveCHatSettings:OtherChatService.....................................373Figure365:ConfiguringTheSettings>ReturnsSettingsOption................................375 23. 24 LISTOFFIGURESFigure366:Settings:ReturnSettings ........................................................................376Figure367:ConfiguringTheSettings>GiftWrappingSettingsOption......................379Figure368:Settings:GiftWrappingSettings............................................................ 380Figure369:AddaNewGiftWrappingOption............................................................381Figure370:TheSettings>EmailMarketerSettingsOption .......................................383Figure371:EmailMarketer:EnableXMPAPI ............................................................ 384Figure372:TheSettings>KnowledgeManagerOption ............................................385Figure373:KnowledgeManager:Template.............................................................. 386Figure374:Settings:KnowledgeManager.................................................................387Figure375:IntegrateKnowledgeManagerIntoContactPage....................................387 24. 25ListofTablesTable1:NavigatingLists ............................................................................................42Table2:TheToolbar .................................................................................................. 43Table3:TheNavigationBar ....................................................................................... 45Table4:TheHomeScreen .........................................................................................48Table5:LogoSettings ............................................................................................... 58Table6:EmailTypes .................................................................................................. 61Table7:StoreEditorTools ......................................................................................... 70Table8:HTMLDesignTools ...................................................................................... 74Table9:TheLinkScreen:CommonFields.................................................................. 83Table10:TheLinkScreen:TargetWindowOptions ................................................... 83Table11:LinkandImagesScreens:UploadingFilesandImages ................................84Table12:ImagesScreen:Images ............................................................................... 87Table13:ImagesScreen:Flash................................................................................... 91Table14:ImagesScreen:Media ................................................................................. 95Table15:ViewingUserAccounts.............................................................................. 116Table16:ConfiguringUserAccountSettings ............................................................117Table17:ViewingOrders.......................................................................................... 126Table18:ViewOrderMessages ............................................................................... 129Table19:AddOrder:NewCustomer.........................................................................137Table20:AddOrder:ExistingCustomer .................................................................. 143Table21:AddOrder:AnonymousCustomer ............................................................ 145Table22:AdvancedOrderSearch ............................................................................ 146Table23:ViewShipments ........................................................................................ 147Table24:AdvancedShipmentSearch...................................................................... 150Table25:ViewReturnRequests ............................................................................... 152Table26:AdvancedReturnRequestSearch ............................................................. 154Table27:ExampleStoreCategories......................................................................... 162Table28:ViewCustomers........................................................................................ 164Table29:AddaCustomer:CustomerDetails ........................................................... 168Table30:AddaCustomer:CustomerAddressBook................................................. 170Table31:AddingaCustomer:AddanAddress ..........................................................171Table32:CustomerGroups ...................................................................................... 172Table33:AdvancedCustomerSearch ...................................................................... 176Table34:ViewProducts........................................................................................... 187Table35:BulkEditProducts..................................................................................... 190Table36:AddaProduct:ProductDetails ................................................................. 194Table37:AddaProduct:ProductFiles ..................................................................... 197Table38:AddaProduct:ProductVariations:VariationCombinations .....................200 25. 26LISTOFTABLESTable39:AddaProduct:OtherDetails .................................................................... 204Table40:ViewProductCategories .......................................................................... 208Table41:CreateorEditCategory .............................................................................210Table42:ViewProductVariations ............................................................................213Table43:AddaProductVariation............................................................................ 214Table44:AdvancedCustomerSearch ..................................................................... 216Table45:ViewSubmittedProductReviews............................................................. 222Table46:ViewBrands ............................................................................................. 224Table47:ViewNewsItems ...................................................................................... 228Table48:ViewWebPage ........................................................................................ 230Table49:CreateaNormalWebPage ...................................................................... 232Table50:CreateaWebsiteLinkPage ...................................................................... 234Table51:CreateaWebsiteSyndicatedContentPage...............................................235Table52:CreateaWebsiteContactFormPage ....................................................... 236Table53:ViewBanners............................................................................................ 243Table54:CreateaBanner........................................................................................ 244Table55:ViewCouponCodes.................................................................................. 246Table56:CreateNewCouponCode ........................................................................ 248Table57:ViewGiftCertificates ................................................................................ 250Table58:SearchGiftCertificates............................................................................. 252Table59:StoreStatistics:Top20Customers ........................................................... 264Table60:StoreStatistics:BestSellingProducts ...................................................... 265Table61:OrderStatistics:OrdersOverview ............................................................ 268Table62:OrderStatistics:OrdersByItemsSold...................................................... 269Table63:OrderStatistics:OrdersByRevenue..........................................................270Table64:ProductStatistics:ProductsOverview.......................................................271Table65:ProductStatistics:PopularProducts..........................................................272Table66:ProductStatistics:InventoryReport..........................................................273Table67:CustomerStatistics:CustomersByDate....................................................275Table68:CustomerStatistics:RevenuePerCustomer..............................................276Table69:SearchStatistics:KeywordsWithResults ..................................................278Table70:SearchStatistics:KeywordsWithoutResults .............................................278Table71:SearchStatistics:BestPerformingKeywords ............................................279Table72:SearchStatistics:BestPerformingKeywords ............................................279Table73:SearchStatistics:SearchTermCorrections............................................... 280Table74:CreateaBackup........................................................................................ 288Table75:ViewingLocalBackups ............................................................................. 289Table76:ViewSystemLogs .................................................................................... 296Table77:ViewSystemLog ...................................................................................... 298Table78:BasicSystemInformation ......................................................................... 300Table79:StoreSettings:WebsiteSettings ............................................................... 313 26. LISTOFTABLES 27Table80:StoreSettings:LocalizationSettings .........................................................317Table81:StoreSettings:DisplaySettings ................................................................ 320Table82:StoreSettings:BackupSettings................................................................ 324Table83:StoreSettings:LoggingSettings............................................................... 326Table84:StoreSettings:MiscellaneousSettings ..................................................... 327Table85:ShippingSettings:StoreLocation............................................................. 329Table86:ShippingSettings:StoreLocation............................................................. 330Table87:SupportedRealTimeShippingQuoteProvidersWebsites ....................... 335Table88:ShippingMethods......................................................................................337Table89:TaxOptions .............................................................................................. 342Table90:CurrencyOptions...................................................................................... 343Table91:Settings:GiftWrappingSettings............................................................... 380 27. 28 LISTOFTABLES 28. 29I INTRODUCTIONThissectioncontainsthefollowingchapters:Introduction(31)GettingStarted(37)LoggingIntoInterspireShoppingCart(39)TheInterspireShoppingCartInterface(41)TheHomeScreen(47)UsingViews(49) 29. 30 30. 31IntroductionWelcometoInterspireShoppingCartCongratulationsonyourpurchaseofInterspireShoppingCart!InterspireShoppingCartallowsyoutoquicklyandeasilysetupafullyfeaturedInternetstoreandmarketyourproducts.InterspireShoppingCartintegratesseamlesslywithavarietyofothersystemsandInterspireproductstogiveyoutheoptimumonlinesellingplatformavailable.Note:IfyouwanttostartsettingupInterspireShoppingCartrightaway,seeGettingStartedonpage37.InterspireShoppingCartOverviewHeresanoverviewofhowInterspireShoppingCartworks.ThefigurebelowshowshowInterspireShoppingCartsmostimportantcomponentsinteract.Therestofthischapterdescribesthecomponentsinthisfigure.Note:PleasebearinmindthatthisisasimplifieddepictionanddescriptionofInterspireShoppingCartsmanyfeatures.SeeHowtoUseThisUsersGuideonpage3forinformationonfindingdetailedinformationontheseandotherfeatures. 31. 32INTRODUCTIONFigure 1 InterspireShoppingCartOverview 32. INTRODUCTION 33CustomersCustomersarethepeoplewhovisityourstoreswebsiteandpurchasegoods.Usually,customerscreatecustomeraccountswithyourstore,althoughyoucanenableguestcheckout,whichallowscustomerstoplaceorderswithoutcreatinganaccount.Anaccountwithyourstorehelpsacustomertomakesubsequentpurchasesmorequickly,sinceInterspireShoppingCartstoresbillingandshippingaddressdetails.Youcanalsogivecustomerswithaccountsdiscountsorotherspecialoffersinordertoencouragecustomersignupandretention.Whenacustomercreatesanaccount(oraInterspireShoppingCartadministratorcreatesanaccountforacustomer)youcantrackthecustomerspurchasinghabits,seelistsofpurchasedproductsandviewcustomerstatistics.Youcanalsogivecustomersstorecredit(thisisonemethodofprovidingrefunds).Note:YoucanexportcustomerinformationinXML(eXtensibleMarkupLanguage)orCSV(CommaSeparatedValues)format.CustomerGroupsYoucanassigncustomerstocustomergroups.Thesegroupsallowyoutoprovidediscountstothecustomersinthegroup,ortomakecertainproductlinesavailableonlytoselectedcustomers.Forexample,youmightwanttoofferastorewidediscounttoyourbestcustomers,oradiscountoncertainitemstowholesalecustomers.OrdersWheneveracustomerpurchasesgoodsfromyourstore,anentryintheorderslistiscreated.Theorderslistcontainsavarietyofinformationabouteachorder,includingastatusvaluewhichInterspireShoppingCartadministratorscanupdatewhentheorderissent,oritscircumstanceschangeforotherreasons(itispaidfororcancelled,forexample).ShipmentsandReturnsWhenyoushipanitem,anentryiscreatedintheshipmentslist.Thislistcontainsalltheordersthathavesuccessfullyleftyourstore.Youcanintegrateyourorderssystemwithyourshippingproviderstrackingsystembyenteringtrackingnumbersinyourorderslist.Thetrackingnumberappearsontheinvoicesenttothecustomer,andinthecustomersOrderstatuspageinyourstoreswebsite.Note:YoucanexportorderandshipmentinformationinXMLorCSVformat.Ifyouallowyourcustomerstoreturnproducts,youcanspecifytheacceptablereasons(aproblemwiththeproduct,damagedgoods,orderedthewrongproductbyaccident,andsoon)andalsospecifytheactionsacustomercanrequest(replacetheitem,refundthemoney,givestorecredit,andsoon). 33. 34INTRODUCTIONProductsEachitemforsaleinyourstore,whetheraphysicalobjectoradownloadablefile,hasanentryintheproductslist.Eachproducthasitsownindividualproductpageinyourstoreswebsite.Productscanbecategorizedbybrandorcategoryinordertoallowcustomerstolocatethemeasily.BrandsYoucanarrangeproductsbybrand(manufacturer)andthendisplaythemallonasinglebrandpage(inadditiontoacategorypage,ifrequired).Forexample,ifyouselljeansyoucancreateaLevispageandaWranglerpage.CategoriesYoucanarrangeproductsbycategory(type)andthendisplaythemallonasinglecategorypage(inadditiontoabrandpage,ifrequired).Youcanalsocreatesubcategories.Forexample,ifyousellfootwear,youcancreateabootscategory,andmensbootsandladiesbootssubcategories.VariationsProductvariationsallowyoutosellproductswithminordifferencesfromasingleproductpage.Ifyousellproductswithdifferentcolors,sizes,capacities,orothersuchvariables,thisallowsthecustomertosimplyselecttherequiredvariationfromalistwhenorderingtheproduct.ProductReviewsYoucanallowyourcustomerstosubmitreviewsofyourstoresproducts.Thesereviewsdisplayoneachproductsindividualproductpage.Youcanalsoconfigurethereviewsystemsothatonlyreviewsthatyoumanuallyapproveareaddedtoyourstore.InventoryTrackingInterspireShoppingCartallowsyoutomanageyourstoresinventory(stocklevels).WhenyouactivateinventorytrackinginInterspireShoppingCart,youcanenterthenumberofaproductinstock,andsetalowstockvalue.InterspireShoppingCartupdatestheinventoryeachtimeacustomerpurchasestheproduct.Youcanseestocklevelsataglance,andconfigureInterspireShoppingCarttosendyouanemailwheneveraproductsinventoryleveldropsbelowitslowvalue.IfyoualreadyuseastockmanagementsystemthatusesSKU(StockKeepingUnit)codes,orothersuchalphanumericcodes,youcanintegratethissystemwithInterspireShoppingCartbyenteringeachproductscodeintheproductslist.Note:YoucanalsoimportSKUcodesinbulkviaaCSVfile. 34. INTRODUCTION 35YourStoresWebsiteYourcustomersinteractwithyouandyourstorethroughyourstoreswebsite.MuchofyourstoreswebsiteiscreatedautomaticallybyInterspireShoppingCart.However,youcanmaketoplevelconfigurationchanges(suchasthedesigntemplateyourstoreuses),andchangestoindividualpages(eitherbymodifyingthedesign,orbyconfiguringthetextthatdisplayswhenacustomerperformsspecificactions,suchasrequestingareturnorselectingpay