zoom media summer skincare
TRANSCRIPT
ZoomFitness Patrons are 47% more likely to use suntan and sunscreen products.
Fitness Consumers are SPF Savvy:
Summer Skincare
Source: GfK MRI Doublebase 2011 ZoomFitness Network base A18+
ZoomFitnessTM has 2,000+ health clubs which reach active, upscale adults and 77% of our audience is A18-49
• 91% more likely to use facial moisturizer as sunscreen
• 74% more likely to be heavy users of suntan/sunscreen products
• 27% more likely to follow a strict skincare routine
• 21% more likely to wear sunscreen
Custom branded Digital Signage on venue screens
Custom Media in locker roomsSampling Programs
ZoomFitness Offerings:• TV Commercials• Sampling Programs• Custom Skincare Tips on Gym
Screens• Locker Room Domination• Sponsored Gym Classes