SIMON & SCHUSTER BOOKS MEDIA KIT

The NewesT, CuTesT ANimAls fromThe world’s Zoos ANd AquAriums

by Andrew Bleiman and Chris Eastland

ZooBorns is the world’s most popular exotic animal website, adored by conservationists and animal lovers alike

Simply put, the new ZooBorns books are the cutest animal books ever created

The books feature 53 of the newest and cutest rare baby animals from 35 beloved zoos and aquariums

Each animal baby is showcased as an indvidual. Learn about that critter’s unique personality, origins and conservation information

Two versions: “ZooBorns” : for all ages & “ZooBorns!”: for young children

Sure to be a holiday hit, perfect gift books for animal lovers of any age

Filming opportunities can be arranged with local zoos and aquariums

ZooBorns at-a-glance

ONE GREAT WEBSITE! TWO GREAT BOOKS!

ZooBorns seeks to educate while it entertains, building awareness of the need to protect these incredible animals in the wild and the ways in which zoo and aquarium breeding programs contribute to this cause.

ZooBorns donates a portion of proceeds from the sale of each book to the Association of Zoos and Aquariums Conservation Endowment Fund, a leading global conservation charity that has supported more than 3,700 conservation projects over the last five years and raised more than $90,000,000 in support. This fund sup-ports conservation-related scientific and educational initiatives at accredited institu-tions.

Link to AZA website: http://www.aza.org/ Link to ZooBorns.com: http://www.ZooBorns.com/

ZooBorns andconservation

Sampler 1 of 2:

ZooBorns The Newest, Cutest Animals from the World’s Zoos and Aquariums

Published by Simon & Schuster

By: Andrew Bleiman and Chris Eastland This edition: Hardcover, 160 pages

Publication date: November 2, 2010 great for all ages

The NewesT, CuTesT ANimAls from

The world’s Zoos ANd AquAriums

by Andrew Bleiman and Chris Eastland

Shannon Calvert. Taken at Connecticut’s Beardsley Zoo.

Name: Miracle Kitten

Species: Ocelot

Home: Connecticut’s Beardsley Zoo

D.O.B.: 10/31/2008

Status: Least Concern

Sometimes nature needs a little help, and this feisty Miracle Kitten is the result. Only the third ocelot in history to be born through artificial insemination, Miracle Kitten was specifically conceived to bolster this rare species. Reproductive scientists like those who brought Miracle Kitten into the world are key to addressing the conservation and management challenges associated with ocelots.

The white circles around ocelots’ eyes reflect light, giving these perfect prowlers exceptional night vision.

Sampler 2 of 2:

ZooBorns!: Zoo Babies from around the World

(for young children)

Published by Simon & Schuster

By: Andrew Bleiman and Chris Eastland This edition: Hardcover, 40 pages

Publication date: October 19, 2010 Ages: for young children

Andrew Bleiman * Chris Eastland

ZooBorns!zoo babies from around the world

My name is MONIFA, and I’m a pygmy hippo.

We pygmies are the smallest hippos around.

But even though I’ll always be little, I still have to

eat these leafy greens so I’ll grow up strong.

Mmmmm.

Name: BECOSpecies: Asian ElephantHome: Columbus Zoo and Aquarium, OhioConservation Status: Endangered Beco is the Columbus Zoo’s second baby elephant. He loves to explore, splash in his pool, and play with his big blue ball. The largest land animal in Asia, these elephants are endangered due to habi-tat destruction.

Name: RADAR EARSSpecies: Fennec FoxHome: Everland Zoo, South KoreaConservation Status: Least Concern What’s cuter than a fennec fox? Nothing! With impossibly oversized ears and a tiny body weigh-ing only about 3 pounds (1.4 kilograms), even adult fennec foxes look like young pups. Their huge ears allow them to hear delicious insects scurrying around in the dark, while the thick tufts of fur on the bottoms of their paws protect them from the hot desert sand.

Name: MENARISpecies: Sumatran OrangutanHome: Audubon Zoo, LouisianaConservation Status: Critically EndangeredThe name Menari means “dance” in Indonesian—a fitting name for a great ape that swings gracefully from branch to branch among the treetops. Known for their intelligence, orangutans use tools to catch tasty termites and scrape stinging spines off their favorite fruits. There are only a few thousand Sumatran orangutans left in the wild.

Name: HOOVERSpecies: Tawny FrogmouthHome: SeaWorld Orlando, FloridaConservation Status: Least ConcernWhile tawny frogmouths might look goofy, their fluffy feathers and spots help them stay amazingly well camouf laged. When roosting on branches, they look just like part of the tree! Tawny frogmouths are often confused with owls, but they are a differ-ent species. Like owls, they are night hunters. But unlike owls, they use their beaks rather than their talons to scoop up prey.

Name: KAISpecies: Spotted HyenaHome: Denver Zoo, ColoradoConservation Status: Least ConcernSpotted hyenas are among the most intelligent ani-mals in the world, and current research compares them to great apes. Denver Zoo staff report that little Kai is particularly curious, smart, and adven-turous. To avoid being picked up by his mother, he dives under logs and peeks out from below. He also enjoys exploring the smallest and most inaccessible areas in his habitat, jumping into the tall grass with his tail held high.

Get to know the ZooBorns!Conservation Status Key

Critically Endangered: Extremely high risk of extinction in the immediate future

Endangered: Very high risk of extinction in the near future

Near Threatened: May face threat of extinction in the near future

Least Concern: No immediate threat to the survival of the species

Name: AMANISpecies: AardvarkHome: Detroit Zoo, MichiganConservation Status: Least ConcernAardvarks might look silly, but their bodies are specially designed for seeking and snacking on their favorite food: termites! Oversized ears help aardvarks detect these insects, and their strong limbs and big claws help them dig up termites hid-ing deep underground. They use their twelve-inch-long extra-sticky tongue to slurp up the bugs—as many as 50,000 per night!

Name: MIRACLE KITTENSpecies: OcelotHome: Connecticut’s Beardsley Zoo, ConnecticutConservation Status: Least ConcernFiercely territorial, ocelots like to be alone most of the time, but they occasionally rest in pairs on tree branches during the day. At night they head out to hunt, and their graceful, silent movement allows them to sneak up on small prey. The white circles around ocelots’ eyes ref lect light, enabling them to see exceptionally well in the dark.

Name: HASANISpecies: Western Lowland GorillaHome: San Francisco Zoo, CaliforniaConservation Status: Critically EndangeredHasani was his mother’s first baby. She didn’t immediately know how to care for him properly, so the zoo staff stepped in to raise the baby gorilla by hand. Shortly thereafter, they matched Hasani with another gorilla mother who loved him like one of her own.

Name: KALI and DURGASpecies: Bengal TigerHome: Tampa’s Lowry Park Zoo, FloridaConservation Status: EndangeredContrary to popular belief, white tigers are not a separate species or albinos, but are typically Ben-gal tigers that carry an unusual gene that results in white coloring. Wild white tigers are very rare because their coats don’t camouf lage them in the forest, making it easy for their prey to see them.

Name: ROOBYSpecies: Red KangarooHome: Assiniboine Park Zoo, CanadaConservation Status: Least ConcernAfter falling from her mother’s pouch, little Rooby was lucky enough to be quickly rescued by zoo-keepers. The keepers were unable to determine which female had lost her joey, so they fashioned a f leece pouch for Rooby and successfully nursed her with a bottle. The largest of all kangaroos, red kangaroos can be found in nearly all parts of Aus-tralia.

Name: SASA Species: Banded MongooseHome: Fort Wayne Children’s Zoo, IndianaConservation Status: Least ConcernSasa has four brothers, named Shangaza, Shitua, Sitini, and Shukuru, and one sister, named Sena. Banded mongooses have sharp little teeth, which they use for munching on the insects, lizards, and small rodents they dig up with their paws. Social critters, mongooses live in groups of up to 40, and they often sleep together in furry piles.

ZooBorns is the world’s most popular wild animal website with over one million visitors per month

The US is the largest visitor to the site

Huge publicity plans, including the ABC’s Nightline, and various online platforms

Major nationwide marketing campaign planned

High-profile media endorsements, including Brea Grant

The perfect book for zoo and aquarium gift shops

Will be a holiday bestseller for all of the family

Key sales and

ZooBorns!: Zoo Babies from Around the World [Hardcover] ZooBorns [Hardcover]

& The NewesT, CuTesT ANimAls from

The world’s Zoos ANd AquAriums

by Andrew Bleiman and Chris Eastland

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by Andrew Bleiman and Chris Eastland

Want to learn more about ZooBorns’ books, babies or support for conservation? Contact the authors, Andrew Bleiman and Chris Eastland, directly at books@zooborns.com