The IAgeWell Lifestyle 55+ Expo was established in 2017 to empower, connect, inspire and inform our over-55 community on the Sunshine Coast. Since its beginning the expo has grown from strength to strength, attracting a larger audience.

Each year we take the opportunity to work closely with our over-55 community to build community engagement and we collaborate with businesses to create unique opportunities to showcase their brands, services and products.

Our goal is to open the door of opportunity to the over-55 community, challenge social norms that limit growth and hinder people’s potential to live life to the fullest. We strive to create a community where people not only age well but thrive.

Come onboard and let’s work together to re-imagine ageing and re-imagine the possibilities in 2021.

LIFESTYLE 55+ EXPORe-Imagine Ageing. Re-Imagine the Possibilities.

YOU ARE INVITED TO EXHIBIT AT OUR 3RD ANNUAL

Re-imagine Ageing – Embrace the best years of your life!

5th August 2021, 9.00am – 2.30pmNambour Showgrounds, Sunshine Coast

Tanya DaveGerontologist

TARGET AUDIENCEOur target audience are people over 55 seeking opportunities to live, work, travel, stay healthy, age gracefully and maintain their independence. Our audience also includes carers and key decision makers who make up 40+ % of the Sunshine Coast population.

EXPO BUS AND SHUTTLE SERVICEThis year we are introducing the expo shuttle bus. The bus will pick up people from designated spots around the Sunshine Coast with a drop of service at designated times. A shuttle bus will be made available at the expo venue for dropping people back when they are ready to leave.

WORKSHOPSOur Expo workshops are presented by highly regarded and well-recognised speakers, providing informative presentations covering a range of topics. Selected venues right around the coast will be organised to facilitate workshops throughout seniors month in August.

The expo will cover a wide range of exhibits, workshops, entertainment along with great food… there will be an air of fun and pizzaz!

• Travel• Health and Wellness• Insurance• Recreation and Fitness• Employment and Education• Financial and Retirement Planning• Clothing, Fashion and Accessories• Beauty Services• Aged Care• Government Services• Independent Living Products• Holistic Living Options• Community groups.

EXHIBITS INCLUDE

We have a strong foundation of attendees and network connections. Using extensive social media, radio, print and direct marketing campaigns, we intend to encompass the entire Sunshine Coast region and beyond. This is truly a unique event aimed at drawing men and women together to celebrate life, age, be empowered, learn, share and experience the best the Sunshine Coast has to offer it’s over 55 community.

Some of our marketing and social media channels include:

This year we have partnered with White House Celebrations, Sunshine Coast’s leading event managers to create a memorable, stand out event.

MARKETING

YOUR TIME magazine, a highly regarded over 55 publication with a circulation of 50,000 per month covering the Sunshine Coast and Brisbane areas.

MY WEEKLY PREVIEW magazine, a staple and well distributed publication on the Sunshine Coast with a circulation covering 61,000 per week.

104.9 Sunshine FM radio station, a popular platform for the 65+ demographic on the Sunshine Coast and surrounding areas with a potential audience reach of over 100,000 listeners per week.

We are partnering with clubs, groups and associations to create a stand.

U3A and Lively 50 plus have partnered with IAgeWell to promote the expo via their social media platform and email database of over 6000 participants.

Lifestyle 55+ magazine/service directory with a circulation of 15,000 copies placed in high traffic areas and is the only go-to annual resource guide for the over 55 community on the Sunshine Coast.

Public relations campaign through local affiliate organisations and community networks.

IAgeWell database of over 2000 subscribers and Facebook followersWe will showcase each exhibitors’ products/services via our online social media campaign in the lead up to the event. Exhibitors will be asked to provide information.

Targeted social media expo advertising campaign to engage the senior community.

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MARKETING

WHY EXHIBIT? THE VALUE WE BRING TO THE TABLE.• Access to a large, engaged target audience.

• Great networking event with fellow exhibitors. Youropportunity to catch up with existing contacts and to makenew ones across all sectors of the industry.

• Be part of our Cocktail Networking/ Information evening, held 21st August, 2021 where experts in social media marketing will provide tips to successfully exhibit your brand and build consumer engagement.

• Throughout all phases of the event, our team will be onhand to provide support.

• Free business listing in our 2nd annual edition of Lifestyle55+ Magazine/Business Directory to be launched on the1st August, 2021.

• Your opportunity to partake in the People’s Choice Awards.

• Invitation to the Senior Leadership Awards and PeopleChoice Award which recognises outstanding businessesthat serve the over 55 community on the Sunshine Coast.

• Sponsorship opportunities.

Early bird registration if exhibit space is booked prior to 30th Nov 2020$795 + GST

Standard exhibit fee$895 + GST

Healthy Ageing Partnership (HAP)members exhibit fee$695 + GST

Workshop presentation spot only $350 + GST

INVESTMENT

CONTACT OUR EVENT TEAM

The Lifestyle 55+ Expo day is run by Sunshine Coast event specialists, Whitehouse Celebrations. For any expo enquiries please contact us on 07 3041 1355 or email expo@iagewell.com.au.

WHY BECOME AN EVENT SPONSOR

Event sponsorship gives you the opportunity to market your brand on unique platforms targeting your market directly.

Your opportunity to stand out as a lead organisation/service provider on the Sunshine Coast.

IAgeWell have partnered with White House Celebrations and Innovate Media to create a unique marketing platform for our sponsors.

As a sponsor of the 2021 IAgeWell Over 55 Lifestyle Expo, your brand will benefit through:

• Being involved in an occasion that builds relationships with the broader community;• Significant exposure of your brand throughout South-East Queensland;• Have the opportunity to foster awareness of your services/ products to the South East

Queensland community:• Be associated and have ‘ownership-in-part” of what will be a highly regarded annual event.

Proudly supported by:

$7950.00 + GST

Expo booth•

•

A 3 x 3m exhibition booth in a key location.

Site includes panelling, lighting and fascia with company name.

WorkshopOpportunity to conduct workshop and meet with prospective new clients with a specific interest in your organisation.

Advertising of your brand

• Full page advertisement in Lifestyle 55+annual magazine /service directory.

• Radio advertising on 104.9FM.• Sponsored Facebook advertising (client to provide material).

Video productionProfessional video of business by Innovate Media.

Brand exposure

• Logo placement on all promotional material, campaign emails and social media marketing including having your brand marketed at various speaking engagements throughout 2021 - 2022.

• Prominent placement of signage in front of the venue.

Tailored marketing campaign 2021 Expo attendee database.

Community engagement opportunitySponsor and present a leadership award to a nominated senior member of the community on the 1st of October, 2021, International Day of the

Senior.

• Marketing opportunities as they become available. • Media releases.

***PAYMENT PLANS AVAILABLE

PLATINUM SPONSOR

PLAT

INU

M

GOLD SPONSOR

WI-FI.

$3950.00 + GST

Expo booth

A 3 x 3m standard exhibition booth in a key location, with

Workshop

Opportunity to conduct workshop and meet with prospective new clients with a specific interest in your organisation.

Advertising of your brand

• Half page advertisement in Lifestyle 55+ annual magazine/service directory.• Radio advertising on 104.9FM

Brand exposure

• Logo placement on all promotional material, campaign emails and social mediamarketing including having your brand marketed at various speaking engagementsthroughout 2021 - 2022.

• Prominent placement of signage on top of main stage.

***PAYMENT PLANS AVAILABLE

GO

LD

CONTACT OUR EVENT TEAM

The Lifestyle 55+ Expo day is run by Sunshine Coast event specialists, Whitehouse Celebrations. For any expo enquiries please contact us on 07 3041 1355 or email expo@iagewell.com.au.

EXPO BOOKING FORMPlease complete this form and email to expo@iagewell.com.au

Step 2: Exhibitor details

Step 1: Select Exhibit/Sponsorship option

Company Name:

ABN:

Contact Name: Phone:

Address:

Email:

Exhibit site - earlybird before 30th Nov 2020 $795 + GST

Exhibit site - standard $895 + GST

Exhibit site - Healthy Ageing Partnership members $695 + GST

Step 3: Preferred payment method

Direct debit

Payment plan required (if yes, please contact us to arrange, otherwise fill in details below.)

Bank details:

Email remittance to:

IAGEWELL Pty LtdBSB: 014 316 Account Number: 306 330 889

expo@iagewell.com.au

Credit card (Credit card payments will be processed at the time of booking)

Visa Mastercard

Card number

Expiry date /

Signed Acceptance:

Name:

Signature: Date:

CVC

Platinum Sponsorship $7,950 + GST Gold

Sponsorship $3,950 + GST

Workshop Presenter Spot only $350 + GST

GO

LD